AB InBev Executive and Leadership Team

October, 2026

Leadership Overview

AB InBev has 6 executives leading key functions including corporate strategy, financial oversight, regional operations, technology management, and marketing initiatives.

Driven by a commitment to brewing excellence, AB InBev maintains a global leadership position through the production and distribution of diverse beverage portfolios while fostering sustainable growth across international markets.

Leadership Roles at AB InBev

  • Chief Executive Officer - Senne Christiaens
  • Chief Executive Officer (Africa Zone) - Cassiano De Stefano
  • Chief Financial Officer - Fernando Tennenbaum
  • President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev - Carlos Coutiño
  • Assistant To BU President and Marketing Specialist - Annie Wang
  • Chief Technology Officer, Project Management Office & Manager, Business Operations - Roy Rubenstein
  • Senne Christiaens - Chief Executive Officer

    Senne Christiaens, the Chief Executive Officer at AB InBev, directs the overarching corporate strategy and global production standards for the organization. Overseeing the entire beverage manufacturing lifecycle, the Chief Executive Officer ensures alignment between regional distribution networks and long-term profitability goals. This leadership role involves constant engagement with the Board to refine market positioning and operational efficiency across all continents. By optimizing the supply chain and scaling production capabilities, Senne Christiaens directly impacts the company's ability to meet consumer demand for alcoholic and non-alcoholic beverages. Ultimately, Christiaens secures the competitive advantage of the firm by driving innovation in brewing technology and expanding the reach of the brand portfolio into emerging markets, ensuring that the company remains the premier choice for consumers worldwide while maintaining rigorous quality control standards throughout every facility.

    Cassiano De Stefano - Chief Executive Officer (Africa Zone)

    Cassiano De Stefano, the Chief Executive Officer (Africa Zone) at AB InBev, directs all manufacturing and distribution operations across the African continent. Overseeing regional market penetration and local supply chain logistics, the Chief Executive Officer (Africa Zone) ensures that production output meets the specific preferences of diverse consumer bases. This leadership role involves navigating complex regulatory environments and building partnerships with local distributors to expand the footprint of the beverage portfolio. By tailoring marketing strategies to regional nuances and optimizing local production capacity, Cassiano De Stefano directly impacts the company's growth trajectory in high-potential markets. Ultimately, De Stefano secures a strong competitive position by fostering operational excellence and driving sustainable development initiatives that align with the broader corporate mission of delivering high-quality beverages to millions of consumers throughout the entire African region.

    Fernando Tennenbaum - Chief Financial Officer

    Fernando Tennenbaum, the Chief Financial Officer at AB InBev, manages the fiscal health and capital allocation strategies for the global enterprise. Overseeing financial reporting, investor relations, and risk management, the Chief Financial Officer ensures that capital investments support the expansion of production facilities and distribution infrastructure. This leadership role involves coordinating with regional heads to maintain liquidity and optimize cost structures across diverse international markets. By implementing robust financial controls and data-driven forecasting, Fernando Tennenbaum directly impacts the company's ability to fund large-scale acquisitions and sustainable brewing initiatives. Ultimately, Tennenbaum secures the financial stability of the organization by balancing aggressive growth targets with disciplined capital management, providing the necessary resources for the firm to maintain market dominance while delivering consistent value to shareholders through efficient resource utilization and strategic financial planning.

    Carlos Coutiño - President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev

    Carlos Coutiño, the President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev at AB InBev, directs the production and commercial activities within the Central American market. Overseeing the manufacturing facilities and local distribution networks, the President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev ensures that the company maintains high market share through effective brand management and operational reliability. This leadership role involves managing relationships with local stakeholders and optimizing the supply chain to ensure consistent product availability. By driving regional sales initiatives and improving production efficiency, Carlos Coutiño directly impacts the company's performance in these key territories. Ultimately, Coutiño secures the long-term success of the regional business by fostering a culture of excellence and ensuring that the company's beverage offerings remain the preferred choice for consumers across El Salvador and Honduras.

    Annie Wang - Assistant To BU President and Marketing Specialist

    Annie Wang, the Assistant To BU President and Marketing Specialist at AB InBev, executes strategic marketing campaigns and supports executive decision-making processes within the business unit. Overseeing the development of brand messaging and consumer engagement programs, the Assistant To BU President and Marketing Specialist ensures that marketing efforts align with the company's broader growth objectives. This leadership role involves analyzing market trends and coordinating with cross-functional teams to launch new beverage products effectively. By crafting compelling narratives and optimizing promotional activities, Annie Wang directly impacts the company's ability to capture consumer attention and drive brand loyalty. Ultimately, Wang secures the market relevance of the firm by implementing innovative marketing strategies that resonate with target audiences, ensuring that the company's diverse portfolio of alcoholic and soft drinks maintains a strong presence in a highly competitive global marketplace.

    Roy Rubenstein - Chief Technology Officer, Project Management Office & Manager, Business Operations

    Roy Rubenstein, the Chief Technology Officer, Project Management Office & Manager, Business Operations at AB InBev, architects the digital infrastructure and operational workflows that support global beverage production. Overseeing the integration of advanced manufacturing technologies and project management systems, the Chief Technology Officer, Project Management Office & Manager, Business Operations ensures that business processes remain agile and scalable. This leadership role involves coordinating cross-functional teams to implement software solutions that enhance supply chain visibility and operational efficiency. By digitizing core business functions and streamlining project execution, Roy Rubenstein directly impacts the company's ability to innovate within the competitive beverage industry. Ultimately, Rubenstein secures the technological foundation of the firm by driving the adoption of data-driven tools that optimize production cycles and improve overall business performance, ensuring that the organization remains at the forefront of industrial automation and operational excellence.

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    Frequently Asked Questions Regarding AB InBev Top Executives and Leadership Team

    Who leads AB InBev?
    AB InBev is led by Senne Christiaens (Chief Executive Officer), along with executives such as Cassiano De Stefano (Chief Executive Officer (Africa Zone)) and Fernando Tennenbaum (Chief Financial Officer).
    Who is part of AB InBev’s executive team?
    The executive team of AB InBev includes leaders such as Senne Christiaens (Chief Executive Officer), Cassiano De Stefano (Chief Executive Officer (Africa Zone)), Fernando Tennenbaum (Chief Financial Officer) and other senior executives.
    How many executives does AB InBev have?
    AB InBev has 6 executives leading key business areas.
    What roles are included in AB InBev’s leadership team?
    The leadership team of AB InBev includes roles such as Chief Executive Officer, Chief Executive Officer (Africa Zone), Chief Financial Officer, President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev, Assistant To BU President and Marketing Specialist.