SimplePractice Executive and Leadership Team

July, 2026

Leadership Overview

SimplePractice has 4 executives leading key functions including strategy, marketing, legal, and employee resources.

Driven by a commitment to empowering health and wellness professionals, SimplePractice streamlines practice management through an integrated suite of tools, enhancing care delivery and operational efficiency.

Leadership Roles at SimplePractice

  • Chief Executive Officer - Jonathan Seltzer
  • Group President, Employee Resource, Deib - Talia Klein-Lee
  • Chief Marketing Officer - Doug Scott
  • Chief Legal Officer - Alison Hartley
  • Jonathan Seltzer - Chief Executive Officer

    Jonathan Seltzer, the Chief Executive Officer at SimplePractice, directs the company's overarching strategy and operational framework. Seltzer guides the development and execution of the platform's core mission: to provide health and wellness professionals with a comprehensive practice management solution. This leadership involves ensuring the technology effectively streamlines administrative tasks like scheduling, client records, billing, and telehealth, thereby enabling practitioners to concentrate on patient care. Overseeing the integration of new features and services, Seltzer ensures SimplePractice remains at the forefront of industry innovation, supporting a wide array of licensed professionals. The Chief Executive Officer's focus extends to maintaining robust data security and compliance with industry standards, critical for client trust and regulatory adherence. By championing a user-centric approach, Jonathan Seltzer drives the company's growth and its position as a trusted partner for efficient, secure practice management.
    Jonathan Seltzer

    Talia Klein-Lee - Group President, Employee Resource, Deib

    Talia Klein-Lee, the Group President, Employee Resource, Deib at SimplePractice, champions initiatives focused on employee well-being, resource development, and diversity, equity, inclusion, and belonging (DEIB). Klein-Lee directs the strategy and implementation of programs designed to foster a supportive and inclusive work environment for all employees. This leadership role involves overseeing employee resource groups, developing professional development opportunities, and embedding DEIB principles into the company's culture and operational practices. The Group President, Employee Resource, Deib ensures that SimplePractice's internal policies and practices align with its commitment to creating a diverse and equitable workforce, which in turn supports the company's mission to empower health and wellness professionals. By focusing on employee engagement and growth, Talia Klein-Lee contributes to the overall strength and innovation of the organization, enhancing its ability to serve its diverse client base effectively.

    Doug Scott - Chief Marketing Officer

    Doug Scott, the Chief Marketing Officer at SimplePractice, architects and executes the company's comprehensive marketing and brand strategy. Scott drives initiatives to communicate the value proposition of the integrated practice management platform to health and wellness professionals across diverse specialties. This role involves overseeing all aspects of marketing, including digital campaigns, content development, and market outreach, to highlight how SimplePractice simplifies administrative burdens and enhances client care. The Chief Marketing Officer ensures that messaging accurately reflects the platform's capabilities in scheduling, client records, billing, documentation, telehealth, and payment processing. By analyzing market trends and user feedback, Scott guides product positioning and market penetration efforts, aiming to expand the company's reach and impact. Doug Scott's leadership is crucial in establishing SimplePractice as a leading technology partner, empowering practitioners to manage their businesses effectively and securely.
    Alison Hartley, the Chief Legal Officer at SimplePractice, oversees all legal affairs and ensures strict adherence to regulatory compliance across the company's operations. Hartley provides critical guidance on data privacy, security protocols, and industry-specific regulations relevant to health and wellness professionals, such as HIPAA. This leadership function involves managing all legal aspects of the practice management platform, including terms of service, client agreements, and intellectual property. The Chief Legal Officer plays a vital role in mitigating legal risks and safeguarding the company's interests while supporting the secure and efficient delivery of services like telehealth and electronic health records. By ensuring robust compliance frameworks, Alison Hartley enables practitioners to manage their client workflows with confidence, knowing their data and operations meet stringent legal standards. Hartley's expertise is fundamental to maintaining SimplePractice's reputation for reliability and security in the health tech sector.

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    Frequently Asked Questions Regarding SimplePractice Top Executives and Leadership Team

    Who leads SimplePractice?
    SimplePractice is led by Jonathan Seltzer (Chief Executive Officer), along with executives such as Talia Klein-Lee (Group President, Employee Resource, Deib) and Doug Scott (Chief Marketing Officer).
    Who is part of SimplePractice’s executive team?
    The executive team of SimplePractice includes leaders such as Jonathan Seltzer (Chief Executive Officer), Talia Klein-Lee (Group President, Employee Resource, Deib), Doug Scott (Chief Marketing Officer) and other senior executives.
    How many executives does SimplePractice have?
    SimplePractice has 4 executives leading key business areas.
    What roles are included in SimplePractice’s leadership team?
    The leadership team of SimplePractice includes roles such as Chief Executive Officer, Group President, Employee Resource, Deib, Chief Marketing Officer, Chief Legal Officer.