Spark Foundry Executive and Leadership Team

Isabel Cerdeira, the Chief Executive Officer at Spark Foundry, directs the overarching strategic vision for the global media agency. Cerdeira architects long-term growth initiatives while ensuring alignment with the broader Publicis Groupe ecosystem. By fostering a culture of innovation, the Chief Executive Officer drives the development of advanced media solutions that address complex client challenges. This leadership role involves constant evaluation of market trends to maintain a competitive edge in the advertising sector. Isabel Cerdeira oversees the executive team to ensure operational excellence across all international markets. Through rigorous performance management, the Chief Executive Officer secures sustainable revenue streams and strengthens the agency's reputation for delivering measurable business outcomes. Cerdeira prioritizes client-centric strategies that leverage data and creativity to maximize brand visibility and consumer engagement on a global scale.

John Wanko, the Group Chief Executive Officer at Spark Foundry, manages the high-level integration of agency services across diverse international territories. Wanko coordinates cross-functional teams to streamline media planning and buying processes for major global accounts. As the Group Chief Executive Officer, Wanko aligns internal resources with the evolving needs of the modern marketing landscape. This position requires deep collaboration with regional leaders to ensure consistent service delivery and brand integrity. John Wanko monitors global market shifts to anticipate client requirements and adjust service offerings accordingly. By optimizing organizational structures, the Group Chief Executive Officer enhances efficiency and fosters collaborative environments that support creative excellence. Wanko maintains a focus on scaling operations to accommodate the increasing demand for sophisticated, data-backed media strategies that drive significant market impact for enterprise-level clients.

Erica Rosengart, the Chief Operating Officer at Spark Foundry, oversees the internal infrastructure and daily business processes that sustain the agency's global operations. Rosengart architects scalable workflows to improve productivity and resource allocation across all departments. As the Chief Operating Officer, Rosengart ensures that the agency maintains high standards of service delivery while managing complex project lifecycles. This role involves close coordination with department heads to resolve operational bottlenecks and implement technology-driven solutions. Erica Rosengart monitors key performance indicators to track efficiency and drive continuous improvement in service execution. By streamlining administrative and operational functions, the Chief Operating Officer supports the agency's ability to scale rapidly in response to new business opportunities. Rosengart maintains a focus on operational agility, ensuring that the organization remains responsive to the fast-paced demands of the media industry.

Liam O'Neill, the President at Spark Foundry, directs the agency's client service strategy and business development efforts. O'Neill architects comprehensive media campaigns that align with the specific marketing objectives of major brand partners. As the President, O'Neill oversees the account management teams to ensure high levels of client satisfaction and retention. This leadership role involves identifying new market opportunities and expanding the agency's footprint within key industry verticals. Liam O'Neill collaborates with creative and data teams to deliver integrated solutions that drive measurable growth for clients. By fostering strong relationships with key stakeholders, the President secures long-term partnerships and enhances the agency's market presence. O'Neill maintains a focus on delivering innovative media strategies that leverage the latest industry tools to achieve superior results in a competitive advertising landscape.

Kathryn Dillon, the President, Region (West) at Spark Foundry, leads all media operations and business development initiatives across the Western market. Dillon architects regional strategies that capitalize on local market trends and consumer behaviors to drive brand growth. As the President, Region (West), Dillon manages a diverse team of media professionals to ensure the successful execution of complex advertising campaigns. This role involves building strong relationships with regional clients and tailoring service offerings to meet specific market demands. Kathryn Dillon monitors regional performance metrics to identify areas for improvement and growth. By overseeing the expansion of the agency's presence in the West, the President, Region (West) contributes significantly to the overall success of the organization. Dillon maintains a focus on operational excellence and client success, ensuring that the agency remains a leader in the regional media landscape.

Stephen Birnbaum, the President at Spark Foundry, directs the agency's investment and media buying strategies to maximize value for clients. Birnbaum architects sophisticated media plans that optimize budget allocation across digital and traditional channels. As the President, Birnbaum oversees the negotiation and procurement processes to ensure competitive pricing and premium inventory access. This leadership role involves analyzing market data to forecast media trends and adjust buying strategies accordingly. Stephen Birnbaum collaborates with internal teams to integrate data-driven insights into every media investment decision. By maintaining strong relationships with media partners and publishers, the President secures advantageous placements that drive high engagement for client campaigns. Birnbaum maintains a focus on delivering superior return on investment, ensuring that every media dollar spent contributes directly to the client's overarching business goals and market objectives.

Peter Sedlarcik, the President, Data Technology Analytics Insights at Spark Foundry, directs the agency's data strategy and technological infrastructure. Sedlarcik architects advanced analytical models that transform raw data into actionable marketing insights for global clients. As the President, Data Technology Analytics Insights, Sedlarcik oversees the implementation of cutting-edge marketing technology tools to enhance campaign performance and measurement. This role involves leading a team of data scientists and analysts to uncover consumer patterns and optimize media targeting. Peter Sedlarcik collaborates with other executive leaders to integrate data-driven decision-making into all aspects of the agency's service offerings. By leveraging proprietary technology and data assets, the President, Data Technology Analytics Insights drives innovation and competitive advantage. Sedlarcik maintains a focus on delivering precise, measurable results that demonstrate the impact of data-backed strategies on client business growth.

Jaclyn Sinclair, the President at Spark Foundry, directs the agency's creative and content strategy to ensure brand resonance across all media platforms. Sinclair architects compelling narratives that align with client brand identities and engage target audiences effectively. As the President, Sinclair oversees the creative department to foster a culture of innovation and high-quality output. This leadership role involves collaborating with media and data teams to ensure that creative assets are optimized for performance and reach. Jaclyn Sinclair monitors industry trends to keep the agency's creative approach fresh and relevant in a rapidly changing market. By managing the creative vision, the President drives brand loyalty and consumer engagement for a diverse portfolio of clients. Sinclair maintains a focus on delivering impactful creative solutions that elevate the agency's reputation and contribute to the overall success of client marketing programs.

Adam Vernick, the President, Account Management at Spark Foundry, directs the agency's client relationship management and service delivery standards. Vernick architects account strategies that prioritize long-term partnership growth and client satisfaction. As the President, Account Management, Vernick oversees the account teams to ensure seamless communication and project execution across all client portfolios. This role involves identifying opportunities to expand service offerings and deepen client engagement through proactive account planning. Adam Vernick collaborates with internal departments to ensure that client needs are met with precision and speed. By fostering a client-first culture, the President, Account Management drives retention and builds strong, lasting relationships with key brand partners. Vernick maintains a focus on delivering exceptional service, ensuring that the agency consistently exceeds client expectations and maintains its position as a trusted partner in the global media industry.

Megan Gavin, the Chief of Staff at Spark Foundry, facilitates communication and strategic alignment between the executive leadership team and the broader organization. Gavin manages critical projects that require cross-departmental collaboration, ensuring that corporate objectives remain the primary focus of all internal initiatives. As the Chief of Staff, Gavin optimizes the executive office's workflow to enhance decision-making speed and accuracy. This role involves synthesizing complex information from various business units to provide actionable insights for senior leadership. Megan Gavin coordinates high-priority meetings and tracks the progress of strategic goals to ensure accountability across the agency. By managing the flow of information and resources, the Chief of Staff enables the leadership team to focus on long-term growth and market positioning. Gavin maintains a focus on organizational health, fostering transparency and efficiency throughout the agency's internal operations.