Leadership Overview
CORE Foodservice has 8 executives leading key functions including strategy, marketing, sales, finance, and operations.
Driven by a commitment to innovation, CORE Foodservice is dedicated to providing advanced solutions for the evolving foodservice industry, shaping market dynamics through strategic leadership and operational excellence.
Driven by a commitment to innovation, CORE Foodservice is dedicated to providing advanced solutions for the evolving foodservice industry, shaping market dynamics through strategic leadership and operational excellence.
Leadership Roles at CORE Foodservice
Franklin Shelton - Chief Executive Officer
Franklin Shelton, the Chief Executive Officer at CORE Foodservice, directs the overarching strategy and operational framework for the reimagined foodservice sales agency. Shelton guides the organization's mission to provide solutions tailored for the industry's new operating environment, leveraging insights from Acosta's acquisition of The Core Group. This leadership role involves architecting the company's strategic direction, ensuring alignment with evolving customer behaviors and market expectations. Franklin Shelton drives the integration of industry-leading capabilities, fostering an environment of innovation and responsiveness. The Chief Executive Officer's focus remains on enhancing CORE Foodservice's market position through decisive leadership and a clear vision for future growth and operational efficiency across all business units.
Jeremy Slaughter - Senior Vice President, Chief Financial Officer Foodservice
Jeremy Slaughter, the Senior Vice President, Chief Financial Officer Foodservice at CORE Foodservice, manages all financial planning, reporting, and fiscal management. Slaughter oversees the financial health of the organization, ensuring robust resource allocation to support the company's mission of providing innovative foodservice solutions. This role is integral to maintaining the financial stability required to adapt to the industry's new operating environment and evolving customer expectations. The Senior Vice President, Chief Financial Officer Foodservice directs budgeting, forecasting, and investment strategies, aligning financial operations with strategic growth objectives. Jeremy Slaughter's expertise ensures CORE Foodservice operates with financial discipline and strategic foresight.
Jennifer Rossmell - President
Jennifer Rossmell, the President at CORE Foodservice, drives strategic initiatives and operational excellence across key business segments. Rossmell focuses on enhancing the company's capabilities to meet the dynamic requirements of the foodservice industry, ensuring solutions are aligned with new operating environments. This leadership position involves overseeing cross-functional teams to foster innovation and client satisfaction, directly supporting the company's mission. The President works to strengthen CORE Foodservice's market presence by adapting to evolving customer behaviors and expectations. Jennifer Rossmell's leadership ensures the effective implementation of strategic plans, contributing significantly to the organization's overall success and market impact.
Travis King - President
Travis King, the President at CORE Foodservice, directs strategic growth and operational efficiency within designated areas of the business. King is instrumental in developing and executing plans that address the evolving landscape of the foodservice industry, ensuring the company's solutions remain relevant and effective. This role involves fostering strong partnerships and driving performance across sales and operational teams. The President focuses on adapting to changing customer behaviors and market demands, reinforcing CORE Foodservice's position as a leading sales agency. Travis King's leadership ensures the seamless integration of new capabilities and the sustained delivery of value to clients.
Deanna Racks - Youth President
Deanna Racks, the Youth President at CORE Foodservice, leads initiatives focused on engaging emerging markets and future industry leaders. Racks champions programs designed to foster innovation and adapt to the evolving needs within the broader foodservice ecosystem, aligning with the company's forward-thinking approach. This unique position involves developing strategies to connect with younger demographics and cultivate future talent pipelines. The Youth President works to understand and anticipate evolving consumer behaviors and expectations relevant to the next generation of foodservice professionals. Deanna Racks's focus ensures CORE Foodservice remains at the forefront of industry trends and future market development.
Kevin Probst - President
Kevin Probst, the President at CORE Foodservice, oversees strategic operations and business development initiatives. Probst drives the company's commitment to providing cutting-edge solutions for the foodservice industry's new operating environment, ensuring alignment with evolving customer expectations. This leadership role involves managing key relationships and enhancing the organization's service offerings. The President is dedicated to fostering a culture of continuous improvement and adaptation within the company. Kevin Probst's strategic direction supports CORE Foodservice's mission to be a leading, resource-rich organization that effectively meets the demands of a changing market.
Robert Petcoff - Chief Marketing Officer
Robert Petcoff, the Chief Marketing Officer at CORE Foodservice, spearheads all marketing initiatives and brand strategy development. Petcoff oversees the creation and execution of campaigns designed to resonate with the industry's new operating environment, directly supporting the company's mission to offer innovative solutions. This role involves analyzing market trends and customer behaviors to refine messaging and outreach, ensuring CORE Foodservice maintains a competitive edge. The Chief Marketing Officer drives brand awareness and market penetration, working closely with sales and product development teams. Robert Petcoff's strategic oversight ensures marketing efforts are tightly integrated with the company's overall business objectives, amplifying its impact across the foodservice sector.
Michael Baker - Chief Sales Officer (CSO)
Michael Baker, the Chief Sales Officer (CSO) at CORE Foodservice, leads all sales operations and revenue generation strategies. Baker directs the sales teams in implementing solutions that address the evolving needs of the foodservice industry, building upon the foundation established by Acosta. This critical position involves fostering strong client relationships and expanding market reach, ensuring the company meets the requirements of changing customer behaviors. The Chief Sales Officer (CSO) is responsible for driving sales performance and achieving revenue targets across all regions. Michael Baker's leadership ensures a cohesive sales approach, directly contributing to CORE Foodservice's growth and its reputation as a strategically-resourced organization.
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