Leadership Overview
Southern Champion Tray has 4 executives leading key functions including financial oversight, operational management, and corporate leadership.
Dedicated to excellence in paperboard manufacturing, Southern Champion Tray maintains a commitment to high-quality packaging solutions for the bakery and foodservice sectors while driving sustainable growth across North American markets.
Dedicated to excellence in paperboard manufacturing, Southern Champion Tray maintains a commitment to high-quality packaging solutions for the bakery and foodservice sectors while driving sustainable growth across North American markets.
Leadership Roles at Southern Champion Tray
Steve Stephens - Chief Financial Officer
Steve Stephens, the Chief Financial Officer at Southern Champion Tray, directs all fiscal planning and capital allocation strategies. Managing the financial health of the organization, the Chief Financial Officer oversees budgeting, tax compliance, and long-term investment planning to support manufacturing expansion. This leadership role involves rigorous analysis of market trends within the paperboard packaging industry to ensure profitability. By optimizing cost structures and managing corporate assets, Steve Stephens directly impacts the financial stability of the company. Stephens maintains close collaboration with the board to align fiscal policies with broader corporate objectives. Through precise financial forecasting and risk management, the Chief Financial Officer secures the necessary resources for ongoing innovation in corrugated packaging. This executive ensures that all financial operations remain robust, transparent, and fully aligned with the strategic goals of the enterprise while supporting sustainable growth across diverse foodservice and catering markets.
Charles Zeiser - President
Charles Zeiser, the President at Southern Champion Tray, directs the overarching corporate strategy and market positioning. Overseeing the executive team, the President ensures alignment between long-term business goals and daily manufacturing operations. This leadership role involves identifying new market opportunities within the bakery and foodservice packaging sectors to drive revenue growth. By fostering a culture of innovation and excellence, Charles Zeiser directly impacts the competitive standing of the company. Zeiser manages high-level relationships with key stakeholders and industry partners to expand the reach of the organization. Through strategic planning and effective resource allocation, the President guides the company toward sustainable success. This executive focuses on maintaining the legacy of quality while adapting to evolving industry demands. By championing operational efficiency and customer-centric solutions, Zeiser ensures that the company remains a leader in the paperboard and corrugated packaging industry, consistently delivering value to clients across the entire North American market.
Tyler Siira - President
Tyler Siira, the President at Southern Champion Tray, directs the development of new product lines and market expansion initiatives. Overseeing the commercial strategy, the President ensures that the company effectively addresses the changing needs of the catering and foodservice industries. This leadership role involves analyzing consumer trends to guide the design and manufacturing of innovative paperboard packaging solutions. By driving sales growth and strengthening client partnerships, Tyler Siira directly impacts the market penetration of the company. Siira collaborates with the operations team to ensure that new product designs translate into scalable manufacturing processes. Through strategic vision and proactive market engagement, the President secures a competitive advantage for the organization. This executive focuses on enhancing brand value and customer satisfaction through superior product performance. By prioritizing innovation and market responsiveness, Siira ensures that the company continues to lead in the packaging sector, delivering high-quality solutions that meet the complex requirements of modern food service providers.
Roy Hibbs - Chief Operations Officer
Roy Hibbs, the Chief Operations Officer at Southern Champion Tray, directs all manufacturing processes and supply chain logistics. Overseeing the production facilities, the Chief Operations Officer ensures maximum efficiency in the creation of paperboard and corrugated packaging products. This leadership role involves implementing advanced manufacturing technologies to meet the high-volume demands of the bakery and catering industries. By streamlining workflows and maintaining strict quality control standards, Roy Hibbs directly impacts the operational output and reliability of the company. Hibbs coordinates with procurement teams to secure raw materials, ensuring consistent supply chain performance across North American operations. Through continuous process improvement and lean manufacturing initiatives, the Chief Operations Officer drives productivity gains. This executive maintains a focus on safety, environmental compliance, and operational excellence, ensuring that every product meets the rigorous standards required by the foodservice sector while supporting the overall growth trajectory of the organization.

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