PMG Executive and Leadership Team

May, 2026

Leadership Overview

PMG has 7 executives leading key functions including strategy, operations, finance, customer engagement, and co-founding.

Driven by innovation, PMG combines advertising, commerce, and technology services to optimize customer acquisition, media performance, and business outcomes for enterprise clients, operating internationally with offices across North America and Europe.

Leadership Roles at PMG

  • Chief Executive Officer - Donald Williams
  • Chief Financial Officer - Ryan Boomsma
  • Chief Operating Officer - Joe McKenney
  • President - Robert Servis
  • President - Larry Pitkin
  • Customer President - Leah Meranus
  • Co-Founder & President - Fori Owurowa
  • Donald Williams - Chief Executive Officer

    Donald Williams, the Chief Executive Officer at PMG, directs the company's overarching strategy and market positioning. Williams drives the integration of data, media strategy, analytics, and AI-powered marketing platforms to foster growth for enterprise clients. Overseeing global operations, the Chief Executive Officer ensures PMG's technology-driven system aligns with modern business expansion needs. This leadership role involves guiding the company's international presence across North America and Europe, maintaining strong relationships with major global brands in retail, technology, and consumer industries. Donald Williams is accountable for optimizing customer acquisition and media performance, directly impacting overall business outcomes through a unified approach to advertising, commerce, and technology services.

    Ryan Boomsma - Chief Financial Officer

    Ryan Boomsma, the Chief Financial Officer at PMG, oversees all financial planning, reporting, and fiscal management. Boomsma ensures the financial health and sustainability of PMG's global operations, supporting its data-driven marketing and technology services. Managing budgets and investments, the Chief Financial Officer allocates resources to drive growth through AI-powered platforms and strategic initiatives. Ryan Boomsma's role is critical in evaluating the financial viability of new technologies and market expansions, particularly across North America and Europe. This executive guides the company's financial strategy to optimize customer acquisition costs and media performance, directly contributing to the achievement of robust business outcomes for enterprise clients.
    Ryan Boomsma

    Joe McKenney - Chief Operating Officer

    Joe McKenney, the Chief Operating Officer at PMG, manages the day-to-day operational execution and efficiency across the organization. McKenney ensures the seamless integration of PMG's data, media strategy, analytics, and AI-powered platforms, supporting client growth initiatives. Overseeing internal processes, the Chief Operating Officer guarantees that the company's technology-driven system operates effectively to meet the demands of modern business expansion. Joe McKenney's responsibilities include optimizing the delivery of advertising, commerce, and technology services, thereby enhancing customer acquisition and media performance. This executive drives the operational framework that underpins PMG's international operations in North America and Europe, ensuring consistent service delivery and business outcomes for enterprise clients.

    Robert Servis - President

    Robert Servis, the President at PMG, drives strategic initiatives and client relationship management across key markets. Servis focuses on enhancing PMG's integrated approach to advertising, commerce, and technology services, ensuring optimal customer acquisition and media performance. Leading client engagements, the President collaborates with enterprise clients to leverage data, analytics, and AI-powered platforms for business growth. Robert Servis plays a pivotal role in expanding PMG's international footprint, particularly within North America and Europe, working with major global brands. This executive ensures that the company's technology-driven system consistently delivers superior business outcomes and reinforces PMG's position as a leader in digital marketing.

    Larry Pitkin - President

    Larry Pitkin, the President at PMG, spearheads the development and execution of strategic partnerships and market growth opportunities. Pitkin champions PMG's unique blend of advertising, commerce, and technology services, focusing on maximizing media performance and business outcomes for enterprise clients. Overseeing key strategic alliances, the President ensures the effective deployment of data, analytics, and AI-powered marketing platforms. Larry Pitkin is instrumental in navigating PMG's international expansion, particularly in North America and Europe, fostering relationships with leading global brands. This executive's focus on optimizing customer acquisition strategies directly supports the company's mission to drive growth through innovative, technology-enabled solutions.

    Leah Meranus - Customer President

    Leah Meranus, the Customer President at PMG, leads the strategic direction for client success and account management. Meranus ensures that PMG's data, media strategy, analytics, and AI-powered platforms are fully leveraged to drive exceptional customer acquisition and media performance. Focusing on client needs, the Customer President cultivates deep relationships with enterprise clients, aligning PMG's technology-driven services with their specific business outcomes. Leah Meranus oversees client operations across PMG's international presence in North America and Europe, guaranteeing that global brands receive tailored, high-impact solutions. This executive's dedication to optimizing the customer journey reinforces PMG's commitment to delivering measurable growth and value.

    Fori Owurowa - Co-Founder & President

    Fori Owurowa, the Co-Founder & President at PMG, provides foundational leadership and strategic vision for the company's growth trajectory. Owurowa drives the integration of advertising, commerce, and technology services, ensuring PMG's data, analytics, and AI-powered platforms deliver superior business outcomes. As a key founder, the Co-Founder & President guides the company's innovative approach to customer acquisition and media performance optimization. Fori Owurowa plays a vital role in shaping PMG's international strategy, overseeing operations and client engagements across North America and Europe. This executive's commitment to building a technology-first system solidifies PMG's position as a leader in helping brands achieve sustainable growth.

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    Frequently Asked Questions Regarding PMG Top Executives and Leadership Team

    Who leads PMG?
    PMG is led by Donald Williams (Chief Executive Officer), along with executives such as Ryan Boomsma (Chief Financial Officer) and Joe McKenney (Chief Operating Officer).
    Who is part of PMG’s executive team?
    The executive team of PMG includes leaders such as Donald Williams (Chief Executive Officer), Ryan Boomsma (Chief Financial Officer), Joe McKenney (Chief Operating Officer) and other senior executives.
    How many executives does PMG have?
    PMG has 7 executives leading key business areas.
    What roles are included in PMG’s leadership team?
    The leadership team of PMG includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, President, President.