United Hebrew Executive and Leadership Team

November, 2026

Leadership Overview

United Hebrew has 5 executives leading key functions including strategy, operations, marketing, and administrative oversight.

Committed to excellence in senior care, United Hebrew fosters a vibrant community atmosphere while delivering comprehensive health services across independent living, memory care, and rehabilitation programs for older adults.

Leadership Roles at United Hebrew

  • President & Chief Executive Officer - Rita Mabli
  • Chief Operating Officer, Assisted Living - Nora O'Brien
  • Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator - Mark Sanchez
  • Chief of Staff - Bianca Luchetti
  • Chief Marketing Officer - Grace Ferri
  • Rita Mabli - President & Chief Executive Officer

    Rita Mabli, the President & Chief Executive Officer at United Hebrew, directs the overarching strategic vision for the entire senior living campus. Overseeing the integration of independent living, assisted living, and advanced healthcare services, the President & Chief Executive Officer ensures that every resident receives award-winning care within the Westchester County facility. This leadership role involves constant collaboration with the Board to maintain high standards of quality and community engagement. By prioritizing a vibrant atmosphere, Rita Mabli drives the mission to make every senior feel valued and cherished. The President & Chief Executive Officer manages long-term growth initiatives while maintaining the operational integrity of the organization. Through consistent focus on excellence, the President & Chief Executive Officer secures the reputation of the facility as a premier destination for senior care, ensuring that all clinical and residential programs align with the core values of the organization.
    Rita Mabli

    Nora O'Brien - Chief Operating Officer, Assisted Living

    Nora O'Brien, the Chief Operating Officer, Assisted Living at United Hebrew, manages the daily clinical and residential operations within the assisted living division. Overseeing the delivery of personalized care plans, the Chief Operating Officer, Assisted Living ensures that residents receive high-quality support tailored to individual needs. This role involves supervising staff performance and maintaining compliance with healthcare regulations to guarantee resident safety and satisfaction. By fostering a supportive environment, Nora O'Brien drives the implementation of enriching activities that enhance the quality of life for seniors. The Chief Operating Officer, Assisted Living coordinates with other department heads to ensure seamless transitions between different levels of care, such as rehabilitation and memory care. Through rigorous operational oversight, the Chief Operating Officer, Assisted Living maintains the facility's reputation for excellence. O'Brien focuses on continuous improvement of service delivery, ensuring that the assisted living community remains a place where residents feel connected and valued.

    Mark Sanchez - Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator

    Mark Sanchez, the Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator at United Hebrew, directs the complex operations of the skilled nursing facility and administrative functions. Overseeing the clinical outcomes and facility management, the Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator ensures that all healthcare services meet rigorous industry standards. This role involves managing the physical infrastructure and the specialized medical teams that provide advanced care to residents. By optimizing resource utilization, Mark Sanchez drives efficiency in the delivery of short-term rehabilitation and long-term nursing services. The Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator collaborates with the executive team to implement policies that support the overall mission of the organization. Through strategic management of the skilled nursing unit, the Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator maintains the high quality of care expected by the community. Sanchez focuses on operational stability, ensuring that the facility provides a safe and enriching environment for all seniors.

    Bianca Luchetti - Chief of Staff

    Bianca Luchetti, the Chief of Staff at United Hebrew, coordinates internal communications and executive workflows to streamline organizational efficiency. Managing the daily operations of the executive office, the Chief of Staff facilitates alignment between various departments, including rehabilitation, memory care, and senior housing. This role involves supporting the President & Chief Executive Officer in executing strategic initiatives that enhance the quality of life for residents. By optimizing administrative processes, Bianca Luchetti ensures that the facility maintains its high standards of care and community connectivity. The Chief of Staff monitors project timelines and resource allocation to support the broader mission of the organization. Through meticulous oversight of internal functions, the Chief of Staff enables the leadership team to focus on delivering superior health services. Luchetti maintains a clear focus on operational excellence, ensuring that all staff members remain dedicated to the well-being of the senior population.

    Grace Ferri - Chief Marketing Officer

    Grace Ferri, the Chief Marketing Officer at United Hebrew, architects the brand strategy and community outreach programs to promote the diverse range of senior living services. Overseeing the communication of the facility's value proposition, the Chief Marketing Officer drives engagement with families and prospective residents across the region. This leadership role involves developing campaigns that highlight the award-winning care and vibrant community atmosphere provided by the organization. By analyzing market trends and resident needs, Grace Ferri ensures that the facility remains a top choice for senior housing and healthcare. The Chief Marketing Officer collaborates with operational leaders to align marketing efforts with the actual service delivery, ensuring consistent messaging. Through strategic brand positioning, the Chief Marketing Officer expands the reach of the organization, ultimately supporting the growth of all service lines. Ferri maintains a focus on building trust and visibility, ensuring that the community understands the comprehensive care options available.

    Explore Leadership Teams in Elderly Care Services

    Frequently Asked Questions Regarding United Hebrew Top Executives and Leadership Team

    Who leads United Hebrew?
    United Hebrew is led by Rita Mabli (President & Chief Executive Officer), along with executives such as Nora O'Brien (Chief Operating Officer, Assisted Living) and Mark Sanchez (Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator).
    Who is part of United Hebrew’s executive team?
    The executive team of United Hebrew includes leaders such as Rita Mabli (President & Chief Executive Officer), Nora O'Brien (Chief Operating Officer, Assisted Living), Mark Sanchez (Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator) and other senior executives.
    How many executives does United Hebrew have?
    United Hebrew has 5 executives leading key business areas.
    What roles are included in United Hebrew’s leadership team?
    The leadership team of United Hebrew includes roles such as President & Chief Executive Officer, Chief Operating Officer, Assisted Living, Chief Operating Officer & Snf & At United Hebrew of Rochell Administrator, Chief of Staff, Chief Marketing Officer.