Priority Wire & Cable Executive and Leadership Team

October, 2026

Leadership Overview

Priority Wire & Cable has 5 executives leading key functions including strategy, financial oversight, marketing, operational logistics, and corporate management.

Focused on delivering high-quality electrical and utility solutions, Priority Wire & Cable maintains a commitment to supply chain excellence and customer-centric distribution across North American markets.

Leadership Roles at Priority Wire & Cable

  • Chief Executive Officer - Ken Hamilton
  • Chief Financial Officer - Andrea Corley
  • Chief Operating Officer & Director (Canada) - Robert Strahs
  • President - James Newman
  • Chief Marketing Officer - Carly Waschka
  • Ken Hamilton - Chief Executive Officer

    Ken Hamilton, the Chief Executive Officer at Priority Wire & Cable, directs the overarching corporate strategy and long-term vision for the organization. Hamilton manages the expansion of distribution networks across the United States and Canada, ensuring consistent availability of electrical and utility wire products. By aligning departmental goals with market demands, the Chief Executive Officer fosters a culture of operational efficiency and sustained growth. Ken Hamilton maintains direct oversight of high-level partnerships and capital allocation, securing the company's competitive position within the hardware and utility sectors. Through rigorous analysis of industry trends, the Chief Executive Officer optimizes resource distribution to meet the evolving needs of electrical contractors and utility providers. This leadership role involves constant evaluation of market performance to drive profitability and maintain the reputation of the firm as a premier supplier of industrial cable solutions.

    Andrea Corley - Chief Financial Officer

    Andrea Corley, the Chief Financial Officer at Priority Wire & Cable, manages the fiscal health and economic strategy of the enterprise. Corley oversees financial reporting, budgeting, and risk management protocols to ensure the stability of the company's extensive distribution operations. By analyzing revenue streams from electrical and electronic wire sales, the Chief Financial Officer provides actionable insights that guide investment decisions and operational scaling. Andrea Corley coordinates with executive leadership to maintain robust cash flow and capital efficiency across all regional centers. This role involves rigorous auditing of supply chain costs and inventory valuation to maximize margins in a competitive market. Through the implementation of advanced financial controls, the Chief Financial Officer supports the long-term sustainability of the business model. Corley ensures that all fiscal activities align with the broader corporate objectives of growth and market penetration.

    Robert Strahs - Chief Operating Officer & Director (Canada)

    Robert Strahs, the Chief Operating Officer & Director (Canada) at Priority Wire & Cable, manages the logistical infrastructure and operational execution within the Canadian market. Strahs oversees the daily functions of distribution centers, ensuring the seamless delivery of electrical and utility wire products to regional clients. By optimizing supply chain workflows and inventory management, the Chief Operating Officer & Director (Canada) maintains high service standards across the northern territory. Robert Strahs coordinates with the broader executive team to align Canadian operations with the company's continental growth objectives. This role involves the implementation of safety protocols and efficiency measures to streamline warehouse performance. Through the strategic management of regional assets, the Chief Operating Officer & Director (Canada) supports the overall reliability of the supply network. Strahs drives operational excellence by focusing on rapid fulfillment and the precise execution of complex distribution requirements.

    James Newman - President

    James Newman, the President at Priority Wire & Cable, directs the day-to-day business activities and organizational performance of the company. Newman oversees the integration of various departments, ensuring that sales, operations, and administrative functions work in harmony to support the firm's mission. By monitoring key performance indicators, the President identifies opportunities for process improvement and service expansion within the electrical and utility sectors. James Newman collaborates with the executive team to execute strategic initiatives that enhance the company's market presence across North America. This leadership role involves managing internal communications and fostering a high-performance culture throughout the organization. Through the consistent application of operational standards, the President ensures that the company meets the rigorous demands of its diverse client base. Newman drives the tactical implementation of corporate goals, maintaining the focus on quality and efficiency in every aspect of the business.

    Carly Waschka - Chief Marketing Officer

    Carly Waschka, the Chief Marketing Officer at Priority Wire & Cable, architects the brand identity and market positioning for the company's diverse product portfolio. Waschka drives demand generation through targeted campaigns that highlight the reliability of electrical and utility wire offerings. By analyzing customer data and industry requirements, the Chief Marketing Officer develops strategies to increase market share across North American territories. Carly Waschka manages the integration of digital marketing initiatives with traditional sales channels to ensure consistent brand messaging. This leadership role involves collaborating with regional managers to tailor promotional efforts to specific utility and hardware market segments. Through the continuous refinement of communication strategies, the Chief Marketing Officer enhances the visibility of the company's distribution capabilities. Waschka ensures that all marketing investments directly contribute to the expansion of the customer base and the strengthening of industry relationships.
    Carly Waschka

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    Frequently Asked Questions Regarding Priority Wire & Cable Top Executives and Leadership Team

    Who leads Priority Wire & Cable?
    Priority Wire & Cable is led by Ken Hamilton (Chief Executive Officer), along with executives such as Andrea Corley (Chief Financial Officer) and Robert Strahs (Chief Operating Officer & Director (Canada)).
    Who is part of Priority Wire & Cable’s executive team?
    The executive team of Priority Wire & Cable includes leaders such as Ken Hamilton (Chief Executive Officer), Andrea Corley (Chief Financial Officer), Robert Strahs (Chief Operating Officer & Director (Canada)) and other senior executives.
    How many executives does Priority Wire & Cable have?
    Priority Wire & Cable has 5 executives leading key business areas.
    What roles are included in Priority Wire & Cable’s leadership team?
    The leadership team of Priority Wire & Cable includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Operating Officer & Director (Canada), President, Chief Marketing Officer.