Leadership Overview
FleishmanHillard has 10 executives leading key functions including strategy, finance, operations, technology, and regional management.
Driven by a commitment to strategic communication, FleishmanHillard provides integrated solutions focused on reputation management and public affairs, shaping market perception globally.
Driven by a commitment to strategic communication, FleishmanHillard provides integrated solutions focused on reputation management and public affairs, shaping market perception globally.
Leadership Roles at FleishmanHillard
Ana Apps - Chief Executive Officer
Ana Apps, the Chief Executive Officer at FleishmanHillard, directs the overarching strategy and global operations of the integrated communications agency. Apps steers the company's vision, ensuring alignment with its core mission of providing strategic communication solutions that focus on reputation management and public affairs. This leadership role involves guiding all departments to deliver exceptional client service and drive market growth. Apps's strategic direction ensures FleishmanHillard maintains its position as a leader in the public relations industry. By fostering innovation and client-centric approaches, Ana Apps actively shapes the agency's future and its impact on global markets. The Chief Executive Officer's responsibilities include setting performance benchmarks and cultivating a culture of excellence across all regions.
Patti Portnoy - Chief Financial Officer
Patti Portnoy, the Chief Financial Officer at FleishmanHillard, manages the financial health and strategic fiscal planning for the global public relations firm. Portnoy oversees all financial operations, including budgeting, forecasting, and investment strategies, ensuring robust financial performance and stability. This executive function is critical for supporting the agency's expansion and operational efficiency across its international network. Portnoy's expertise guides resource allocation, enabling FleishmanHillard to invest in innovative communication solutions and talent development. By maintaining rigorous financial controls and identifying growth opportunities, Patti Portnoy directly contributes to the company's sustained success and market competitiveness. The Chief Financial Officer's role involves close collaboration with other C-suite leaders to align financial objectives with business goals.
Hirohito Araki - Senior Vice President and Chief Operating Officer and Chief Financial Officer
Hirohito Araki, the Senior Vice President and Chief Operating Officer and Chief Financial Officer at FleishmanHillard, provides dual oversight of operational execution and financial stewardship. Araki integrates operational strategies with fiscal discipline to enhance efficiency and profitability across the agency's global operations. This multifaceted role is essential for driving sustainable growth and ensuring the effective deployment of resources in delivering strategic communication solutions. Araki's financial acumen supports investment in new capabilities and market expansion, while operational oversight ensures seamless service delivery. By managing both critical functions, Hirohito Araki plays a pivotal part in FleishmanHillard's overall business performance and strategic development. The combined responsibilities ensure a cohesive approach to managing the agency's resources and operational framework.
Hiroki Sonoda - Senior Vice President, Chief Financial Officer
Hiroki Sonoda, the Senior Vice President, Chief Financial Officer at FleishmanHillard, contributes to the financial strategy and management of the global communications firm. Sonoda supports the Chief Financial Officer in overseeing financial planning, analysis, and reporting, ensuring fiscal integrity and supporting strategic business decisions. This role is integral to maintaining the financial health of the agency and facilitating its expansion into new markets. Sonoda's contributions help to optimize resource allocation and drive financial performance across FleishmanHillard's diverse service offerings. By focusing on financial operations and controls, Hiroki Sonoda aids in the agency's pursuit of excellence in reputation management and public affairs. The Senior Vice President's involvement ensures robust financial oversight and supports long-term value creation.
Lisa Moehlenkamp - Chief Operating Officer
Lisa Moehlenkamp, the Chief Operating Officer at FleishmanHillard, directs the operational efficiency and service delivery across the agency's global network. Moehlenkamp optimizes internal processes and resource management to ensure seamless execution of client strategies in reputation management and public affairs. This leadership position is vital for scaling operations and enhancing productivity throughout FleishmanHillard's diverse business units. Moehlenkamp's focus on operational excellence supports the agency's commitment to providing integrated communication solutions. By streamlining workflows and implementing best practices, Lisa Moehlenkamp strengthens the agency's capacity to meet evolving client needs and market demands. The Chief Operating Officer's oversight extends to managing infrastructure and ensuring consistent service quality worldwide.

Shin Tanaka - President (Japan) & Senior Partner
Shin Tanaka, the President (Japan) & Senior Partner at FleishmanHillard, leads the agency's strategic direction and operations within the Japanese market. Tanaka drives the expansion of integrated communication solutions, focusing on reputation management and public affairs tailored to regional needs. This leadership role is crucial for building strong client relationships and enhancing FleishmanHillard's presence in Japan. Tanaka's expertise guides the development of innovative strategies that resonate with local businesses and stakeholders. By fostering collaboration and excellence, Shin Tanaka ensures the delivery of high-impact communication services. The President (Japan) & Senior Partner's responsibilities include overseeing market growth and maintaining the agency's commitment to client success in the region.
Ryo Kanayama - President (Japan)
Ryo Kanayama, the President (Japan) at FleishmanHillard, directs the strategic initiatives and operational management for the agency within Japan. Kanayama focuses on expanding the firm's integrated communication services, emphasizing reputation management and public affairs to meet the specific demands of the Japanese market. This executive position is key to driving business development and strengthening client partnerships in the region. Kanayama's leadership ensures that FleishmanHillard's global expertise is effectively applied to local challenges and opportunities. By championing client success and operational excellence, Ryo Kanayama contributes significantly to the agency's growth and influence in Japan. The President (Japan)'s role involves guiding teams to deliver impactful communication strategies.
Peter Verrengia - President & Senior Partner
Peter Verrengia, the President & Senior Partner at FleishmanHillard, spearheads strategic growth and client engagement across key markets. Verrengia drives the agency's integrated communication solutions, focusing on enhancing reputation management and public affairs strategies for a diverse clientele. This senior leadership position is vital for cultivating new business opportunities and strengthening existing client relationships globally. Verrengia's vision guides the development of innovative approaches that address complex communication challenges. By fostering a culture of collaboration and expertise, Peter Verrengia ensures FleishmanHillard delivers exceptional value and impact. The President & Senior Partner's responsibilities include shaping the agency's market presence and driving overall business performance.

Susan Veidt - President & General Manager, Central Region & , St Louis Office (US)
Susan Veidt, the President & General Manager, Central Region & St Louis Office (US) at FleishmanHillard, leads the agency's operations and strategic development within the central United States, including the St. Louis office. Veidt focuses on expanding FleishmanHillard's integrated communication solutions, particularly in reputation management and public affairs, for clients across the region. This executive role is critical for driving business growth and ensuring high-quality service delivery throughout the Central Region. Veidt's leadership cultivates strong client relationships and fosters a collaborative environment for the regional teams. By overseeing key markets and operations, Susan Veidt contributes significantly to the agency's success and its impact on businesses within the US. The President & General Manager's responsibilities include guiding strategic planning and operational execution for the designated areas.
Jonella Donius - Executive Vice President & Chief Information Officer
Jonella Donius, the Executive Vice President & Chief Information Officer at FleishmanHillard, architects and manages the agency's technology infrastructure and digital strategy. Donius drives innovation in information systems, ensuring robust cybersecurity and efficient data management to support global communication solutions. This critical role enhances operational capabilities and client service delivery through advanced technological integration. Donius's leadership ensures FleishmanHillard leverages cutting-edge technology for reputation management and public affairs initiatives. By overseeing IT operations and digital transformation, Jonella Donius empowers the agency to adapt to the rapidly evolving digital landscape and maintain a competitive edge. The Chief Information Officer's responsibilities include developing and implementing technology roadmaps that align with business objectives.

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