Leadership Overview
Wavemaker has 5 executives leading key functions including global strategy, regional operations, technology infrastructure, organizational alignment, and client management.
Focused on shaping consumer brand decisions through media and technology, Wavemaker delivers innovative marketing solutions that drive measurable growth for global brands across diverse international markets.
Focused on shaping consumer brand decisions through media and technology, Wavemaker delivers innovative marketing solutions that drive measurable growth for global brands across diverse international markets.
Leadership Roles at Wavemaker
Natalie Ferreira - Chief Executive Officer
Natalie Ferreira, the Chief Executive Officer at Wavemaker, directs the overarching strategic vision for the global media agency network. Overseeing the integration of media, content, and technology, the Chief Executive Officer ensures that brand experiences remain at the forefront of consumer decision-making processes. Natalie Ferreira drives operational excellence across all international offices, fostering a culture of innovation that supports long-term client success. By aligning internal resources with evolving market demands, the Chief Executive Officer maintains the competitive edge of the agency in a rapidly shifting digital landscape. This leadership role involves constant collaboration with global stakeholders to refine service offerings and expand market reach. Through rigorous oversight of agency performance, Ferreira secures the financial health and reputation of the organization, ensuring that every campaign delivers maximum impact for the diverse portfolio of global clients served by the firm.
Marc Ghosn - Chief Executive Officer Mena
Marc Ghosn, the Chief Executive Officer Mena at Wavemaker, manages all media and marketing operations across the Middle East and North Africa region. Driving regional growth, the Chief Executive Officer Mena architects localized strategies that resonate with specific cultural nuances while maintaining global brand standards. Marc Ghosn oversees the expansion of agency capabilities in emerging markets, ensuring that media investments yield high returns for regional partners. By coordinating with cross-functional teams, the Chief Executive Officer Mena optimizes the delivery of content and technology solutions tailored to the unique requirements of the Mena landscape. This leadership position requires constant monitoring of regional economic trends to adjust service delivery models effectively. Through strategic planning and local market expertise, Ghosn strengthens the agency presence, securing a dominant position for the firm within the competitive media landscape of the Middle East and North Africa.
Stephanie Starr - Client President
Stephanie Starr, the Client President at Wavemaker, directs the management of key accounts and ensures the delivery of superior media and content experiences. Overseeing the relationship between the agency and its most significant partners, the Client President drives the development of bespoke marketing strategies that align with specific client goals. Stephanie Starr manages the integration of media and technology solutions to maximize brand impact across diverse global markets. By leading account teams, the Client President ensures that every campaign reflects the agency commitment to innovation and consumer-centric decision-making. This leadership role involves constant engagement with stakeholders to identify new opportunities for growth and service expansion. Through the consistent application of strategic expertise, Starr secures long-term partnerships and enhances the reputation of the firm, ensuring that client needs remain the central focus of all agency operations.
Deepak Anupalli - Chief Technology Officer
Deepak Anupalli, the Chief Technology Officer at Wavemaker, architects the scalable digital infrastructure required to support complex media and content delivery systems. Overseeing the implementation of advanced marketing technologies, the Chief Technology Officer ensures that data-driven insights inform every aspect of the agency service model. Deepak Anupalli drives the adoption of emerging tools that enhance consumer engagement and streamline internal workflows across global operations. By collaborating with the executive team, the Chief Technology Officer aligns technical capabilities with the broader mission of shaping brand decisions through innovation. This role involves managing large-scale digital transformations that improve efficiency and provide clients with a distinct advantage in the marketplace. Through the continuous development of proprietary platforms, Anupalli secures the technological foundation of the agency, enabling the firm to remain at the cutting edge of the media industry while supporting sustainable growth.

Chandrashekar Sivaraman - Chief of Staff
Chandrashekar Sivaraman, the Chief of Staff at Wavemaker, coordinates the execution of strategic initiatives across the entire agency network. Overseeing organizational alignment, the Chief of Staff ensures that internal processes support the overarching mission of delivering high-impact media and content solutions. Chandrashekar Sivaraman drives communication between departments, facilitating seamless collaboration that enhances operational efficiency and project delivery. By managing the priorities of the executive leadership team, the Chief of Staff optimizes the allocation of resources to meet critical business objectives. This role involves monitoring performance metrics and implementing improvements that strengthen the agency structure. Through meticulous planning and cross-functional oversight, Sivaraman supports the long-term stability of the firm, ensuring that all teams remain focused on the core goal of shaping consumer brand decisions through technology and creative media strategies.
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