Simons Executive and Leadership Team

August, 2026

Leadership Overview

Simons has 6 executives leading key functions including strategy, operations, finance, and human resources.

Committed to excellence in fashion retail, Simons delivers high-quality clothing and accessories while maintaining a legacy of customer-centric service across the Canadian market.

Leadership Roles at Simons

  • President & Chief Executive Officer - Bernard LeBlanc
  • Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière - Marjolaine Giasson
  • Senior Vice President, Chief Operating Officer - Anne-Sophie Konrad
  • President & Managing Partner - Preston Simons
  • Directeur Des Ressources Humaines - Laurence Patenaude
  • Directeur Des Ressources Humaines - Julie Duchaine
  • Bernard LeBlanc - President & Chief Executive Officer

    Bernard LeBlanc, the President & Chief Executive Officer at Simons, directs the overarching corporate strategy and long-term vision for the department store chain. Overseeing the expansion of retail footprints across Canada, the President & Chief Executive Officer ensures that the brand maintains its competitive edge in the fashion industry. This leadership role involves constant collaboration with the board to refine the product assortment and enhance the digital shopping experience. By prioritizing sustainable growth and operational excellence, Bernard LeBlanc directly impacts the company's market position. The President & Chief Executive Officer monitors key performance indicators to ensure that the organization meets its revenue targets while upholding the high standards established since 1840. Through strategic oversight of all departments, the President & Chief Executive Officer secures the future of the enterprise in a rapidly evolving retail landscape.

    Marjolaine Giasson - Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière

    Marjolaine Giasson, the Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière at Simons, governs the financial health and capital allocation strategies of the organization. Overseeing fiscal planning, budgeting, and investment analysis, the Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière ensures that the company maintains a robust balance sheet to support ongoing retail expansion. This leadership role involves managing relationships with financial institutions and providing the board with accurate reporting on profitability. By optimizing capital structures, Marjolaine Giasson supports the long-term sustainability of the business. The Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière monitors economic trends to mitigate risks and capitalize on growth opportunities. Through disciplined financial management, the Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière secures the resources necessary for continued innovation.

    Anne-Sophie Konrad - Senior Vice President, Chief Operating Officer

    Anne-Sophie Konrad, the Senior Vice President, Chief Operating Officer at Simons, manages the daily logistics and supply chain operations that support the retail network. Overseeing the efficiency of inventory management and store-level execution, the Senior Vice President, Chief Operating Officer ensures that merchandise reaches customers across North American regions with precision. This role requires close coordination with procurement teams to optimize stock levels and reduce overhead costs. By implementing advanced retail technologies, Anne-Sophie Konrad drives improvements in store productivity and customer service quality. The Senior Vice President, Chief Operating Officer evaluates operational workflows to identify opportunities for scaling the business model effectively. Through rigorous analysis of store performance data, the Senior Vice President, Chief Operating Officer maintains the operational integrity of the brand, ensuring that every location functions as a seamless extension of the corporate mission.

    Preston Simons - President & Managing Partner

    Preston Simons, the President & Managing Partner at Simons, guides the strategic direction and partnership initiatives that define the company's market presence. Overseeing the long-term growth trajectory and brand positioning, the President & Managing Partner ensures that the organization remains true to its heritage while embracing modern retail trends. This leadership role involves cultivating key relationships with stakeholders and driving high-level business development projects. By championing innovation in product design and customer experience, Preston Simons directly influences the brand's reputation. The President & Managing Partner evaluates market opportunities to expand the reach of the department store chain across diverse demographics. Through the alignment of corporate goals with consumer expectations, the President & Managing Partner secures the continued relevance of the business. This role serves as a cornerstone for the strategic evolution of the company in the contemporary retail landscape.

    Laurence Patenaude - Directeur Des Ressources Humaines

    Laurence Patenaude, the Directeur Des Ressources Humaines at Simons, architects the talent acquisition and organizational development strategies for the company. Overseeing the recruitment of retail staff and corporate professionals, the Directeur Des Ressources Humaines ensures that the workforce aligns with the brand's commitment to service excellence. This role involves designing training programs that foster employee engagement and professional growth across all Canadian locations. By cultivating a positive corporate culture, Laurence Patenaude drives retention and operational efficiency. The Directeur Des Ressources Humaines collaborates with department heads to address staffing needs and implement performance management systems. Through the development of comprehensive human capital policies, the Directeur Des Ressources Humaines supports the overall business objectives. This leadership function remains vital for maintaining the high standards of customer interaction that define the retail experience at the company.

    Julie Duchaine - Directeur Des Ressources Humaines

    Julie Duchaine, the Directeur Des Ressources Humaines at Simons, focuses on labor relations and the implementation of workplace safety standards across the retail network. Overseeing the administration of benefits and compensation structures, the Directeur Des Ressources Humaines ensures that the organization remains an employer of choice within the competitive retail sector. This role involves managing complex employee relations issues and ensuring compliance with regional labor laws. By streamlining administrative processes, Julie Duchaine enhances the efficiency of the human resources department. The Directeur Des Ressources Humaines works closely with store managers to resolve operational challenges related to staffing and scheduling. Through the strategic management of personnel data, the Directeur Des Ressources Humaines provides actionable insights that improve workforce productivity. This leadership role contributes to the stability of the organization by fostering a supportive and compliant work environment for all staff members.

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    Frequently Asked Questions Regarding Simons Top Executives and Leadership Team

    Who leads Simons?
    Simons is led by Bernard LeBlanc (President & Chief Executive Officer), along with executives such as Marjolaine Giasson (Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière) and Anne-Sophie Konrad (Senior Vice President, Chief Operating Officer).
    Who is part of Simons’s executive team?
    The executive team of Simons includes leaders such as Bernard LeBlanc (President & Chief Executive Officer), Marjolaine Giasson (Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière), Anne-Sophie Konrad (Senior Vice President, Chief Operating Officer) and other senior executives.
    How many executives does Simons have?
    Simons has 6 executives leading key business areas.
    What roles are included in Simons’s leadership team?
    The leadership team of Simons includes roles such as President & Chief Executive Officer, Senior Vice President, Chief Financial Officer and Vice President Séniore, Cheffe De La Direction Financière, Senior Vice President, Chief Operating Officer, President & Managing Partner, Directeur Des Ressources Humaines.