Leadership Overview
Rapp has 10 executives leading key functions including strategy, global operations, financial oversight, technology architecture, and regional market development.
Focused on delivering multi-channel marketing solutions, Rapp empowers brands to connect with audiences through traditional, social, mobile, and digital media channels while maintaining a commitment to data-driven creative excellence.
Focused on delivering multi-channel marketing solutions, Rapp empowers brands to connect with audiences through traditional, social, mobile, and digital media channels while maintaining a commitment to data-driven creative excellence.
Leadership Roles at Rapp
King Milly - Chief Executive Officer
King Milly, the Chief Executive Officer at Rapp, directs the overarching strategic vision for the agency. By aligning multi-channel marketing capabilities with client objectives, the Chief Executive Officer ensures consistent growth across the New York headquarters and beyond. King Milly monitors market trends to refine the agency's approach to digital and traditional media integration. This leadership role involves constant collaboration with the board to maintain high standards of service delivery. Through rigorous oversight of agency performance, the Chief Executive Officer drives operational efficiency and fosters a culture of innovation. By prioritizing client-centric solutions, the Chief Executive Officer secures long-term partnerships. Ultimately, Milly positions the agency as a leader in the competitive marketing landscape, ensuring that every campaign reflects the core mission of connecting brands with consumers through sophisticated, data-backed strategies.
Jeannine Falcone - Global Chief Executive Officer
Jeannine Falcone, the Global Chief Executive Officer at Rapp, manages the international expansion and operational consistency of the agency. Overseeing global market reach, the Global Chief Executive Officer ensures that multi-channel marketing strategies remain effective across diverse geographic regions. Jeannine Falcone coordinates with regional leadership to standardize service quality while adapting to local market nuances. This executive role involves driving revenue growth through the integration of social, mobile, and digital media platforms on a worldwide scale. By optimizing internal processes, the Global Chief Executive Officer enhances the agency's ability to deliver complex marketing solutions. Falcone maintains a focus on scaling operations to meet the evolving needs of global clients. Through strategic decision-making, the Global Chief Executive Officer sustains the agency's reputation for excellence, ensuring that every international office contributes to the broader organizational goals of innovation and client success.

Karim Ibrahim - Chief Financial Officer, MENA
Karim Ibrahim, the Chief Financial Officer, MENA at Rapp, manages all fiscal operations and financial planning within the Middle East and North Africa region. Overseeing regional budget allocation, the Chief Financial Officer, MENA ensures that financial resources support the agency's multi-channel marketing initiatives effectively. Karim Ibrahim monitors economic indicators to mitigate risks and maximize profitability across regional projects. This leadership role involves providing critical financial insights to the global executive team to inform broader investment strategies. By streamlining accounting practices, the Chief Financial Officer, MENA improves operational efficiency and fiscal transparency. Ibrahim maintains strict compliance with regional financial regulations while supporting the growth of digital and traditional media services. Through precise financial modeling, the Chief Financial Officer, MENA secures the stability required for sustained regional expansion, ensuring that the agency remains a competitive force in the MENA marketing sector.
Steve Takla - Global Chief Financial Officer
Steve Takla, the Global Chief Financial Officer at Rapp, directs the financial strategy and fiscal health of the entire organization. Overseeing global capital allocation, the Global Chief Financial Officer ensures that the agency maintains the resources necessary to support multi-channel marketing operations worldwide. Steve Takla manages financial reporting, budgeting, and long-term investment planning to drive sustainable growth. This leadership role involves working closely with the executive team to evaluate the financial viability of new market entries and service expansions. By implementing robust financial controls, the Global Chief Financial Officer enhances operational efficiency and profitability. Takla monitors global economic trends to adjust fiscal strategies as needed. Through rigorous financial oversight, the Global Chief Financial Officer secures the agency's market position, ensuring that all business activities remain aligned with the overarching goal of delivering value to clients and stakeholders across the global network.
Cindy Davis - Global President, Development
Cindy Davis, the Global President, Development at Rapp, leads the agency's efforts in business growth and service expansion. Overseeing the development of new market opportunities, the Global President, Development ensures that the agency continues to evolve its multi-channel marketing offerings. Cindy Davis directs the pursuit of new client partnerships and the expansion of existing accounts through strategic service enhancements. This leadership role involves identifying emerging trends in digital and traditional media to inform the agency's growth strategy. By building strong relationships with key stakeholders, the Global President, Development drives revenue and market share. Davis collaborates with the executive team to ensure that development initiatives align with the agency's long-term vision. Through proactive business development, the Global President, Development secures the agency's future, ensuring that the organization remains a leader in the marketing industry by consistently delivering innovative and effective solutions to a global client base.
Paul Garnier - President
Paul Garnier, the President at Rapp, manages the day-to-day operations and strategic execution of the agency's core business functions. Overseeing the delivery of multi-channel marketing services, the President ensures that client projects meet the highest standards of quality and effectiveness. Paul Garnier directs the operational teams to optimize the use of traditional, social, mobile, and digital media in client campaigns. This leadership role involves coordinating across departments to ensure seamless service delivery and client satisfaction. By focusing on operational efficiency, the President enhances the agency's ability to scale and adapt to changing market demands. Garnier maintains a focus on driving performance and achieving business targets. Through hands-on leadership, the President supports the agency's mission to connect brands with consumers, ensuring that all operational activities remain aligned with the broader strategic goals of the organization and the needs of the client base.
Ibrahim Rujeedawa - President
Ibrahim Rujeedawa, the President at Rapp, directs the strategic growth and organizational development of the agency's specialized service divisions. Overseeing the implementation of advanced marketing methodologies, the President ensures that the agency leverages data and technology to create superior client outcomes. Ibrahim Rujeedawa manages the integration of new service capabilities into the existing multi-channel marketing framework. This leadership role involves mentoring team leaders and fostering a culture of continuous improvement and creative excellence. By focusing on long-term value creation, the President strengthens the agency's market position and client retention rates. Rujeedawa collaborates with the executive team to refine the agency's service offerings in response to evolving digital media landscapes. Through strategic oversight, the President ensures that all divisions operate with high efficiency, contributing to the agency's overall mission of delivering impactful, data-driven marketing solutions that resonate with modern consumers.
Thibault Dargeou - Global Chief Technology Officer
Thibault Dargeou, the Global Chief Technology Officer at Rapp, architects the digital infrastructure that powers the agency's multi-channel marketing platforms. Overseeing the integration of mobile and digital media technologies, the Global Chief Technology Officer ensures that the agency remains at the forefront of marketing innovation. Thibault Dargeou directs the development of proprietary tools that enable data-driven campaign execution. This leadership role involves collaborating with global teams to implement scalable technology solutions that enhance client engagement. By optimizing the technical stack, the Global Chief Technology Officer improves the speed and accuracy of marketing analytics. Dargeou maintains a focus on emerging technologies to keep the agency ahead of industry shifts. Through strategic technology investments, the Global Chief Technology Officer supports the agency's mission to deliver seamless, high-impact digital experiences, ensuring that all technical operations align with the broader business objectives of the organization.

Laura Swetin - Global Chief of Staff
Laura Swetin, the Global Chief of Staff at Rapp, coordinates the strategic initiatives and operational workflows across the agency's global leadership team. Overseeing internal communications and project alignment, the Global Chief of Staff ensures that the executive agenda translates into actionable tasks for the multi-channel marketing departments. Laura Swetin facilitates collaboration between different business units to streamline decision-making processes. This leadership role involves managing high-priority projects that impact the agency's overall efficiency and market performance. By optimizing the flow of information, the Global Chief of Staff enables the executive team to focus on core strategic goals. Swetin maintains a focus on organizational health and operational excellence. Through effective management of executive priorities, the Global Chief of Staff supports the agency's mission to provide integrated marketing solutions, ensuring that all internal operations remain synchronized with the broader vision of the organization.
Ludovic Gougat - Chief Marketing Officer (North America)
Ludovic Gougat, the Chief Marketing Officer (North America) at Rapp, directs the marketing strategy and brand positioning across the North American market. Overseeing the deployment of multi-channel campaigns, the Chief Marketing Officer (North America) ensures that the agency's services effectively reach target audiences through social, mobile, and digital media. Ludovic Gougat manages the creative and strategic teams responsible for delivering high-impact marketing solutions to regional clients. This leadership role involves analyzing market data to refine campaign performance and drive client growth. By fostering innovation in marketing tactics, the Chief Marketing Officer (North America) strengthens the agency's competitive edge in the region. Gougat collaborates with other executives to ensure that regional marketing efforts align with global brand standards. Through strategic leadership, the Chief Marketing Officer (North America) secures the agency's reputation for excellence, ensuring that all North American operations contribute to the company's overall success.
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