Leadership Overview
Ansira has 4 executives leading key functions including strategy, revenue growth, operational efficiency, and information technology.
Focused on empowering distributed ecosystems, Ansira delivers marketing technology and services that connect brands with partner networks to drive measurable performance and long-term market success.
Focused on empowering distributed ecosystems, Ansira delivers marketing technology and services that connect brands with partner networks to drive measurable performance and long-term market success.
Leadership Roles at Ansira
Paul Tibbitt - Chief Executive Officer
Paul Tibbitt, the Chief Executive Officer at Ansira, directs the overarching strategic vision for the global marketing technology firm. By aligning corporate objectives with the needs of brands operating within distributed ecosystems, Tibbitt ensures the organization maintains a competitive edge in a complex marketing landscape. The Chief Executive Officer oversees high-level partnerships and capital allocation to support long-term growth across North American and international markets. Paul Tibbitt fosters a culture of innovation, pushing the firm to refine its connected marketplace solutions for dealers, agents, and resellers. Through constant engagement with the Board and senior leadership, the Chief Executive Officer maintains focus on delivering superior performance for clients. This leadership role requires balancing immediate operational demands with future-oriented market expansion strategies. Ultimately, Tibbitt secures the firm's position as a leader in marketing services by driving excellence in every client interaction and internal process.

Gary Pak - Chief Operating Officer
Gary Pak, the Chief Operating Officer at Ansira, directs internal scaling and the execution of service delivery models across the organization. Overseeing the operational infrastructure, the Chief Operating Officer ensures that the firm maintains high standards of efficiency while supporting complex marketing technology deployments. Gary Pak manages the day-to-day workflows that allow brands to connect effectively with their distributed partner networks. This leadership role involves streamlining cross-departmental processes to improve project turnaround times and resource allocation. By optimizing operational workflows, the Chief Operating Officer supports the firm's ability to handle large-scale client demands in both domestic and international markets. Pak collaborates with other C-suite leaders to integrate new technologies into the service delivery framework. Through rigorous oversight of operational performance, the Chief Operating Officer drives continuous improvement in service quality. Ultimately, Pak ensures that the firm remains agile and capable of meeting the evolving needs of the global marketing landscape.

Amalia Asan - Chief Revenue Officer
Amalia Asan, the Chief Revenue Officer at Ansira, drives all global sales initiatives and revenue-generating activities for the firm. Overseeing the expansion of market share, the Chief Revenue Officer ensures alignment between client acquisition strategies and the unique needs of distributed partner networks. Amalia Asan manages the sales funnel, optimizing conversion rates for brands that rely on dealers, agents, and resellers to move products. This leadership role involves collaborating with marketing and product teams to tailor service offerings to specific industry nuances. By implementing data-driven sales methodologies, the Chief Revenue Officer accelerates growth across diverse geographic regions. Asan monitors performance metrics to identify new opportunities for revenue diversification within the existing client base. Through strategic planning and execution, the Chief Revenue Officer strengthens the firm's financial stability. Ultimately, Asan secures sustainable growth by building long-term relationships with enterprise partners and ensuring consistent delivery of value.
Mary Jacoby - Senior Vice President, Chief Information Officer
Mary Jacoby, the Senior Vice President, Chief Information Officer at Ansira, architects the scalable cloud infrastructure and data security frameworks essential for the firm's marketing technology services. Overseeing the digital transformation initiatives, the Senior Vice President, Chief Information Officer ensures that all platforms remain robust and capable of supporting complex distributed ecosystems. Mary Jacoby manages the technical teams responsible for maintaining the integrity of client data and the performance of marketing applications. This leadership role involves aligning IT investments with the strategic goals of the firm to enhance service delivery for dealers, agents, and resellers. By implementing advanced analytics and secure connectivity solutions, the Senior Vice President, Chief Information Officer drives innovation in how brands interact with their partner networks. Jacoby collaborates with the executive team to mitigate cyber risks and ensure compliance across all operational regions. Ultimately, Jacoby secures the technological foundation required for the firm to deliver consistent, high-performance marketing results.

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