Leadership Overview
Reebok has 5 executives leading key functions including strategy, operations, marketing, finance, and executive administration.
Driven by a commitment to athletic performance and heritage, Reebok delivers innovative footwear and apparel solutions that empower global consumers to push physical boundaries and achieve peak fitness goals.
Driven by a commitment to athletic performance and heritage, Reebok delivers innovative footwear and apparel solutions that empower global consumers to push physical boundaries and achieve peak fitness goals.
Leadership Roles at Reebok
Robert Meers - Chief Executive Officer
Robert Meers, the Chief Executive Officer at Reebok, directs the overarching strategic vision for the global footwear and apparel brand. Meers architects long-term growth initiatives while overseeing the alignment of product development with evolving market demands. By managing high-level partnerships and driving operational excellence, the Chief Executive Officer ensures the company maintains a competitive edge in the athletic industry. Robert Meers monitors performance metrics across international markets to optimize resource allocation and brand positioning. This leadership role involves constant collaboration with the board to refine corporate objectives and expand market reach. Through rigorous oversight of organizational health, Meers secures the stability of the brand. The Chief Executive Officer fosters a culture of innovation, ensuring that every product line reflects the core mission of athletic excellence and superior design standards.
Todd Krinsky - President & Chief Executive Officer
Todd Krinsky, the President & Chief Executive Officer at Reebok, executes the daily operational strategy and manages the execution of brand-wide performance goals. Krinsky drives the integration of design and manufacturing processes to ensure product quality meets the rigorous standards of professional athletes. As the President & Chief Executive Officer, Krinsky oversees the expansion of the company footprint across diverse global territories, focusing on sustainable growth and market penetration. Todd Krinsky coordinates with internal departments to streamline supply chain logistics and enhance consumer engagement. This leadership role requires constant evaluation of market trends to pivot product offerings effectively. By prioritizing efficiency and creative development, the President & Chief Executive Officer strengthens the brand identity. Krinsky maintains a focus on delivering high-performance gear that resonates with fitness enthusiasts worldwide, ensuring consistent revenue growth and operational success.

Klenton Tomori - Chief of Staff To Chief Executive Officer
Klenton Tomori, the Chief of Staff To Chief Executive Officer at Reebok, facilitates the execution of strategic priorities and manages the flow of information between the executive office and internal departments. Tomori architects efficient workflows that allow the leadership team to focus on high-impact decision-making. As the Chief of Staff To Chief Executive Officer, Tomori coordinates cross-functional projects and ensures that organizational goals remain on track. Klenton Tomori monitors the progress of key initiatives, providing the necessary support to resolve bottlenecks and improve operational speed. This leadership role involves preparing executive briefings and managing high-level communications to ensure alignment across the entire company. By streamlining administrative processes, the Chief of Staff To Chief Executive Officer enhances the productivity of the executive suite. Tomori maintains a focus on organizational cohesion, ensuring that every department contributes effectively to the overarching mission of the brand.
Kenneth Watchmaker - Executive Vice President & Chief Financial Officer
Kenneth Watchmaker, the Executive Vice President & Chief Financial Officer at Reebok, manages the fiscal health and long-term financial planning of the organization. Watchmaker architects robust budgeting frameworks and oversees capital allocation to support product innovation and market expansion. As the Executive Vice President & Chief Financial Officer, Watchmaker monitors global revenue streams and ensures compliance with international financial regulations. Kenneth Watchmaker collaborates with the leadership team to assess the profitability of new product lines and operational investments. This leadership role involves rigorous risk management and the optimization of cost structures to improve margins. By providing data-driven insights, the Executive Vice President & Chief Financial Officer enables informed decision-making across all departments. Watchmaker maintains transparency with stakeholders, ensuring that financial performance aligns with the strategic goals of the company. Through disciplined fiscal oversight, Watchmaker secures the resources necessary for sustained growth.
Gabriella Weiser Mclaughlin - Chief Marketing Officer
Gabriella Weiser Mclaughlin, the Chief Marketing Officer at Reebok, directs all global brand communications and consumer engagement strategies. Mclaughlin architects multi-channel campaigns that elevate the company profile within the competitive athletic apparel sector. Overseeing digital transformation and social media presence, the Chief Marketing Officer ensures consistent messaging across all regional markets. Gabriella Weiser Mclaughlin manages relationships with key influencers and sports organizations to amplify brand visibility. This leadership role involves analyzing consumer data to refine marketing spend and maximize return on investment. By aligning promotional activities with product launches, Mclaughlin drives demand and strengthens customer loyalty. The Chief Marketing Officer monitors market sentiment to adapt brand narratives, ensuring that the company remains relevant to modern fitness trends. Through strategic storytelling, Mclaughlin builds a powerful, recognizable identity that supports the broader corporate mission of athletic empowerment.

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