Leadership Overview
Sunrise Engineering has 8 executives leading key functions including corporate strategy, financial oversight, operational scaling, and administrative management.
Committed to delivering high-quality professional engineering solutions, Sunrise Engineering maintains a focus on regional infrastructure development across the Intermountain and Southwestern United States through rigorous technical standards and client-centered consulting.
Committed to delivering high-quality professional engineering solutions, Sunrise Engineering maintains a focus on regional infrastructure development across the Intermountain and Southwestern United States through rigorous technical standards and client-centered consulting.
Leadership Roles at Sunrise Engineering
M. Huntsman - President & Chief Executive Officer
M. Huntsman, the President & Chief Executive Officer at Sunrise Engineering, directs the overarching corporate vision and long-term growth strategy. Huntsman manages the firm's expansion across the Intermountain and Southwestern regions, ensuring that all engineering projects align with the company's commitment to technical excellence. By coordinating with the board and senior leadership, the President & Chief Executive Officer maintains high standards for professional consulting services. M. Huntsman also oversees the integration of new engineering technologies to improve project delivery timelines. This leadership role involves fostering strong relationships with regional stakeholders to secure major infrastructure contracts. Through consistent focus on operational efficiency, the President & Chief Executive Officer drives the firm toward sustainable market growth. Ultimately, Huntsman secures the company's reputation as a premier provider of professional engineering services within the competitive landscape of the United States.
Jimmy Au - Chief Executive Officer & Co Owner
Jimmy Au, the Chief Executive Officer & Co Owner at Sunrise Engineering, architects the firm's ownership structure and strategic business development initiatives. Au focuses on the financial health and long-term viability of the organization, ensuring that all consulting services meet the rigorous demands of the Southwestern market. As a primary leader, the Chief Executive Officer & Co Owner evaluates new market opportunities to diversify the firm's engineering portfolio. Jimmy Au collaborates with other executives to refine internal processes and enhance service delivery across the Intermountain region. This role requires constant monitoring of industry trends to maintain a competitive edge in professional engineering. By prioritizing client satisfaction and project quality, the Chief Executive Officer & Co Owner strengthens the firm's market position. Ultimately, Au ensures that the company remains a leader in the engineering sector through disciplined management and strategic investment.
Gregory Potter - President & Chief Executive Officer
Gregory Potter, the President & Chief Executive Officer at Sunrise Engineering, manages the daily execution of complex engineering projects and corporate governance. Potter oversees the technical departments to ensure that all professional services adhere to regional safety and quality regulations. As the President & Chief Executive Officer, Gregory Potter drives the implementation of innovative design solutions that address the unique infrastructure needs of the Southwestern United States. This leadership position involves coordinating cross-functional teams to optimize resource allocation and project profitability. By fostering a culture of technical precision, the President & Chief Executive Officer ensures that the firm delivers consistent value to clients. Potter also monitors the performance of regional operations to maintain high standards of service delivery. Through strategic oversight, the President & Chief Executive Officer secures the firm's standing as a reliable partner for large-scale engineering and consulting projects.
Evan Simpson - Chief Executive Officer & President
Evan Simpson, the Chief Executive Officer & President at Sunrise Engineering, leads the firm's strategic planning and organizational development. Simpson directs the alignment of engineering capabilities with the evolving demands of the Intermountain region. As the Chief Executive Officer & President, Evan Simpson evaluates the effectiveness of current consulting methodologies to ensure maximum impact for clients. This role involves managing high-level partnerships and overseeing the firm's commitment to professional excellence. By streamlining internal communication, the Chief Executive Officer & President facilitates better collaboration between engineering teams and administrative staff. Simpson also focuses on identifying new growth sectors within the construction and architecture industries. Through proactive leadership, the Chief Executive Officer & President ensures that the company remains at the forefront of regional infrastructure development. Ultimately, Simpson drives the firm's mission by maintaining a focus on quality, reliability, and sustainable engineering practices.
Michelle Wilhelmsen - Chief Financial Officer
Michelle Wilhelmsen, the Chief Financial Officer at Sunrise Engineering, manages the firm's fiscal health, budgeting, and financial reporting. Wilhelmsen oversees the allocation of capital to support engineering projects across the Southwestern and Intermountain regions. As the Chief Financial Officer, Michelle Wilhelmsen ensures that all financial operations comply with industry standards and corporate governance requirements. This role involves analyzing revenue streams and cost structures to improve overall profitability. By providing data-driven insights to the executive team, the Chief Financial Officer supports informed decision-making regarding business expansion and resource investment. Wilhelmsen also monitors cash flow to maintain the liquidity necessary for ongoing consulting operations. Through rigorous financial oversight, the Chief Financial Officer secures the firm's economic stability. Ultimately, Wilhelmsen enables the company to pursue ambitious engineering goals by maintaining a robust and transparent financial framework that supports long-term growth and operational success.
Matthew Day - Chief Operating Officer, Strategic Hiring & Leader
Matthew Day, the Chief Operating Officer, Strategic Hiring & Leader at Sunrise Engineering, directs the firm's internal operations and talent acquisition strategy. Day focuses on building high-performing engineering teams capable of executing complex projects throughout the Intermountain region. As the Chief Operating Officer, Strategic Hiring & Leader, Matthew Day implements operational workflows that increase efficiency and reduce project delivery times. This role involves identifying top-tier engineering talent to support the firm's growth objectives. By refining recruitment processes, the Chief Operating Officer, Strategic Hiring & Leader ensures that the company maintains a competitive advantage in human capital. Day also oversees the integration of new hires into the firm's existing project management structures. Through strategic leadership, the Chief Operating Officer, Strategic Hiring & Leader optimizes the firm's capacity to handle large-scale consulting engagements. Ultimately, Day strengthens the organization by aligning operational capabilities with the firm's long-term strategic goals.
Tim Spencer - President
Tim Spencer, the President at Sunrise Engineering, leads the firm's regional engineering initiatives and client service operations. Spencer directs the execution of technical projects, ensuring that all work meets the high standards expected by clients in the Southwestern United States. As the President, Tim Spencer oversees the performance of project managers and engineering staff to maintain quality control. This role involves developing new business opportunities and expanding the firm's presence in key markets. By fostering strong client relationships, the President ensures that the company remains a preferred partner for professional engineering and consulting services. Spencer also collaborates with the executive team to refine the firm's service offerings based on market feedback. Through focused leadership, the President drives the successful completion of infrastructure projects that define the firm's reputation. Ultimately, Spencer secures the company's growth by maintaining a commitment to technical excellence and client-focused service delivery.

Stanley Zeyer - Chief Administrative Officer (CAO)
Stanley Zeyer, the Chief Administrative Officer (CAO) at Sunrise Engineering, manages the firm's internal infrastructure, compliance, and administrative support systems. Zeyer oversees the daily operations of the corporate office to ensure that all departments have the resources necessary for success. As the Chief Administrative Officer (CAO), Stanley Zeyer implements policies that streamline communication and improve organizational productivity across the Southwestern and Intermountain regions. This role involves managing legal and regulatory compliance to protect the firm's professional standing. By optimizing administrative workflows, the Chief Administrative Officer (CAO) reduces operational friction and supports the engineering teams in their project delivery. Zeyer also coordinates with other executives to ensure that corporate initiatives are executed effectively. Through diligent management of internal systems, the Chief Administrative Officer (CAO) maintains the stability of the firm's business environment. Ultimately, Zeyer supports the company's mission by providing a solid administrative foundation for all engineering activities.
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