Leadership Overview
Rapp has 10 executives leading key functions including strategy, finance, marketing, technology, and operations.
Driven by a commitment to innovation, Rapp leverages traditional, social, mobile, and digital media to deliver impactful multi-channel marketing solutions, shaping brand engagement across diverse markets.
Driven by a commitment to innovation, Rapp leverages traditional, social, mobile, and digital media to deliver impactful multi-channel marketing solutions, shaping brand engagement across diverse markets.
Leadership Roles at Rapp
Ray Piper - Chief Executive Officer
Ray Piper, the Chief Executive Officer at Rapp, directs the overarching strategic vision and operational execution for the agency. Piper's leadership ensures the integration of traditional, social, mobile, and digital media channels to create cohesive and impactful marketing campaigns. This role involves fostering innovation across all departments, driving business development initiatives, and maintaining strong client relationships. Piper's focus remains on optimizing agency performance and expanding market reach through data-driven strategies. The Chief Executive Officer's mandate includes cultivating a high-performance culture and ensuring the agency's continued growth and profitability in the dynamic marketing landscape. Ray Piper's strategic direction guides the company's response to evolving consumer behaviors and technological advancements, solidifying Rapp's position as a leader in multi-channel marketing.
Jeannine Falcone - Global Chief Executive Officer
Jeannine Falcone, the Global Chief Executive Officer at Rapp, spearheads the agency's worldwide operations and strategic expansion. Falcone's leadership encompasses the development and implementation of global marketing strategies, ensuring consistency and excellence across all international markets. This executive oversees the integration of diverse media platforms, including social, mobile, and digital, to maximize client impact. Falcone is responsible for driving innovation in client services and fostering collaborative environments among global teams. The Global Chief Executive Officer's purview includes identifying new business opportunities and strengthening Rapp's competitive advantage on a global scale. Jeannine Falcone's vision guides the agency's commitment to leveraging cutting-edge marketing techniques to achieve superior client outcomes and sustained business growth.
Steve Takla - Global Chief Financial Officer
Steve Takla, the Global Chief Financial Officer at Rapp, manages the financial health and strategic fiscal planning for the agency's worldwide operations. Takla's responsibilities include overseeing all financial reporting, budgeting, forecasting, and investment strategies to support global growth initiatives. This executive ensures robust financial controls and compliance across all regions, safeguarding the company's assets and maximizing profitability. The Global Chief Financial Officer plays a critical role in evaluating new business opportunities and mergers, providing financial due diligence and strategic guidance. Steve Takla's financial acumen is essential for optimizing resource allocation and driving operational efficiencies across the agency's multi-channel marketing services. Takla's leadership ensures financial stability and supports the agency's long-term strategic objectives.
Karim Ibrahim - Chief Financial Officer, MENA
Karim Ibrahim, the Chief Financial Officer, MENA at Rapp, oversees financial operations and strategic fiscal management for the Middle East and North Africa region. Ibrahim's responsibilities include financial planning, budgeting, reporting, and ensuring compliance with regional financial regulations. This executive plays a key part in driving financial performance and profitability within the MENA market, supporting the agency's growth objectives. The Chief Financial Officer, MENA's role involves managing financial risks and identifying investment opportunities to strengthen Rapp's presence in the region. Karim Ibrahim's financial expertise is crucial for guiding strategic decisions and optimizing resource allocation across marketing initiatives. Ibrahim ensures sound financial practices support the agency's multi-channel marketing efforts in the MENA territory.
Ibrahim Rujeedawa - President
Ibrahim Rujeedawa, the President at Rapp, oversees significant operational segments and drives strategic growth initiatives within the agency. Rujeedawa's leadership focuses on enhancing client service delivery and expanding the agency's market footprint. This executive is instrumental in fostering strong client partnerships and ensuring the successful execution of integrated marketing campaigns across traditional, social, mobile, and digital channels. The President's responsibilities include leading key business units and driving performance improvements to achieve organizational objectives. Ibrahim Rujeedawa's strategic vision contributes to Rapp's ability to adapt to market changes and deliver innovative marketing solutions. Rujeedawa champions operational excellence and client satisfaction.
Cindy Davis - Global President, Development
Cindy Davis, the Global President, Development at Rapp, leads the strategic expansion and new business development efforts for the agency on a worldwide scale. Davis is responsible for identifying and cultivating new market opportunities, forging strategic partnerships, and driving revenue growth. This executive oversees the development of innovative service offerings that align with evolving client needs and market trends in multi-channel marketing. The Global President, Development's role involves shaping the agency's future direction and ensuring its competitive positioning in the global marketplace. Cindy Davis's expertise in business development and strategic planning is crucial for Rapp's sustained growth and market leadership. Davis focuses on building and scaling the agency's capabilities.
Paul Garnier - President
Paul Garnier, the President at Rapp, directs key operational areas and spearheads strategic initiatives aimed at enhancing the agency's market position. Garnier's leadership emphasizes the integration of diverse marketing channels, including social, mobile, and digital, to deliver impactful client solutions. This executive is responsible for driving operational efficiency and fostering a culture of innovation across their designated business units. The President's role involves overseeing performance metrics, ensuring client satisfaction, and contributing to the agency's overall strategic planning. Paul Garnier's focus is on optimizing resource allocation and driving measurable results for clients. Garnier plays a vital role in the agency's ongoing success and expansion.
Ludovic Gougat - Chief Marketing Officer (North America)
Ludovic Gougat, the Chief Marketing Officer (North America) at Rapp, directs all marketing initiatives and brand strategy within the North American region. Gougat's role involves developing and executing integrated marketing campaigns that leverage traditional, social, mobile, and digital media to drive client success. This executive oversees market analysis, customer segmentation, and campaign performance measurement to ensure optimal ROI. The Chief Marketing Officer (North America) is responsible for enhancing Rapp's brand presence and market share across the United States and Canada. Ludovic Gougat's strategic approach focuses on understanding regional market dynamics and consumer behavior to deliver tailored and effective marketing solutions. Gougat's leadership ensures alignment with global marketing objectives while addressing specific North American market needs.
Thibault Dargeou - Global Chief Technology Officer
Thibault Dargeou, the Global Chief Technology Officer at Rapp, leads the agency's technological strategy and innovation across all global operations. Dargeou is responsible for identifying, evaluating, and implementing advanced technologies that enhance marketing campaign effectiveness and operational efficiency. This executive oversees the development and integration of digital platforms, data analytics tools, and mobile solutions to support Rapp's multi-channel marketing approach. The Global Chief Technology Officer ensures the agency remains at the forefront of technological advancements, driving digital transformation and data-driven insights. Thibault Dargeou's technical leadership is critical for optimizing client campaigns and maintaining a competitive edge in the evolving digital landscape. Dargeou's focus is on leveraging technology to deliver superior marketing outcomes.
Laura Swetin - Global Chief of Staff
Laura Swetin, the Global Chief of Staff at Rapp, provides strategic support and operational oversight to the executive leadership team across global functions. Swetin facilitates the execution of key strategic initiatives, ensuring alignment and efficient collaboration among departments. This executive manages cross-functional projects, drives process improvements, and enhances organizational effectiveness. The Global Chief of Staff acts as a key liaison, streamlining communication and ensuring strategic priorities are translated into actionable plans. Laura Swetin's role is vital in optimizing the agency's operational cadence and supporting the implementation of its multi-channel marketing strategies worldwide. Swetin's focus is on driving operational excellence and supporting the overall mission of Rapp.
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