Penn Asian Senior Services Executive and Leadership Team

June, 2026

Leadership Overview

Penn Asian Senior Services has 5 executives leading key functions including strategy, finance, and human resources.

Driven by a commitment to community well-being, Penn Asian Senior Services enhances the quality of life for Asian-American seniors in the Greater Philadelphia region through comprehensive services and a mission to improve health and living conditions.

Leadership Roles at Penn Asian Senior Services

  • Chief Executive Officer - Kenneth Yang
  • Founder & Chief Executive Officer - Imja Choi
  • Founder & Chief Executive Officer, Amp - Im Choi
  • Chief Financial Officer - Min Je
  • Chief People Officer - Jenny Bedin
  • Kenneth Yang - Chief Executive Officer

    Kenneth Yang, the Chief Executive Officer at Penn Asian Senior Services, directs the organization's strategic vision and operational execution. Yang oversees the delivery of critical services, including homecare, adult day care, vocational training, and meal delivery, ensuring these programs effectively meet the unique needs of seniors in the Greater Philadelphia region. This leadership role involves fostering strong community partnerships and driving initiatives that enhance the overall quality of life for Asian-American seniors. Yang's focus remains on expanding the reach and impact of PASSi's mission, ensuring services are accessible and culturally sensitive. By championing innovation in senior care, Kenneth Yang guides the organization toward sustainable growth and improved health outcomes for the community it serves.
    Kenneth Yang

    Imja Choi - Founder & Chief Executive Officer

    Imja Choi, the Founder & Chief Executive Officer at Penn Asian Senior Services, established the organization with a core mission to serve Asian-American seniors. Choi guides the overarching strategy and embodies the foundational principles of PASSi, focusing on enhancing the quality of life for seniors in the Greater Philadelphia area. This leadership position involves setting the direction for all service offerings, from homecare and adult day care to vocational training and meal delivery. Imja Choi ensures that the organization remains dedicated to improving health and living conditions, irrespective of cultural background, by providing services in multiple languages. The founder's vision drives the continuous development of programs that support seniors' well-being and independence. Through dedicated leadership, Imja Choi upholds the commitment to community service and cultural sensitivity.
    Imja Choi

    Im Choi - Founder & Chief Executive Officer, Amp

    Im Choi, the Founder & Chief Executive Officer, Amp at Penn Asian Senior Services, drives strategic initiatives and operational oversight for the organization. Choi's leadership focuses on expanding the scope and impact of services offered to Asian-American seniors in the Greater Philadelphia region. This role involves directing the development and implementation of programs such as homecare, adult day care, vocational training, and meal delivery, all designed to cater to the specific needs of the senior population. Im Choi is committed to enhancing the quality of life and improving health and living conditions for seniors, ensuring culturally appropriate services are available in numerous languages. The founder's dedication is central to fostering a supportive environment and advancing the organization's mission. Through strategic direction, Im Choi ensures the continued success and growth of PASSi's community-focused endeavors.

    Min Je - Chief Financial Officer

    Min Je, the Chief Financial Officer at Penn Asian Senior Services, manages the organization's financial health and strategic fiscal planning. Je oversees all financial operations, including budgeting, forecasting, and resource allocation, ensuring the sustainability and growth of PASSi's diverse service offerings. This critical role involves safeguarding the financial integrity of programs like homecare, adult day care, vocational training, and meal delivery, which are vital to enhancing the quality of life for Asian-American seniors. Min Je's expertise supports the organization's mission to improve health and living conditions by optimizing financial resources for maximum impact. By maintaining rigorous financial controls and exploring new funding avenues, Je ensures that PASSi can continue to provide essential services across the Greater Philadelphia region. The Chief Financial Officer's diligent management enables the expansion of services and reinforces the organization's commitment to its community.

    Jenny Bedin - Chief People Officer

    Jenny Bedin, the Chief People Officer at Penn Asian Senior Services, leads human resources strategy and talent management to support the organization's mission. Bedin oversees all aspects of employee relations, recruitment, retention, and professional development, ensuring that PASSi has a skilled and dedicated team to deliver its services. This role is crucial for maintaining a positive and productive work environment that supports the delivery of homecare, adult day care, vocational training, and meal delivery to Asian-American seniors. Jenny Bedin focuses on cultivating a culture that aligns with the organization's commitment to enhancing the quality of life and improving health and living conditions for seniors in the Greater Philadelphia region. By championing employee well-being and fostering professional growth, Bedin ensures the team is equipped to meet the diverse needs of the community. The Chief People Officer's strategic approach to human capital management is fundamental to PASSi's operational success and its ability to serve seniors effectively.

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    Frequently Asked Questions Regarding Penn Asian Senior Services Top Executives and Leadership Team

    Who leads Penn Asian Senior Services?
    Penn Asian Senior Services is led by Kenneth Yang (Chief Executive Officer), along with executives such as Imja Choi (Founder & Chief Executive Officer) and Im Choi (Founder & Chief Executive Officer, Amp).
    Who is part of Penn Asian Senior Services’s executive team?
    The executive team of Penn Asian Senior Services includes leaders such as Kenneth Yang (Chief Executive Officer), Imja Choi (Founder & Chief Executive Officer), Im Choi (Founder & Chief Executive Officer, Amp) and other senior executives.
    How many executives does Penn Asian Senior Services have?
    Penn Asian Senior Services has 5 executives leading key business areas.
    What roles are included in Penn Asian Senior Services’s leadership team?
    The leadership team of Penn Asian Senior Services includes roles such as Chief Executive Officer, Founder & Chief Executive Officer, Founder & Chief Executive Officer, Amp, Chief Financial Officer, Chief People Officer.