Leadership Overview
MoreCorp has 6 executives leading key functions including corporate strategy, retail operations, digital transformation, membership growth, operational efficiency, and financial management.
Focused on elevating the South African sports and leisure landscape, MoreCorp delivers comprehensive retail experiences and community-driven sporting solutions through its specialized divisions.
Focused on elevating the South African sports and leisure landscape, MoreCorp delivers comprehensive retail experiences and community-driven sporting solutions through its specialized divisions.
Leadership Roles at MoreCorp
Darryl Egdes - Chief Executive Officer
Darryl Egdes, the Chief Executive Officer at MoreCorp, directs the overarching corporate strategy and long-term vision for the organization. Overseeing the integration of diverse divisions like MoreGolf and MoreCycle, the Chief Executive Officer ensures alignment across the entire sports and leisure ecosystem. This leadership role involves driving market expansion throughout the South African recreational sector while fostering innovation in product offerings. By coordinating with the Board and senior leadership, Darryl Egdes maintains a focus on building meaningful community relationships through sport. The Chief Executive Officer prioritizes sustainable growth and operational excellence to solidify the company's position as a leader in the industry. Through strategic oversight of all business units, Egdes guarantees that the organization remains responsive to the evolving needs of golf and cycling enthusiasts, ultimately securing the company's competitive advantage in the regional market.
Bryden Rose - Chief Executive Officer, Retail
Bryden Rose, the Chief Executive Officer, Retail at MoreCorp, manages the performance and expansion of retail chains including The Pro Shop and Cyclelab. Overseeing the daily operations of these physical storefronts, the Chief Executive Officer, Retail optimizes inventory management and customer service standards to enhance the shopping experience for sports enthusiasts. This leadership role involves driving revenue growth through effective merchandising and regional market penetration. By collaborating with the broader executive team, Bryden Rose ensures that retail strategies align with the company's mission of fostering community engagement. The Chief Executive Officer, Retail monitors sales metrics and consumer trends to refine the retail footprint across South Africa. Through consistent focus on operational efficiency and brand visibility, Rose strengthens the market presence of the company's core retail assets, ensuring that every customer interaction reflects the high standards of the organization.
Anton Jankowitz - Chief Executive Officer, More Digital
Anton Jankowitz, the Chief Executive Officer, More Digital at MoreCorp, architects the technological infrastructure and digital transformation initiatives for the entire organization. Overseeing the MoreDigital division, the Chief Executive Officer, More Digital drives the development of innovative platforms that enhance the sporting experience for all members. This leadership role involves integrating advanced technology solutions into the company's retail and membership ecosystems to improve user engagement. By partnering with other C-suite leaders, Anton Jankowitz ensures that digital capabilities support the broader business objectives of the company. The Chief Executive Officer, More Digital manages the deployment of digital tools that streamline operations and provide data-driven insights into consumer behavior. Through the implementation of scalable software and digital services, Jankowitz accelerates the company's modernization efforts, ensuring that the organization remains at the forefront of the competitive sports and leisure technology landscape.
Daniel Egdes - Chief Executive Officer, Membership
Daniel Egdes, the Chief Executive Officer, Membership at MoreCorp, directs the strategy for member acquisition, retention, and community engagement programs. Overseeing the MoreXperience division, the Chief Executive Officer, Membership designs and executes events and loyalty initiatives that connect golf and cycling enthusiasts to the brand. This leadership role involves analyzing member data to tailor services that foster long-term relationships and brand loyalty. By coordinating with the retail and digital teams, Daniel Egdes ensures a seamless experience for all members across the company's various platforms. The Chief Executive Officer, Membership monitors engagement metrics to refine the value proposition offered to the sporting community. Through the development of exclusive events and membership benefits, Egdes drives consistent growth in the user base, ensuring that the organization continues to build a vibrant and active community of sports participants throughout the region.
Yolandi Van - Chief Financial Officer
Yolandi Van, the Chief Financial Officer at MoreCorp, directs the financial planning, reporting, and capital allocation strategies for the entire organization. Overseeing the fiscal health of the company, the Chief Financial Officer ensures that all investments in retail, digital, and membership divisions align with the company's long-term growth objectives. This leadership role involves managing financial risk and optimizing the capital structure to support ongoing business development. By providing critical financial insights to the Board and executive team, Yolandi Van facilitates informed decision-making across all departments. The Chief Financial Officer monitors cash flow and profitability metrics to ensure the sustainability of the company's operations. Through rigorous financial oversight and the implementation of transparent reporting standards, Van secures the company's economic stability, enabling the organization to pursue strategic opportunities and maintain its leadership position within the competitive sports and leisure market.
Andrew Miller - Chief Operating Officer
Andrew Miller, the Chief Operating Officer at MoreCorp, executes the internal scaling and operational logistics required to support the company's diverse business units. Overseeing the supply chain and day-to-day administrative functions, the Chief Operating Officer ensures that all divisions operate with maximum efficiency and resource optimization. This leadership role involves streamlining internal processes to support the rapid growth of the retail and membership sectors. By collaborating with the executive team, Andrew Miller maintains the operational stability necessary to deliver high-quality products and services to the market. The Chief Operating Officer manages cross-functional workflows to ensure that strategic goals are met with precision and speed. Through the implementation of robust operational frameworks, Miller drives productivity and cost-effectiveness across the organization, ensuring that the company's infrastructure remains capable of supporting its ambitious expansion plans within the South African sports and leisure industry.
Explore Leadership Teams in Retail
Founded in 1938 and headquartered in Sumner, Washington, Recreational Equipment, Inc., commonly known as REI, is an American retail and outdoor recreation services corporation. REI sells sporting goods, camping gear, travel equipment, and clothing. It also offers services such as outdoor-oriented vacations and courses.
Company Leadership LB

VK
MS
Dick's Sporting Goods is a leading omnichannel sporting goods retailer that offers an extensive assortment of authentic, high-quality sports equipment, apparel, footwear, and accessories. The company operates a network of retail stores across the United States alongside a robust e-commerce platform, providing customers with a comprehensive shopping experience for athletes and outdoor enthusiasts of all skill levels. Dick's Sporting Goods carries products from top national brands as well as exclusive private-label merchandise across categories including team sports, fitness, outdoor recreation, golf, and athletic lifestyle. The retailer also provides specialized services such as equipment customization, fitness consultations, and community sports programs. Through its House of Sport and other specialty retail concepts, Dick's Sporting Goods creates immersive shopping experiences that combine retail, services, and local sports community engagement.
Company Leadership DD
AS
Dallas-based BSN SPORTS is a marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. It has been in operation since 1972 and is based out of Dallas, Texas.
Company Leadership JW
DM
TH
TM
Headquartered in Springfield, Missouri, Bass Pro Shops is a retailer of hunting, fishing, camping and related outdoor recreation merchandise. The company operates White River Marine Group, Big Cedar Lodge and Cabela.
Company Leadership PS
RK
DB