Wellmark Executive and Leadership Team

July, 2026

Leadership Overview

Wellmark has 4 executives leading key functions including technology, finance, information technology oversight, and overall leadership.

Driven by a commitment to accessible healthcare, Wellmark focuses on providing individual and family health insurance plans, shaping market impact through strategic financial management and technological advancement.

Leadership Roles at Wellmark

  • Executive Vice President & Chief Financial Officer & Treasurer - David Brown
  • President - Richard Pfieffer
  • Chief Technology Officer - Kirstin Bormann
  • Director Office of the Chief Information Officer - Darla Freshly
  • David Brown - Executive Vice President & Chief Financial Officer & Treasurer

    David Brown, the Executive Vice President & Chief Financial Officer & Treasurer at Wellmark, manages the company's financial operations and fiscal strategy. Overseeing all financial planning, accounting, and treasury functions, Brown ensures the fiscal health and stability necessary for Wellmark's specialized individual and family health insurance offerings. This critical position involves safeguarding assets, optimizing capital allocation, and managing financial risk to support long-term growth. By directing financial reporting and compliance, David Brown provides essential insights that guide strategic decision-making and maintain investor confidence. The Executive Vice President & Chief Financial Officer & Treasurer's responsibilities extend to managing relationships with financial institutions and ensuring adherence to regulatory requirements, thereby reinforcing Wellmark's market position.
    David Brown

    Richard Pfieffer - President

    Richard Pfieffer, the President at Wellmark, provides overarching leadership and strategic direction for the entire organization. Overseeing all business units and functions, Pfieffer drives the company's mission to deliver specialized individual and family health insurance plans to the market. This executive position involves setting the corporate vision, fostering a culture of innovation, and ensuring operational excellence across all departments. By guiding strategic initiatives and managing key stakeholder relationships, Richard Pfieffer ensures Wellmark remains responsive to market dynamics and member needs. The President's leadership is fundamental to achieving sustainable growth and reinforcing Wellmark's commitment to providing accessible and comprehensive health insurance solutions.

    Kirstin Bormann - Chief Technology Officer

    Kirstin Bormann, the Chief Technology Officer at Wellmark, directs the company's technology strategy and execution. Overseeing all technology infrastructure and innovation initiatives, Bormann ensures that Wellmark's digital platforms effectively support the delivery of individual and family health insurance plans. This leadership role involves architecting scalable solutions that enhance member experience and operational efficiency. By driving technological advancements, Kirstin Bormann directly contributes to the company's ability to adapt to evolving market demands and maintain a competitive edge in the health insurance sector. The Chief Technology Officer's focus remains on leveraging cutting-edge technology to streamline processes and expand Wellmark's reach across its service areas.

    Darla Freshly - Director Office of the Chief Information Officer

    Darla Freshly, the Director Office of the Chief Information Officer at Wellmark, supports the strategic direction and operational execution of the company's information technology initiatives. This role involves coordinating key projects and ensuring alignment between technology roadmaps and Wellmark's core business objectives of providing individual and family health insurance plans. Freshly facilitates communication and collaboration across IT departments, driving efficiency and effectiveness in technology deployment. By managing critical administrative functions and supporting the Chief Information Officer, Darla Freshly plays a vital part in maintaining robust IT governance and oversight. The Director Office of the Chief Information Officer's contributions are essential for optimizing technology investments and ensuring the secure and reliable operation of Wellmark's systems.

    Frequently Asked Questions Regarding Wellmark Top Executives and Leadership Team

    Who leads Wellmark?
    Wellmark is led by David Brown (Executive Vice President & Chief Financial Officer & Treasurer), along with executives such as Richard Pfieffer (President) and Kirstin Bormann (Chief Technology Officer).
    Who is part of Wellmark’s executive team?
    The executive team of Wellmark includes leaders such as David Brown (Executive Vice President & Chief Financial Officer & Treasurer), Richard Pfieffer (President), Kirstin Bormann (Chief Technology Officer) and other senior executives.
    How many executives does Wellmark have?
    Wellmark has 4 executives leading key business areas.
    What roles are included in Wellmark’s leadership team?
    The leadership team of Wellmark includes roles such as Executive Vice President & Chief Financial Officer & Treasurer, President, Chief Technology Officer, Director Office of the Chief Information Officer.