Promasidor Executive and Leadership Team

June, 2026

Leadership Overview

Promasidor has 9 executives leading key functions including strategy, finance, manufacturing, trading, operations, information technology, and human resources.

Driven by a commitment to nourishing Africa, Promasidor is dedicated to providing high-quality, affordable food products that enrich daily life across the continent, fostering joy and well-being through culinary excellence.

Leadership Roles at Promasidor

  • Chief Executive Officer - Jehredy Maatoug
  • Chief Executive Officer, Promasidor Manufacturing (PTY) Ltd - Andrew Hamann
  • Chief Executive Officer, Ecowas Trading (Excluding Ghana & Nigeria) - Guy-Emmanuel Rigo
  • Chief Financial Officer - Alfred Efekele
  • Group Chief Financial Officer - Warren Resnick
  • Chief Financial Officer, Financial & Director - Lidia Oliveira
  • Head of Operations Acting Chief Operating Officer - Jethro Mombongo
  • Group Chief Information Officer - Serge De Pauw
  • Directeur Des Ressources Humaines - Hacene Djerroud
  • Jehredy Maatoug - Chief Executive Officer

    Jehredy Maatoug, the Chief Executive Officer at Promasidor, directs the overarching strategy and operational execution for the company's extensive food product portfolio across Africa. Overseeing a diverse range of items including dairy, culinary seasonings, beverages, and cereals, Maatoug ensures Promasidor upholds its commitment to nourishing millions of consumers in over 30 countries. This leadership role involves driving market expansion, optimizing product development to meet evolving consumer needs, and reinforcing the company's strong presence in the FMCG industry. By fostering innovation and maintaining the highest product standards, Jehredy Maatoug guides Promasidor's mission to bring joy and culinary enrichment to every meal and moment, solidifying its position as a leading provider of quality food solutions throughout the African continent.
    Jehredy Maatoug

    Andrew Hamann - Chief Executive Officer, Promasidor Manufacturing (PTY) Ltd

    Andrew Hamann, the Chief Executive Officer, Promasidor Manufacturing (PTY) Ltd at Promasidor, leads the strategic direction and operational excellence of the company's manufacturing division. Hamann oversees all production processes, quality control, and supply chain logistics to ensure the consistent delivery of high-quality food products across Africa. This role is crucial for maintaining the integrity of Promasidor's diverse range, from dairy to cereals, and ensuring products meet the highest standards. By driving efficiency and innovation within manufacturing, Andrew Hamann directly supports the company's mission to nourish millions of consumers in over 30 countries, reinforcing its commitment to providing affordable and beneficial food solutions that enrich every meal.

    Guy-Emmanuel Rigo - Chief Executive Officer, Ecowas Trading (Excluding Ghana & Nigeria)

    Guy-Emmanuel Rigo, the Chief Executive Officer, Ecowas Trading (Excluding Ghana & Nigeria) at Promasidor, spearheads the commercial strategy and market penetration within key West African regions. Rigo directs sales, distribution, and brand management initiatives, focusing on expanding Promasidor's reach and impact in these vital markets. This leadership position involves understanding regional consumer preferences and ensuring the availability of high-quality, affordable food products, including dairy, seasonings, beverages, and cereals. By driving robust trading operations, Guy-Emmanuel Rigo significantly contributes to Promasidor's mission of nourishing the people of Africa and bringing joy to millions across more than 30 countries, solidifying its reputation for excellence.

    Alfred Efekele - Chief Financial Officer

    Alfred Efekele, the Chief Financial Officer at Promasidor, manages the company's financial health and strategic fiscal planning across its diverse operations in Africa. Efekele oversees all financial reporting, budgeting, and investment strategies, ensuring fiscal responsibility and sustainable growth for the organization. This critical role involves optimizing financial performance, managing risk, and supporting the company's mission to provide affordable, high-quality food products. By maintaining robust financial controls and driving efficient resource allocation, Alfred Efekele directly contributes to Promasidor's ability to nourish millions of consumers and maintain its strong market position in over 30 countries, reinforcing the company's dedication to enriching lives through its extensive product range.

    Warren Resnick - Group Chief Financial Officer

    Warren Resnick, the Group Chief Financial Officer at Promasidor, directs the comprehensive financial strategy and oversight for the company's consolidated operations across Africa. Resnick is responsible for managing group-level financial performance, capital allocation, and investor relations, ensuring alignment with Promasidor's long-term growth objectives. This position involves rigorous financial analysis, risk management, and the implementation of sound fiscal policies to support the delivery of high-quality, affordable food products. By ensuring financial stability and driving operational efficiencies, Warren Resnick plays a pivotal part in Promasidor's mission to nourish the continent and bring joy to millions of consumers in over 30 countries, reinforcing its status as a leading FMCG provider.

    Lidia Oliveira - Chief Financial Officer, Financial & Director

    Lidia Oliveira, the Chief Financial Officer, Financial & Director at Promasidor, provides critical financial leadership and strategic oversight for the company's financial operations and directorship responsibilities. Oliveira manages financial planning, reporting, and compliance, ensuring the fiscal integrity and sustainability of Promasidor's extensive business activities across Africa. This role is essential for supporting the company's commitment to delivering high-quality, affordable food products, including dairy, culinary seasonings, beverages, and cereals, to millions of consumers. By optimizing financial performance and resource allocation, Lidia Oliveira directly enables Promasidor to maintain its strong market presence and fulfill its mission of nourishing communities and enriching lives across more than 30 countries.

    Jethro Mombongo - Head of Operations Acting Chief Operating Officer

    Jethro Mombongo, the Head of Operations Acting Chief Operating Officer at Promasidor, oversees the day-to-day operational execution and efficiency across the company's diverse business units in Africa. Mombongo focuses on optimizing supply chain management, production workflows, and distribution networks to ensure the seamless delivery of Promasidor's high-quality food products. This critical role involves driving operational improvements, managing resources effectively, and ensuring adherence to stringent quality standards for items ranging from dairy to cereals. By enhancing operational performance, Jethro Mombongo directly supports Promasidor's mission to nourish millions of consumers in over 30 countries, reinforcing its commitment to providing affordable, beneficial, and delicious food solutions.

    Serge De Pauw - Group Chief Information Officer

    Serge De Pauw, the Group Chief Information Officer at Promasidor, directs the company's global information technology strategy and infrastructure, ensuring robust digital capabilities across its African operations. De Pauw oversees the implementation of advanced IT systems, data management, and cybersecurity measures to support Promasidor's business objectives and enhance operational efficiency. This leadership function is vital for enabling the company's mission to provide high-quality food products, including dairy, culinary seasonings, beverages, and cereals, to millions of consumers in over 30 countries. By leveraging technology, Serge De Pauw drives innovation, supports data-driven decision-making, and strengthens Promasidor's competitive edge in the FMCG sector.

    Hacene Djerroud - Directeur Des Ressources Humaines

    Hacene Djerroud, the Directeur Des Ressources Humaines at Promasidor, leads the human capital strategy and management for the company across its African operations. Djerroud oversees talent acquisition, employee development, and organizational culture initiatives, ensuring a skilled and motivated workforce dedicated to Promasidor's mission. This role is fundamental to fostering an environment that supports the delivery of high-quality food products, including dairy, culinary seasonings, beverages, and cereals, to millions of consumers in over 30 countries. By championing employee engagement and development, Hacene Djerroud directly contributes to Promasidor's sustained success and its commitment to nourishing communities and enriching lives through its extensive product offerings.

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    Frequently Asked Questions Regarding Promasidor Top Executives and Leadership Team

    Who leads Promasidor?
    Promasidor is led by Jehredy Maatoug (Chief Executive Officer), along with executives such as Andrew Hamann (Chief Executive Officer, Promasidor Manufacturing (PTY) Ltd) and Guy-Emmanuel Rigo (Chief Executive Officer, Ecowas Trading (Excluding Ghana & Nigeria)).
    Who is part of Promasidor’s executive team?
    The executive team of Promasidor includes leaders such as Jehredy Maatoug (Chief Executive Officer), Andrew Hamann (Chief Executive Officer, Promasidor Manufacturing (PTY) Ltd), Guy-Emmanuel Rigo (Chief Executive Officer, Ecowas Trading (Excluding Ghana & Nigeria)) and other senior executives.
    How many executives does Promasidor have?
    Promasidor has 9 executives leading key business areas.
    What roles are included in Promasidor’s leadership team?
    The leadership team of Promasidor includes roles such as Chief Executive Officer, Chief Executive Officer, Promasidor Manufacturing (PTY) Ltd, Chief Executive Officer, Ecowas Trading (Excluding Ghana & Nigeria), Chief Financial Officer, Group Chief Financial Officer.