Proforma Executive and Leadership Team

Dan McCarthy, the Chief Executive Officer at Proforma, directs the overarching corporate strategy and long-term vision for the global marketing solutions provider. McCarthy oversees the expansion of the distributor network, ensuring consistent delivery of printing, branded merchandise, and packaging services across diverse industries. By aligning internal operations with market demands, the Chief Executive Officer drives sustainable growth and operational excellence. This leadership role involves constant collaboration with the board to refine business models and enhance the competitive positioning of the organization. Dan McCarthy maintains a focus on scaling the infrastructure required to support complex eCommerce and logistics requirements for enterprise clients. Through rigorous oversight of organizational performance, the Chief Executive Officer secures the company's status as a leader in marketing communications and workplace solutions, consistently delivering value to the entire Proforma ecosystem.

Bob McPheron, the Branded Apparel Promotional Products Printing President & Chief Executive Officer at Proforma, manages the specialized production and distribution of high-impact promotional assets. McPheron architects the supply chain strategies necessary for delivering branded apparel and printing solutions to a global client base. Overseeing the integration of creative services with manufacturing, the Branded Apparel Promotional Products Printing President & Chief Executive Officer ensures that every product meets strict quality standards. This role requires deep engagement with vendor partners to optimize procurement and logistics, directly impacting the efficiency of the company's promotional product offerings. Bob McPheron drives innovation in product design and material sourcing, maintaining a competitive edge in the marketing services sector. By focusing on the intersection of apparel and corporate branding, the Branded Apparel Promotional Products Printing President & Chief Executive Officer supports the broader mission of enhancing client visibility through tangible marketing assets.

Russ Howarth, the President and Chief Executive Officer, Proforma Think Ink at Proforma, leads the specialized Think Ink division, focusing on high-volume printing and custom marketing communications. Howarth directs the operational workflows that enable the delivery of complex packaging and promotional products to diverse market segments. By optimizing production cycles and leveraging advanced printing technologies, the President and Chief Executive Officer, Proforma Think Ink ensures that client requirements for brand consistency and speed-to-market remain met. This leadership position involves managing regional distribution channels and fostering strong relationships with key accounts. Russ Howarth drives the strategic development of the Think Ink portfolio, ensuring alignment with the company's broader business solutions. Through meticulous attention to detail and process improvement, the President and Chief Executive Officer, Proforma Think Ink strengthens the organization's capacity to handle large-scale marketing projects while maintaining the high standards expected by Proforma clients.

Bonnie Swinehart, the Owner & Chief Executive Officer at Proforma, manages the strategic direction and local market execution of the business. Swinehart oversees the delivery of comprehensive marketing solutions, including branded merchandise and eCommerce services, to a wide array of clients. By driving local growth initiatives and maintaining high service standards, the Owner & Chief Executive Officer ensures that the company's value proposition remains strong within the competitive marketing landscape. This role involves direct engagement with clients to understand specific business needs and translate those into effective marketing communications and workplace solutions. Bonnie Swinehart architects the operational framework that supports consistent service delivery, ensuring that every project aligns with the broader Proforma mission. Through proactive leadership and a focus on client success, the Owner & Chief Executive Officer contributes to the overall stability and expansion of the company's market presence.

Kimble Bosworth, the President at Proforma, manages the operational execution of marketing and business solutions within the assigned regional territory. Bosworth directs the daily activities of the distributor office, ensuring that printing, branded merchandise, and packaging services meet the specific needs of local clients. By overseeing the implementation of corporate strategies at the ground level, the President ensures that the company's mission of providing comprehensive business solutions remains fulfilled. This role involves managing client relationships and coordinating with the broader Proforma network to leverage shared resources and expertise. Kimble Bosworth drives the growth of the regional portfolio by identifying new market opportunities and optimizing service delivery. Through consistent leadership and a focus on operational efficiency, the President contributes to the overall success of the organization, ensuring that clients receive high-quality marketing communications and workplace solutions.

Brett Noser, the President at Proforma, leads the strategic development and execution of marketing services for a key segment of the company's client base. Noser oversees the end-to-end management of branded merchandise and promotional product campaigns, ensuring alignment with client brand identity. By directing the creative services team and coordinating with logistics partners, the President ensures that every project delivers measurable results. This role involves managing complex client accounts and fostering long-term partnerships through the delivery of innovative business solutions. Brett Noser drives the adoption of new marketing strategies, ensuring that the company remains responsive to changing industry trends. Through the effective management of resources and a focus on client satisfaction, the President supports the broader Proforma mission, ensuring that the organization continues to provide high-value marketing communications and workplace solutions to its diverse clientele.

Lori Humphrey, the President & Owner at Proforma, leads the strategic operations and client engagement efforts for the local business unit. Humphrey directs the delivery of integrated marketing solutions, including eCommerce and branded merchandise, to support client growth. By overseeing the operational workflows and ensuring that all projects align with the company's high standards, the President & Owner maintains a strong market presence. This role involves managing client relationships and coordinating with the wider Proforma network to provide comprehensive business solutions. Lori Humphrey drives the development of new service offerings, ensuring that the local office remains competitive and responsive to client needs. Through a commitment to excellence and a focus on delivering tangible results, the President & Owner supports the broader organizational mission, ensuring that clients receive effective marketing communications and workplace solutions.

Brian Roney, the Chief Revenue Officer at Proforma, directs the global sales strategy and revenue generation initiatives for the organization. Roney oversees the performance of the distributor network, ensuring that sales teams possess the tools and training required to market printing, packaging, and promotional products effectively. By analyzing market trends and identifying new business opportunities, the Chief Revenue Officer drives the expansion of the company's client base across multiple industries. This leadership role involves close collaboration with other C-suite members to align revenue targets with operational capabilities. Brian Roney architects the incentive structures and sales processes that motivate the network to achieve consistent growth. Through the implementation of data-driven sales strategies, the Chief Revenue Officer ensures that Proforma maintains a strong competitive position, maximizing the impact of marketing and business solutions on the bottom line.

Anoulom Soutdarany, the Chief Technology Officer at Proforma, directs the digital transformation and technological infrastructure of the company. Soutdarany oversees the development of eCommerce platforms, logistics software, and internal management systems that support the global distributor network. By architecting scalable cloud solutions and ensuring robust cybersecurity, the Chief Technology Officer enables the seamless delivery of marketing and business services. This role involves constant innovation to integrate new technologies into the existing service model, enhancing the efficiency of packaging and promotional product workflows. Anoulom Soutdarany drives the strategic roadmap for digital tools, ensuring that the company remains at the forefront of marketing technology. Through the management of technical teams and the optimization of digital assets, the Chief Technology Officer supports the broader organizational goal of providing superior, technology-enabled business solutions to clients across all sectors.

Rob Tomaseski, the PresidentOwner at Proforma, manages the comprehensive business operations and client service delivery for the local office. Tomaseski directs the sales and fulfillment processes for printing, packaging, and branded merchandise, ensuring that every client receives tailored marketing solutions. By overseeing the day-to-day management of the business, the PresidentOwner ensures that the company's standards for quality and reliability remain upheld. This role involves direct interaction with clients to solve complex marketing challenges and provide effective workplace solutions. Rob Tomaseski drives the growth of the local business by leveraging the broader Proforma network and resources. Through a focus on operational excellence and client-centric service, the PresidentOwner contributes to the overall success of the organization, ensuring that the company remains a trusted partner for businesses seeking high-impact marketing communications and promotional products.