Touch Lebanon Executive and Leadership Team

Karim Salaam, the Chief Executive Officer at Touch Lebanon, directs the company's overall strategic vision and operational execution. Overseeing all business units, Salaam ensures alignment with Zain Group's regional objectives and maintains Touch Lebanon's dominant 53% market share in the Lebanese mobile and data sector. This leadership role involves driving innovation in telecommunications services and expanding the company's reach within the Middle Eastern and African markets. By focusing on sustainable growth and technological advancement, Karim Salaam solidifies Touch Lebanon's position as the leading operator. The Chief Executive Officer's mandate includes fostering strong relationships with stakeholders and ensuring the company's continued success in a dynamic industry.

Alexandra Wehbe, the Chief Executive Officer Office Manager at Touch Lebanon, provides critical administrative and operational support to the Chief Executive Officer. Managing the executive office functions, Wehbe ensures seamless coordination of daily operations, strategic initiatives, and key communications. This role involves facilitating the execution of the CEO's directives, optimizing workflow efficiency, and supporting the strategic planning processes that underpin Touch Lebanon's market leadership. Alexandra Wehbe's oversight extends to managing schedules, preparing essential documentation, and acting as a liaison between the CEO and other departments, thereby contributing directly to the effective governance and operational agility of the company. The Chief Executive Officer Office Manager's dedication ensures the executive team operates with maximum effectiveness.

Nour Shebaro, the Chief Human Resources Officer at Touch Lebanon, architects the company's talent strategy and organizational development. Overseeing all human capital initiatives, Shebaro drives initiatives focused on employee engagement, performance management, and fostering a culture of innovation aligned with the company's mission. This leadership position involves developing robust HR policies and programs that support Touch Lebanon's status as a leading telecommunications operator and a subsidiary of Zain Group. By focusing on attracting, retaining, and developing top talent, Nour Shebaro ensures the workforce is equipped to meet the evolving demands of the mobile and data services market. The Chief Human Resources Officer's strategic direction is vital for maintaining operational excellence and supporting the company's growth objectives across Lebanon and beyond.

Ali Yassin, the Chief Operations Officer at Touch Lebanon, directs the company's day-to-day operational activities and service delivery. Overseeing network infrastructure, customer service, and technical support, Yassin ensures the seamless provision of mobile and data services, reinforcing Touch Lebanon's 53% market share. This critical role involves optimizing operational efficiency, implementing technological advancements, and maintaining the high standards expected of a leading operator managed by Zain Group. By focusing on service reliability and customer satisfaction, Ali Yassin directly contributes to the company's market dominance and its expansion efforts in the Middle East and Africa. The Chief Operations Officer's leadership is fundamental to sustaining operational excellence and driving the company's strategic goals.