Starcom Executive and Leadership Team

Shelby Saville, the Chief Executive Officer at Starcom, directs the overarching strategic vision for the agency. Overseeing the integration of media planning and creative advertising, the Chief Executive Officer ensures that client campaigns achieve maximum market penetration. Saville manages high-level relationships with major brand partners, driving growth through innovative marketing methodologies. By aligning internal resources with evolving industry trends, the Chief Executive Officer optimizes operational efficiency across all departments. This leadership role involves constant collaboration with the board to refine long-term business objectives. Shelby Saville maintains a focus on scaling the agency's footprint within the competitive advertising landscape. Through rigorous analysis of market performance, the Chief Executive Officer secures sustainable revenue streams. Saville champions a culture of excellence, ensuring that every marketing initiative reflects the core mission of the agency while delivering measurable value to diverse client portfolios.

Jambo Jiang, the Chief Executive Officer, PA To The (China) at Starcom, directs all strategic operations within the East Asian market. Overseeing regional expansion, the Chief Executive Officer, PA To The (China) ensures that local advertising initiatives align with global brand standards. Jiang manages complex cross-border marketing projects, facilitating seamless communication between international teams and local stakeholders. By leveraging deep insights into regional consumer behavior, the Chief Executive Officer, PA To The (China) drives significant growth in the Chinese media sector. This leadership role involves navigating unique regulatory environments while maintaining high performance benchmarks. Jambo Jiang optimizes resource allocation to support rapid scaling across diverse provinces. Through the implementation of localized media strategies, the Chief Executive Officer, PA To The (China) strengthens the agency's competitive position. Jiang fosters strong partnerships with regional media outlets, ensuring that every campaign maximizes reach and impact within the dynamic Chinese marketplace.

Michael Epstein, the Global Chief Executive Officer (US) at Starcom, directs the agency's primary operations across North American markets. Overseeing the execution of large-scale advertising programs, the Global Chief Executive Officer (US) ensures that client objectives meet rigorous performance standards. Epstein manages the strategic direction of the US division, focusing on digital transformation and media buying efficiency. By coordinating with global leadership, the Global Chief Executive Officer (US) aligns domestic initiatives with international growth targets. This leadership role involves managing large-scale budgets and overseeing the performance of diverse marketing teams. Michael Epstein drives innovation in media planning, ensuring that the agency remains at the forefront of the advertising industry. Through the application of advanced analytics, the Global Chief Executive Officer (US) enhances campaign effectiveness. Epstein secures long-term client retention by consistently delivering high-impact results that drive brand growth and market share expansion throughout the United States.

Louise Romeo, the Chief Operating Officer at Starcom, directs the infrastructure and internal systems that power the agency's marketing services. Overseeing the technological and operational backbone, the Chief Operating Officer ensures that all teams possess the tools necessary for high-performance advertising. Romeo manages the integration of new software and data platforms, driving efficiency across the organization. By optimizing internal workflows, the Chief Operating Officer supports the seamless delivery of media campaigns. This leadership role involves managing the agency's physical and digital resources to ensure maximum output. Louise Romeo monitors operational costs, implementing strategies that improve profitability without compromising service quality. Through the oversight of internal processes, the Chief Operating Officer maintains the stability required for sustained growth. Romeo drives the adoption of best practices across all departments, ensuring that the agency remains agile and responsive to the rapidly changing demands of the global marketing landscape.

Sofia Waldow, the President NY at Starcom, directs the agency's operations within the critical New York market. Overseeing the regional client portfolio, the President NY ensures that local advertising strategies deliver exceptional results for high-profile brands. Waldow manages the local team, fostering a culture of creativity and performance that drives regional success. By leveraging the unique dynamics of the New York media landscape, the President NY secures competitive advantages for the agency. This leadership role involves building strong relationships with key industry players and local media partners. Sofia Waldow monitors regional performance metrics, implementing adjustments that optimize campaign reach and engagement. Through the strategic management of the New York office, the President NY contributes significantly to the agency's overall revenue growth. Waldow maintains a focus on innovation, ensuring that the regional team remains at the cutting edge of advertising trends while upholding the agency's global standards.

Amy Ginsberg, the President, Investment at Starcom, directs the agency's media buying and investment strategies. Overseeing the allocation of client budgets across various media channels, the President, Investment ensures that every dollar spent maximizes reach and return on investment. Ginsberg manages relationships with major media vendors, negotiating favorable terms that benefit the agency's clients. By analyzing market data, the President, Investment identifies the most effective platforms for advertising placement. This leadership role involves managing the financial aspects of media campaigns to ensure optimal performance. Amy Ginsberg coordinates with account teams to align investment strategies with specific client goals. Through the rigorous evaluation of media performance, the President, Investment enhances the agency's ability to deliver measurable impact. Ginsberg maintains a focus on transparency and efficiency, ensuring that all investment decisions support the long-term growth and success of the agency's diverse client base.

Rachel Pawlow, the Chief of Staff at Starcom, directs the internal administrative and strategic initiatives that support executive leadership. Overseeing the coordination of cross-departmental projects, the Chief of Staff ensures that organizational goals remain on track. Pawlow manages the flow of information between the C-suite and various business units, facilitating efficient decision-making processes. By streamlining internal communications, the Chief of Staff drives alignment across the entire agency. This leadership role involves managing special projects that impact the long-term trajectory of the company. Rachel Pawlow monitors operational health, identifying areas for improvement and implementing solutions that enhance productivity. Through the management of executive priorities, the Chief of Staff ensures that leadership time remains focused on high-impact strategic objectives. Pawlow fosters a culture of accountability, ensuring that all departments work in harmony to achieve the overarching mission of the agency while maintaining operational excellence.

Scott Hess, the Chief Marketing Officer (Acting) at Starcom, directs the agency's brand positioning and external communications strategy. Overseeing the development of marketing collateral, the Chief Marketing Officer (Acting) ensures that the agency's identity resonates with potential clients and industry partners. Hess manages the public relations and thought leadership initiatives that establish the agency as a market authority. By analyzing market trends, the Chief Marketing Officer (Acting) identifies new opportunities for brand growth and visibility. This leadership role involves crafting compelling narratives that highlight the agency's unique value proposition in the advertising sector. Scott Hess coordinates with the sales team to ensure that marketing efforts directly support business development goals. Through the execution of targeted campaigns, the Chief Marketing Officer (Acting) enhances the agency's reputation. Hess maintains a focus on digital presence, ensuring that all external messaging aligns with the core mission and strategic objectives of the organization.

Steve Friedman, the Managing Director at Starcom, directs the daily operational workflows and client service excellence. Overseeing the account management teams, the Managing Director ensures that every marketing campaign receives precise execution and strategic oversight. Friedman manages the internal coordination between creative and media departments, facilitating a unified approach to client deliverables. By optimizing project management processes, the Managing Director drives operational efficiency and reduces turnaround times for complex advertising projects. This leadership role involves mentoring staff and fostering a collaborative environment that supports high-quality output. Steve Friedman monitors key performance indicators to ensure that all client engagements meet established goals. Through the implementation of streamlined communication protocols, the Managing Director enhances the overall client experience. Friedman maintains a focus on operational scalability, ensuring that the agency can effectively handle increasing demand while upholding the high standards of service that define the Starcom brand.