Udaan Executive and Leadership Team

Chaitanya Adapa, the Chief Executive Officer (udaanCapital) at Udaan, leads the financial services division, providing essential credit and liquidity solutions to small businesses and retailers. Adapa directs the development of innovative lending products that integrate directly into the eB2B marketplace, facilitating smoother transactions between suppliers and buyers. By managing risk assessment models and capital allocation, the Chief Executive Officer (udaanCapital) ensures that financial support reaches the most critical segments of the trade ecosystem. This leadership role involves navigating complex regulatory environments to expand access to credit for underserved commercial participants. Chaitanya Adapa oversees the strategic partnerships with financial institutions to bolster the lending capacity of the platform. Through these financial initiatives, the Chief Executive Officer (udaanCapital) drives increased transaction volume and supports the overall growth of the company's digital commerce model.

Ajeesh G, the Chief Information Officer at Udaan, manages the enterprise-wide information systems and cybersecurity frameworks that protect the integrity of the eB2B platform. Ajeesh G directs the deployment of robust IT infrastructure to support high-volume transaction processing and real-time data synchronization across the supply chain. By implementing advanced cloud solutions, the Chief Information Officer ensures that the platform remains resilient and accessible for retailers and suppliers nationwide. This leadership role involves coordinating with cross-functional teams to integrate new digital tools that enhance operational transparency. Ajeesh G oversees the governance of data assets, ensuring compliance with industry standards while driving innovation in system architecture. Through the optimization of internal processes, the Chief Information Officer supports the company's mission to digitize traditional trade. Ajeesh G maintains the technological reliability necessary for sustained business growth and operational excellence.

Amod Malviya, the Co-Founder at Udaan, directs the overarching technological vision and product strategy for the eB2B platform. Malviya architects the digital infrastructure that connects manufacturers and suppliers with retailers across India, ensuring seamless transaction flows. By prioritizing scalable software solutions, the Co-Founder optimizes the supply chain for thousands of small businesses. This leadership role involves constant collaboration with engineering teams to refine the marketplace interface and improve user experience. Amod Malviya drives the integration of advanced data analytics to predict market demand and streamline inventory management. Through these efforts, the Co-Founder maintains the competitive edge of the platform in a rapidly evolving digital commerce landscape. Malviya ensures that the technological foundation supports long-term growth and operational stability for all commercial participants within the network.

Vaibhav Gupta, the Co-Founder at Udaan, oversees the strategic expansion and business development initiatives that define the company's market presence. Gupta manages the operational scaling of the wholesale marketplace, ensuring that logistics and distribution capabilities meet the diverse needs of retailers and brands. By fostering strong relationships with manufacturers and suppliers, the Co-Founder secures a vast product catalog that drives platform adoption. This leadership role requires balancing rapid growth with sustainable business practices to transform traditional trade ecosystems. Vaibhav Gupta directs the implementation of regional market strategies, expanding the reach of the platform into new territories across India. Through meticulous oversight of supply chain logistics, the Co-Founder enhances the efficiency of trade for small businesses. Gupta remains committed to building a comprehensive ecosystem that simplifies procurement and empowers commercial participants at every level.