Leadership Overview
Jellyfish has 4 executives leading key functions including marketing strategy, regional operations, global management, and technological innovation.
Focused on integrating media, creative, and data with Generative AI, Jellyfish empowers brands to navigate complex digital landscapes through advanced technology and streamlined marketing processes.
Focused on integrating media, creative, and data with Generative AI, Jellyfish empowers brands to navigate complex digital landscapes through advanced technology and streamlined marketing processes.
Leadership Roles at Jellyfish
Fabiana Baraldi - Chief Executive Officer, Marketing & Communicarion At Jellyfish Brasil Leader & Founder, Li Belo
Fabiana Baraldi, the Chief Executive Officer, Marketing & Communicarion At Jellyfish Brasil Leader & Founder, Li Belo at Jellyfish, directs all strategic marketing and communication initiatives across the South American market. Overseeing the integration of creative assets and data-driven insights, the Chief Executive Officer, Marketing & Communicarion At Jellyfish Brasil Leader & Founder, Li Belo ensures that regional campaigns align with global standards for efficiency and brand resonance. This leadership role involves managing complex client relationships while deploying Generative AI tools to accelerate asset production. By fostering collaboration between local creative teams and international data specialists, Fabiana Baraldi drives significant growth and market penetration. The Chief Executive Officer, Marketing & Communicarion At Jellyfish Brasil Leader & Founder, Li Belo maintains a focus on operational excellence, ensuring that every marketing output meets the high-performance benchmarks required by progressive brands operating within the competitive digital landscape.
Jad Asmar - Founder & Chief Technology Officer
Jad Asmar, the Founder & Chief Technology Officer at Jellyfish, directs the development and deployment of all proprietary technological infrastructure. Overseeing the integration of Generative AI into the core service offering, the Founder & Chief Technology Officer ensures that the company maintains a technical advantage in the digital marketing space. This leadership role involves architecting scalable solutions that allow brands to create assets 55% faster while optimizing campaigns in real-time. By collaborating with data scientists and creative leads, Jad Asmar drives the evolution of the company's digital tools. The Founder & Chief Technology Officer maintains a focus on long-term technical strategy, ensuring that all platforms support the overarching goal of delivering impactful, data-backed marketing campaigns. Through continuous innovation, the Founder & Chief Technology Officer secures the company's position as a leader in the application of advanced technology for marketing efficiency.
Karen Bennett - Managing Director (US)
Karen Bennett, the Managing Director (US) at Jellyfish, directs all North American operations and business development efforts. Overseeing the expansion of digital marketing services, the Managing Director (US) ensures that media, creative, and data integration remains at the forefront of client engagements. This leadership role involves coordinating with cross-functional teams to implement Generative AI solutions that streamline marketing workflows and enhance campaign performance. By optimizing internal processes, Karen Bennett enables brands to achieve faster asset creation and real-time campaign adjustments. The Managing Director (US) maintains a rigorous focus on scaling the business, ensuring that the North American division delivers consistent, high-impact results for a diverse portfolio of clients. Through strategic oversight of regional resources, the Managing Director (US) secures long-term stability and competitive advantage within the rapidly evolving digital marketing sector.
Rebecca Fuchs - Managing Director
Rebecca Fuchs, the Managing Director at Jellyfish, directs global operational strategy and cross-regional service delivery. Overseeing the alignment of media and data capabilities, the Managing Director ensures that international teams utilize Generative AI to maintain a competitive edge. This leadership role involves managing organizational efficiency and fostering a culture of innovation that supports the company's mission to streamline marketing processes. By coordinating with other C-suite leaders, Rebecca Fuchs drives the implementation of advanced technology across all global markets. The Managing Director maintains a focus on high-level business outcomes, ensuring that the integration of creative and data services remains seamless and effective. Through the oversight of global initiatives, the Managing Director supports the company's objective to help brands navigate the digital landscape with precision, speed, and measurable impact.