Leadership Overview
Biltmore has 7 executives leading key functions including strategic operations, financial management, marketing, and human resources.
Dedicated to preserving historic legacy while driving modern tourism, Biltmore maintains a commitment to excellence across its expansive estate, winery, and hospitality operations, ensuring every guest experiences world-class service and cultural enrichment.
Dedicated to preserving historic legacy while driving modern tourism, Biltmore maintains a commitment to excellence across its expansive estate, winery, and hospitality operations, ensuring every guest experiences world-class service and cultural enrichment.
Leadership Roles at Biltmore
William Cecil - President & Chief Executive Officer, Amp
William Cecil, the President & Chief Executive Officer, Amp at Biltmore, directs the overarching strategic vision for the estate. This leadership role involves managing the complex intersection of historic preservation and modern hospitality demands. By overseeing the integration of the winery and tourism assets, the President & Chief Executive Officer, Amp ensures long-term sustainability for the North American market. William Cecil coordinates with the board to align operational goals with the preservation mission. The President & Chief Executive Officer, Amp drives revenue growth through innovative guest experiences and infrastructure development. Through careful oversight of the estate's vast acreage and commercial facilities, the President & Chief Executive Officer, Amp maintains the highest standards of quality. This executive leadership ensures that the historic legacy remains relevant for future generations while optimizing current business performance across all departments.
Hari Namboodiri - President & Chief Executive Officer
Hari Namboodiri, the President & Chief Executive Officer at Biltmore, manages the daily operational execution of the historic house museum and tourist attraction. This role focuses on optimizing the visitor experience across the gardens, accommodations, and dining facilities. Hari Namboodiri drives efficiency in service delivery to ensure high guest satisfaction levels. By collaborating with department heads, the President & Chief Executive Officer aligns internal processes with the broader organizational mission. This leadership position involves monitoring performance metrics to maintain the estate's status as a premier destination. The President & Chief Executive Officer oversees the implementation of new technology to streamline ticketing and guest logistics. Through rigorous management of operational resources, the President & Chief Executive Officer supports the financial health of the organization. This executive leadership ensures that the estate remains a top-tier cultural destination through consistent operational excellence and strategic resource allocation.
Theresa Piwowar - Chief Financial Officer
Theresa Piwowar, the Chief Financial Officer at Biltmore, directs all fiscal planning and capital allocation strategies. This role involves managing the financial health of the winery, retail, and hospitality divisions. Theresa Piwowar oversees budgeting, financial reporting, and risk management to ensure the long-term viability of the estate. By analyzing market trends, the Chief Financial Officer provides data-driven insights to the executive team for strategic decision-making. This leadership position requires balancing the costs of historic preservation with the need for profitable growth. The Chief Financial Officer monitors cash flow and investment opportunities to support infrastructure upgrades across the property. Through meticulous financial oversight, the Chief Financial Officer ensures that all departments operate within fiscal constraints while achieving revenue targets. This executive leadership maintains the financial stability necessary to support the ongoing mission of the organization.
Kim Scoratow - President
Kim Scoratow, the President at Biltmore, oversees the strategic development of the estate's retail and dining operations. This role focuses on enhancing the guest experience through curated shopping and culinary offerings. Kim Scoratow drives revenue growth by optimizing product assortments and menu selections across all on-site venues. By managing vendor relationships and supply chain logistics, the President ensures the availability of high-quality goods and services. This leadership position involves coordinating with the marketing team to promote seasonal retail events and dining experiences. The President monitors sales performance and customer feedback to refine the commercial strategy. Through effective management of the retail and dining divisions, the President contributes to the overall financial success of the estate. This executive leadership ensures that the commercial aspects of the property align with the premium brand identity and guest expectations.
Gustavo D'Amuri - President
Gustavo D'Amuri, the President at Biltmore, directs the management and expansion of the estate's accommodations and lodging facilities. This role focuses on maintaining high occupancy rates and delivering exceptional guest services. Gustavo D'Amuri oversees the maintenance and renovation of guest rooms and amenities to ensure modern comfort within the historic setting. By analyzing hospitality industry trends, the President implements strategies to improve guest loyalty and repeat visitation. This leadership position involves managing the operational staff responsible for housekeeping, front desk, and guest relations. The President coordinates with the events team to support large-scale gatherings and conferences held on the property. Through rigorous operational oversight, the President ensures that the lodging division meets the highest standards of quality. This executive leadership supports the overall mission by providing a seamless and memorable stay for every guest.
Mark Hemphill - Chief Marketing Officer
Mark Hemphill, the Chief Marketing Officer at Biltmore, architects the brand strategy and guest engagement initiatives. This role involves promoting the estate's unique combination of history, wine, and outdoor recreation to a global audience. Mark Hemphill oversees digital marketing, public relations, and advertising campaigns to drive tourism traffic. By analyzing consumer behavior, the Chief Marketing Officer identifies new market segments and tailors messaging to increase visitation. This leadership position requires close collaboration with the hospitality and retail teams to ensure brand consistency across all touchpoints. The Chief Marketing Officer manages the promotional calendar to maximize seasonal revenue opportunities. Through strategic brand positioning, the Chief Marketing Officer enhances the visibility of the estate in the competitive hospitality landscape. This executive leadership drives growth by connecting the historic narrative with modern consumer interests and travel preferences.

Vicki Banks - Chief Human Resources Officer
Vicki Banks, the Chief Human Resources Officer at Biltmore, directs the talent acquisition, development, and retention strategies for the entire workforce. This role involves fostering a culture of service excellence across the hospitality, winery, and administrative teams. Vicki Banks oversees employee training programs to ensure that staff members deliver the high-quality experience expected by guests. By implementing performance management systems, the Chief Human Resources Officer aligns individual contributions with organizational goals. This leadership position requires managing complex labor needs across diverse departments. The Chief Human Resources Officer develops compensation and benefits structures to attract top talent in the competitive hospitality industry. Through proactive workforce planning, the Chief Human Resources Officer supports the operational scale of the estate. This executive leadership ensures that the organization maintains a skilled and motivated team capable of upholding the standards of the historic property.
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