Leadership Overview
Primrose Schools has 10 executives leading key functions including strategy, financial oversight, technology, operations, legal, and commercial growth.
Committed to delivering premier early education, Primrose Schools fosters a nurturing environment that empowers children to reach their full potential through a research-based curriculum and high-quality child care standards.
Committed to delivering premier early education, Primrose Schools fosters a nurturing environment that empowers children to reach their full potential through a research-based curriculum and high-quality child care standards.
Leadership Roles at Primrose Schools
Jo Kirchner - Chief Executive Officer
Jo Kirchner, the Chief Executive Officer at Primrose Schools, directs the national strategy for this accredited private preschool system. Kirchner oversees the expansion of early education services across the United States, ensuring that every location maintains the high standards expected of the brand. By aligning corporate vision with the needs of families, the Chief Executive Officer drives long-term growth and brand consistency. Jo Kirchner manages relationships with stakeholders and the board to secure the future of the organization. This leadership role involves constant evaluation of market trends in the childcare industry to maintain a competitive edge. Through rigorous oversight of educational quality and operational excellence, the Chief Executive Officer ensures that the mission remains central to all business activities. Ultimately, Kirchner secures the reputation of the organization as a leader in the early childhood development sector.
Curt Van Emon - Chief Executive Officer & Owner
Curt Van Emon, the Chief Executive Officer & Owner at Primrose Schools, manages the strategic direction and ownership interests of the franchise network. Van Emon focuses on the financial health and operational sustainability of the preschool system, ensuring that the business model supports high-quality child care delivery. By balancing ownership responsibilities with executive leadership, the Chief Executive Officer & Owner drives initiatives that enhance the value of the franchise for all stakeholders. Curt Van Emon oversees the implementation of corporate policies across regional markets, maintaining strict adherence to the educational philosophy of the brand. This role requires deep engagement with the operational framework to ensure that every school meets the rigorous accreditation standards. Through careful resource allocation and strategic planning, the Chief Executive Officer & Owner supports the continued growth and success of the entire national network.
Robert Gray - Chief Financial Officer
Robert Gray, the Chief Financial Officer at Primrose Schools, manages the fiscal health and capital allocation for the national preschool system. Gray oversees financial planning, reporting, and risk management to ensure the long-term stability of the organization. By analyzing market data and operational costs, the Chief Financial Officer drives strategies that maximize profitability for the franchise network. Robert Gray collaborates with the executive team to evaluate investment opportunities and support the expansion of early education services across the country. This leadership role involves maintaining rigorous financial controls and ensuring compliance with industry regulations. Through the optimization of revenue streams and expense management, the Chief Financial Officer supports the overall growth objectives of the company. Ultimately, Gray provides the financial clarity necessary for the organization to continue delivering high-quality child care and educational experiences to families nationwide.

Jordan Owens - Franchisee and Chief Operating Officer
Jordan Owens, the Franchisee and Chief Operating Officer at Primrose Schools, directs the day-to-day operational execution within the franchise network. Owens oversees the implementation of standardized processes that ensure consistent quality across all preschool locations. By focusing on internal scaling and operational efficiency, the Franchisee and Chief Operating Officer drives performance improvements that benefit both the corporate entity and individual school owners. Jordan Owens manages the integration of new operational protocols to enhance the child care experience for families. This leadership role involves working closely with regional teams to monitor performance metrics and address operational challenges. Through the refinement of service delivery models, the Franchisee and Chief Operating Officer ensures that the brand remains a premier choice for early education. Ultimately, Owens maintains the operational integrity of the system while supporting the growth of the franchise network.
Raghav Varma - President
Raghav Varma, the President at Primrose Schools, leads the organizational efforts to maintain excellence in early education and child care services. Varma oversees the execution of the corporate mission, ensuring that all departments work in harmony to support the national network. By driving strategic initiatives that enhance the quality of the curriculum and the overall family experience, the President ensures that the brand remains at the forefront of the industry. Raghav Varma manages the coordination between the executive team and the broader organization to achieve long-term growth targets. This leadership role involves fostering a culture of continuous improvement and innovation within the preschool system. Through the oversight of key business functions, the President supports the expansion of the brand into new markets. Ultimately, Varma ensures that the organization remains dedicated to its core purpose of providing premier early education.
Arshia Nizam - Owner and President
Arshia Nizam, the Owner and President at Primrose Schools, manages the ownership interests and executive leadership of the preschool system. Nizam oversees the strategic vision and the implementation of high-quality standards across the franchise network. By balancing the responsibilities of ownership with the duties of the President, the Owner and President drives the long-term success and sustainability of the organization. Arshia Nizam focuses on the development of the brand and the expansion of early education services to reach more families. This leadership role involves making critical decisions regarding resource allocation and market positioning to ensure the continued growth of the business. Through the oversight of operational and educational standards, the Owner and President ensures that the brand maintains its reputation for excellence. Ultimately, Nizam secures the future of the organization by fostering a commitment to quality and innovation.
Lori Gower - President
Lori Gower, the President at Primrose Schools, directs the operational and educational initiatives that define the preschool experience. Gower oversees the development and implementation of the curriculum, ensuring that it meets the highest standards of early childhood development. By focusing on the pedagogical quality and the training of staff, the President drives the educational impact of the brand across the United States. Lori Gower manages the collaboration between educational experts and operational teams to ensure that the classroom experience aligns with the corporate mission. This leadership role involves evaluating the effectiveness of educational programs and making adjustments to meet the evolving needs of children and families. Through the promotion of best practices in early education, the President supports the growth and reputation of the organization. Ultimately, Gower ensures that the commitment to high-quality child care remains the central focus of the business.
Avery Ma - Chief Technology Officer
Avery Ma, the Chief Technology Officer at Primrose Schools, architects the digital infrastructure that supports the national network of preschools. Ma oversees the implementation of secure, scalable systems that streamline administrative tasks for franchisees and improve communication with families. By integrating advanced technology into the early education experience, the Chief Technology Officer drives operational efficiency across the United States. Avery Ma manages the development of proprietary software tools that track student progress and curriculum delivery. This leadership role involves collaborating with other C-suite members to ensure that digital initiatives align with the broader business goals of the organization. Through the deployment of robust data analytics, the Chief Technology Officer provides actionable insights that inform strategic decision-making. Ultimately, Ma ensures that the technological foundation remains secure and capable of supporting the evolving needs of the entire preschool system.
Kristin Goran - Chief Legal Officer
Kristin Goran, the Chief Legal Officer at Primrose Schools, manages the legal framework and regulatory compliance for the national preschool system. Goran oversees contract negotiations, intellectual property protection, and risk mitigation strategies that safeguard the organization. By providing legal guidance on franchise agreements and child care regulations, the Chief Legal Officer drives the ethical and compliant operation of the business. Kristin Goran collaborates with the executive team to navigate complex legal landscapes across various states. This leadership role involves ensuring that all corporate policies align with federal and local requirements for early education providers. Through proactive legal oversight, the Chief Legal Officer prevents potential liabilities and supports the secure expansion of the brand. Ultimately, Goran protects the interests of the organization and its franchisees, ensuring that the focus remains on providing a safe and high-quality environment for children.
Greg Foglesong - Chief Commercial Officer
Greg Foglesong, the Chief Commercial Officer at Primrose Schools, directs the marketing and business development strategies that drive enrollment and brand awareness. Foglesong oversees the commercial growth initiatives that position the preschool system as a leader in the early education market. By analyzing consumer behavior and market demand, the Chief Commercial Officer drives campaigns that attract families to the brand. Greg Foglesong manages the alignment of commercial goals with the operational capabilities of the franchise network. This leadership role involves developing partnerships and outreach programs that expand the reach of the organization across the United States. Through the optimization of the customer journey, the Chief Commercial Officer ensures that the value proposition of the brand is clearly communicated to prospective parents. Ultimately, Foglesong secures the market position of the organization by driving consistent enrollment growth and brand loyalty.
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