Leadership Overview
Penn Station has 5 executives leading key functions including strategic vision, operational excellence, franchise development, and market expansion.
Committed to delivering high-quality grilled and cold deli sandwiches, Penn Station maintains a rigorous focus on culinary consistency and customer satisfaction while scaling its footprint across the United States.
Committed to delivering high-quality grilled and cold deli sandwiches, Penn Station maintains a rigorous focus on culinary consistency and customer satisfaction while scaling its footprint across the United States.
Leadership Roles at Penn Station
Jeff Osterfeld - Founder & Chief Executive Officer
Jeff Osterfeld, the Founder & Chief Executive Officer at Penn Station, directs the overarching strategic vision and long-term growth trajectory for the entire organization. By prioritizing the core mission of serving premium grilled and cold deli sandwiches, Osterfeld establishes the foundational standards for quality and service excellence across all franchise locations. This leadership role involves constant evaluation of market trends to ensure the brand remains competitive within the hospitality sector. Through the cultivation of strong relationships with franchisees, the Founder & Chief Executive Officer maintains brand integrity while driving innovation in menu development. Jeff Osterfeld actively monitors operational performance metrics to guarantee that every restaurant adheres to the high benchmarks established since the inception of the company. By fostering a culture of accountability and excellence, the Founder & Chief Executive Officer secures the continued success and expansion of the brand throughout diverse regional markets.
Don Robinson - Chief Executive Officer & President
Don Robinson, the Chief Executive Officer & President at Penn Station, manages the daily business operations and executes the corporate strategy to optimize profitability. Overseeing the administrative and financial health of the organization, the Chief Executive Officer & President ensures that all departments align with the broader goals of the company. This role requires constant collaboration with the board and senior leadership to refine operational processes and enhance the customer experience. By streamlining supply chain logistics and improving restaurant efficiency, Don Robinson drives significant growth across the national footprint. The Chief Executive Officer & President focuses on scaling the business model while maintaining the high standards of food quality that define the brand. Through rigorous oversight of corporate initiatives, the Chief Executive Officer & President guarantees that the company remains a leader in the competitive deli sandwich market while delivering consistent value to stakeholders and franchise partners.
Craig Dunaway - Chief Operating Officer
Craig Dunaway, the Chief Operating Officer at Penn Station, architects the operational frameworks that support seamless restaurant performance and service delivery. By managing the day-to-day activities of the franchise network, the Chief Operating Officer ensures that every location adheres to strict quality control protocols and safety standards. This leadership role involves optimizing labor management, inventory control, and customer service workflows to maximize operational efficiency. Craig Dunaway works closely with regional managers to implement training programs that elevate staff performance and consistency. By analyzing performance data, the Chief Operating Officer identifies opportunities for process improvements that directly impact the bottom line. Through the execution of strategic operational initiatives, the Chief Operating Officer maintains the high standards of the brand. Dunaway drives the operational success of the company by ensuring that every aspect of the restaurant experience meets the expectations of customers across the entire national market.
Douglas Goldschmidt - President- Dam Deal Inc.
Douglas Goldschmidt, the President- Dam Deal Inc. at Penn Station, directs the specialized business development and strategic partnerships that facilitate regional growth. By overseeing the expansion of the brand through targeted franchise agreements, the President- Dam Deal Inc. ensures that new locations align with the core mission of providing high-quality deli sandwiches. This leadership role involves identifying prime market opportunities and managing the complex logistics of new store openings. Douglas Goldschmidt collaborates with the executive team to refine the business model for specific regional demographics, ensuring that the brand maintains its competitive edge. By fostering strong connections with local developers and investors, the President- Dam Deal Inc. drives the physical growth of the company. Through the careful management of these strategic partnerships, the President- Dam Deal Inc. secures the long-term viability and market presence of the brand, ensuring that the company continues to thrive in diverse geographic territories.
Lance Vaught - President
Lance Vaught, the President at Penn Station, leads the organizational efforts to enhance brand visibility and market penetration through effective marketing and sales strategies. By overseeing the development of promotional campaigns and customer engagement initiatives, the President ensures that the brand remains top-of-mind for consumers seeking high-quality deli sandwiches. This leadership role involves coordinating with the executive team to align marketing efforts with operational capabilities and growth objectives. Lance Vaught analyzes consumer behavior and market data to refine the brand message and improve customer loyalty. By driving initiatives that increase foot traffic and average ticket size, the President directly impacts the revenue growth of the company. Through the implementation of innovative marketing tactics, the President strengthens the market position of the brand. Vaught ensures that the company maintains a consistent and compelling presence across all digital and physical channels, supporting the overall mission of the organization.
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