Prophet Executive and Leadership Team

Tom Shani, the Chief Executive Officer & Co-Founder at Prophet, directs the overarching vision and strategic trajectory of the firm. Shani architects the long-term growth roadmap, ensuring the integration of brand strategy, marketing transformation, and creative innovation across all client engagements. By aligning interdisciplinary teams with the core mission of business transformation, the Chief Executive Officer & Co-Founder maintains a competitive edge in the consulting landscape. Shani oversees the expansion of market influence, fostering high-level partnerships that solidify the firm's reputation for excellence. Through rigorous oversight of organizational performance, Tom Shani ensures that every consulting initiative delivers measurable value to clients. The Chief Executive Officer & Co-Founder champions a culture of insight-driven decision-making, positioning the firm as a leader in modern brand development. Ultimately, Shani secures the firm's future by balancing creative agility with disciplined operational execution.

Amy Silverstein, the Chief Financial Officer & Senior VP at Prophet, governs the financial health and fiscal strategy of the organization. Silverstein manages capital allocation, budgeting, and financial reporting to ensure the firm sustains its growth trajectory while investing in key areas like marketing transformation and creative innovation. By providing rigorous financial oversight, the Chief Financial Officer & Senior VP enables the firm to scale operations effectively across international markets. Amy Silverstein works closely with the executive team to align fiscal goals with the broader mission of delivering superior brand strategy consulting. This leadership role involves monitoring economic performance indicators to mitigate risks and capitalize on new business opportunities. Through disciplined financial management, Silverstein supports the firm's ability to attract top-tier talent and maintain high-quality service standards. Ultimately, the Chief Financial Officer & Senior VP ensures the long-term stability and profitability of the firm through strategic resource optimization.

Amitai Mordechai, the Chief Technology Officer at Prophet, manages the digital infrastructure and technological capabilities that support the firm's consulting services. Mordechai drives the implementation of advanced tools for data analytics and customer experience modeling, enabling consultants to deliver precise, insight-driven recommendations. By modernizing internal systems, the Chief Technology Officer ensures that the firm remains at the forefront of marketing transformation and creative innovation. Amitai Mordechai collaborates with leadership to integrate proprietary technology into client-facing solutions, enhancing the overall impact of brand strategy projects. Overseeing the technical roadmap, the Chief Technology Officer optimizes digital workflows to improve efficiency and service delivery. This role involves identifying emerging trends in the digital landscape to maintain a robust competitive advantage. Through the application of sophisticated technical frameworks, Mordechai supports the firm's commitment to delivering high-value, data-backed business transformation strategies for diverse global organizations.

Bruce Fekrat, the Chief Legal Officer at Prophet, oversees all legal affairs, regulatory compliance, and risk management initiatives. Fekrat protects the firm's intellectual property and ensures that all brand strategy and marketing transformation engagements adhere to global legal standards. By navigating complex regulatory environments, the Chief Legal Officer provides the necessary framework for the firm to operate securely across diverse industries. Bruce Fekrat manages contractual obligations and corporate governance, ensuring that every client partnership remains legally sound and aligned with the firm's ethical standards. This role involves advising the executive team on legal implications of business expansion and strategic initiatives. Through proactive risk mitigation, the Chief Legal Officer safeguards the firm's reputation and operational integrity. Fekrat maintains a focus on legal excellence, allowing the firm to pursue creative innovation and market growth with confidence. The Chief Legal Officer remains essential in maintaining the firm's standing as a trusted advisor in the consulting sector.

Alix Hahn, the Chief People Officer & Senior VP at Prophet, directs human capital strategy, talent acquisition, and organizational culture. Hahn architects programs that foster professional development, ensuring the firm retains the interdisciplinary expertise required for high-level brand strategy and marketing transformation. By cultivating an inclusive and high-performance environment, the Chief People Officer & Senior VP empowers employees to deliver exceptional results for clients. Alix Hahn oversees performance management systems and leadership training, aligning the workforce with the firm's core mission of business transformation. This role involves shaping the employee experience to attract top talent in the competitive consulting market. Through strategic workforce planning, the Chief People Officer & Senior VP ensures that the firm possesses the necessary skills to address evolving customer experience challenges. Hahn drives initiatives that promote collaboration and innovation, maintaining the firm's status as a premier destination for industry-leading professionals dedicated to driving meaningful change.