PMG Executive and Leadership Team

November, 2026

Leadership Overview

PMG has 5 executives leading key functions including strategy, technology development, financial operations, organizational scaling, and business growth.

Focused on delivering advanced digital marketing solutions, PMG empowers global brands to achieve measurable growth through data-driven media strategies, sophisticated analytics, and proprietary AI-powered marketing platforms.

Leadership Roles at PMG

  • Chief Executive Officer - Donald Williams
  • Founder & Chief Executive Officer - Prabhakar Mishra
  • Chief Financial Officer - Ryan Boomsma
  • Chief Operating Officer - Andrea Terrassa
  • President - Larry Pitkin
  • Donald Williams - Chief Executive Officer

    Donald Williams, the Chief Executive Officer at PMG, directs the overarching strategic vision for the organization. Overseeing the integration of data and media strategy, the Chief Executive Officer ensures that enterprise clients receive high-impact marketing solutions. This leadership role involves driving North American and European market expansion while maintaining the integrity of the company's AI-powered platforms. By aligning advertising services with commerce technology, Donald Williams optimizes customer acquisition and long-term business outcomes. The Chief Executive Officer collaborates with the board to refine the company's competitive positioning within the global retail and technology sectors. Through rigorous oversight of performance metrics, Williams secures the firm's reputation as a leader in modern business growth systems. This executive focus remains on scaling operations to meet the evolving demands of global brands, ensuring that every technological advancement directly supports client revenue targets and operational efficiency across all international markets.

    Prabhakar Mishra - Founder & Chief Executive Officer

    Prabhakar Mishra, the Founder & Chief Executive Officer at PMG, architects the foundational technology and innovation roadmap for the company. Driving the development of proprietary AI-powered marketing platforms, the Founder & Chief Executive Officer ensures that the firm remains at the forefront of digital transformation. This leadership role involves fostering a culture of technical excellence while overseeing the strategic deployment of analytics tools for major global brands. By bridging the gap between advertising and commerce, Prabhakar Mishra creates systems that fundamentally change how modern businesses grow. The Founder & Chief Executive Officer works closely with the executive team to translate complex data into actionable media strategies. Through continuous investment in research and development, Mishra maintains the company's competitive edge in the consumer industry. This executive leadership ensures that the organization consistently delivers high-performance results, effectively navigating the complexities of the global digital landscape to drive sustainable client success.

    Ryan Boomsma - Chief Financial Officer

    Ryan Boomsma, the Chief Financial Officer at PMG, manages the fiscal health and capital allocation strategies for the organization. Overseeing global financial planning and analysis, the Chief Financial Officer ensures that resource distribution aligns with the company's aggressive growth objectives. This leadership role involves monitoring the financial performance of international operations across North America and Europe to maintain profitability. By optimizing the cost structure of AI-powered marketing platforms, Ryan Boomsma supports the firm's ability to scale services for enterprise clients. The Chief Financial Officer collaborates with other executives to evaluate investment opportunities in new technology and market expansion. Through precise financial reporting and risk management, Boomsma provides the stability necessary for long-term strategic planning. This executive oversight ensures that the company maintains a robust balance sheet, enabling the continued delivery of high-value advertising and commerce solutions to a diverse portfolio of global brands.
    Ryan Boomsma

    Andrea Terrassa - Chief Operating Officer

    Andrea Terrassa, the Chief Operating Officer at PMG, directs the internal processes and operational workflows that sustain the company's global service delivery. Overseeing the execution of media strategy and technology integration, the Chief Operating Officer ensures that cross-functional teams operate with maximum efficiency. This leadership role involves streamlining the delivery of AI-powered marketing services to enterprise clients across international regions. By refining operational protocols, Andrea Terrassa supports the firm's ability to handle complex advertising and commerce projects at scale. The Chief Operating Officer works in tandem with the executive team to implement organizational improvements that enhance productivity and client satisfaction. Through the management of internal resources and project lifecycles, Terrassa drives the operational excellence required to maintain the company's market position. This executive focus remains on creating a seamless, high-performance environment where data-driven strategies translate into tangible business outcomes for every client served.
    Andrea Terrassa

    Larry Pitkin - President

    Larry Pitkin, the President at PMG, drives the commercial strategy and client relationship management across the organization. Overseeing the expansion of the company's footprint in the retail and technology sectors, the President ensures that service offerings meet the specific needs of global enterprise clients. This leadership role involves coordinating with media and analytics teams to deliver comprehensive marketing solutions that drive growth. By fostering strong partnerships with major brands, Larry Pitkin secures the firm's influence in the international marketplace. The President works closely with the executive leadership to align business development efforts with the company's overall mission of modernizing business growth. Through the oversight of client-facing initiatives, Pitkin ensures that the firm consistently delivers value through its unique combination of advertising, commerce, and technology services. This executive role remains dedicated to identifying new market opportunities and strengthening the company's reputation as a premier partner for global digital transformation.

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    Frequently Asked Questions Regarding PMG Top Executives and Leadership Team

    Who leads PMG?
    PMG is led by Donald Williams (Chief Executive Officer), along with executives such as Prabhakar Mishra (Founder & Chief Executive Officer) and Ryan Boomsma (Chief Financial Officer).
    Who is part of PMG’s executive team?
    The executive team of PMG includes leaders such as Donald Williams (Chief Executive Officer), Prabhakar Mishra (Founder & Chief Executive Officer), Ryan Boomsma (Chief Financial Officer) and other senior executives.
    How many executives does PMG have?
    PMG has 5 executives leading key business areas.
    What roles are included in PMG’s leadership team?
    The leadership team of PMG includes roles such as Chief Executive Officer, Founder & Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, President.