MoreCorp Executive and Leadership Team

Darryl Egdes, the Chief Executive Officer at MoreCorp, directs the overarching corporate strategy and long-term vision for the organization. By overseeing the integration of diverse divisions like MoreGolf and MoreCycle, the Chief Executive Officer ensures consistent brand growth across the South African sports and leisure landscape. This leadership role involves constant evaluation of market trends to maintain a competitive edge in the recreational sector. Darryl Egdes drives the expansion of the company footprint by identifying new opportunities for community engagement through sport. Through collaboration with the Board and other C-suite leaders, the Chief Executive Officer aligns operational goals with the broader mission of fostering meaningful relationships with enthusiasts. By prioritizing innovation in product offerings and service delivery, the Chief Executive Officer secures the market position of the company as a premier destination for golf and cycling participants while maintaining high standards of operational excellence.

Daniel Egdes, the Chief Executive Officer, Membership at MoreCorp, architects the strategic framework for all membership programs and loyalty initiatives. By managing the lifecycle of sports enthusiasts, the Chief Executive Officer, Membership drives retention and engagement across the various sporting platforms. This role involves designing exclusive benefits and event access that deepen the connection between the brand and the community. Daniel Egdes oversees the implementation of data-driven insights to personalize the member experience, ensuring that every interaction adds value to the sporting journey. By coordinating with the digital and retail teams, the Chief Executive Officer, Membership creates a seamless ecosystem that rewards active participation. This leadership function supports the company mission by transforming casual customers into long-term brand advocates. Through the continuous refinement of membership tiers and service offerings, the Chief Executive Officer, Membership sustains consistent revenue growth and strengthens the overall market presence of the organization.

Anton Jankowitz, the Chief Executive Officer, More Digital at MoreCorp, directs the technological transformation and digital infrastructure of the company. By overseeing the MoreDigital division, the Chief Executive Officer, More Digital architects scalable platforms that enhance the user experience for golf and cycling enthusiasts. This role involves integrating advanced technology solutions into the retail and membership ecosystems to streamline operations and improve customer accessibility. Anton Jankowitz drives the development of digital tools that facilitate community engagement and event management across the South African market. By collaborating with other executive leaders, the Chief Executive Officer, More Digital ensures that technological advancements align with the core business objectives of the organization. This leadership position focuses on leveraging data analytics to optimize service delivery and operational efficiency. Through the continuous evolution of digital capabilities, the Chief Executive Officer, More Digital maintains the competitive advantage of the company in an increasingly connected sporting industry.

Bryden Rose, the Chief Executive Officer, Retail at MoreCorp, directs the operational performance and strategic growth of the retail chains, including The Pro Shop and Cyclelab. By overseeing the physical and online retail footprint, the Chief Executive Officer, Retail ensures that product offerings meet the specific needs of golf and cycling enthusiasts. This role involves managing supply chain logistics and inventory strategies to maximize sales efficiency across the South African region. Bryden Rose drives the implementation of customer-centric retail experiences that foster brand loyalty and community participation. By coordinating with the digital and membership teams, the Chief Executive Officer, Retail creates a cohesive shopping environment that supports the broader company mission. This leadership function focuses on optimizing store performance and expanding market reach through targeted retail initiatives. Through the rigorous management of retail operations, the Chief Executive Officer, Retail secures the financial health and market leadership of the organization.

Yolandi van den Berg, the Chief Financial Officer at MoreCorp, directs the financial planning, reporting, and capital allocation strategies for the entire organization. By overseeing the fiscal health of the company, the Chief Financial Officer ensures that resources are effectively distributed to support growth in the retail, digital, and membership sectors. This role involves managing financial risk and ensuring compliance with regulatory standards across the South African market. Yolandi van den Berg drives the development of long-term financial models that guide the strategic decisions of the executive team. By providing critical insights into revenue performance and cost management, the Chief Financial Officer enables the company to pursue innovation while maintaining profitability. This leadership position involves close collaboration with the Board to ensure transparency and sustainable financial growth. Through the diligent management of the financial architecture, the Chief Financial Officer secures the resources necessary to advance the mission of the company and maintain its leadership in the sports and leisure industry.

Andrew Miller, the Chief Operating Officer at MoreCorp, directs the internal processes and operational workflows that sustain the diverse business divisions. By overseeing the day-to-day execution of corporate strategy, the Chief Operating Officer ensures that all departments function with maximum efficiency and alignment. This role involves managing cross-functional projects that bridge the gap between retail, digital, and membership services. Andrew Miller drives the optimization of internal resources to support the growth objectives of the company across the South African market. By collaborating with the executive team, the Chief Operating Officer identifies bottlenecks and implements solutions to improve service delivery and operational output. This leadership position focuses on maintaining high standards of performance and scalability within the organization. Through the rigorous oversight of operational systems, the Chief Operating Officer supports the long-term stability and success of the company while ensuring that all business units remain focused on the core mission of fostering sporting engagement.