NorthStar Memorial Group Executive and Leadership Team

October, 2026

Leadership Overview

NorthStar Memorial Group has 6 executives leading key functions including strategy, operations, marketing, technology, sales, and corporate administration.

Committed to compassionate care, NorthStar Memorial Group delivers exceptional funeral, cemetery, and cremation services while maintaining a supportive environment for families across the United States.

Leadership Roles at NorthStar Memorial Group

  • Chief Executive Officer and Chairman of the Board - William Hamilton
  • Chief Operating Officer - John Renfro
  • President - Justin Clark
  • Chief Marketing Officer - Matthew DiGiovanni
  • Chief Information Officer - Michael Zislis
  • Chief Sales Officer (CSO) - Tom Reichert
  • William Hamilton - Chief Executive Officer and Chairman of the Board

    William Hamilton, the Chief Executive Officer and Chairman of the Board at NorthStar Memorial Group, directs the overarching corporate strategy and long-term vision for the organization. Hamilton oversees the alignment of all funeral, cemetery, and cremation service lines with the company's core mission of compassionate care. By chairing the Board, the Chief Executive Officer and Chairman of the Board ensures governance standards remain high while driving growth across the United States. This leadership role involves evaluating market opportunities and maintaining the financial health of the enterprise. Through consistent focus on operational excellence, William Hamilton fosters a culture of service that defines the brand. The Chief Executive Officer and Chairman of the Board maintains strong relationships with stakeholders to secure the future of the company. Ultimately, Hamilton guides the organization toward sustainable success while upholding the highest standards of memorialization excellence.

    John Renfro - Chief Operating Officer

    John Renfro, the Chief Operating Officer at NorthStar Memorial Group, manages the daily execution of funeral and cemetery operations across the national footprint. Renfro optimizes service delivery models to ensure families receive consistent, high-quality support during difficult times. The Chief Operating Officer monitors performance metrics across all unique locations to maintain operational efficiency and regulatory compliance. By streamlining internal processes, Renfro enhances the overall client experience and supports the company's commitment to compassionate memorialization. This role requires close collaboration with regional managers to implement best practices and drive service excellence. John Renfro also evaluates resource allocation to maximize the impact of the company's diverse service offerings. Through rigorous oversight of operational workflows, the Chief Operating Officer ensures that every facility upholds the tradition of leadership and excellence that defines the organization's reputation within the funeral services industry.
    John Renfro

    Justin Clark - President

    Justin Clark, the President at NorthStar Memorial Group, executes the strategic initiatives and day-to-day business management required to maintain the company's industry leadership. Clark oversees the integration of various business units to ensure a unified approach to funeral, cemetery, and cremation services. The President coordinates with the executive team to translate corporate goals into actionable plans for regional operations. By fostering a culture of excellence, Clark ensures that every location adheres to the company's mission of providing comfort and care. This leadership role involves managing organizational performance and identifying opportunities for expansion across the United States. Justin Clark drives efficiency by optimizing resource utilization and supporting cross-functional collaboration. The President maintains a focus on long-term sustainability and service quality, ensuring the organization remains a trusted provider for families. Through these efforts, Clark strengthens the company's market position and supports the ongoing success of the entire memorialization network.

    Matthew DiGiovanni - Chief Marketing Officer

    Matthew DiGiovanni, the Chief Marketing Officer at NorthStar Memorial Group, architects the brand strategy and outreach initiatives that connect the company with families in need. DiGiovanni oversees the development of digital and traditional marketing campaigns designed to communicate the value of compassionate memorialization services. The Chief Marketing Officer analyzes market trends to refine the company's positioning across the United States. By managing brand identity, DiGiovanni ensures that the message of care and comfort reaches target demographics effectively. This leadership role involves coordinating with regional teams to tailor marketing efforts to local community needs. Matthew DiGiovanni drives engagement through strategic communication and public relations efforts that highlight the company's unique service philosophy. The Chief Marketing Officer continuously evaluates campaign performance to optimize marketing spend and increase brand awareness. Through these efforts, DiGiovanni strengthens the market presence of the organization while supporting the broader mission of providing exceptional service.

    Michael Zislis - Chief Information Officer

    Michael Zislis, the Chief Information Officer at NorthStar Memorial Group, directs the technological infrastructure and digital transformation initiatives that support the company's service delivery. Zislis oversees the implementation of secure data systems and software solutions that streamline administrative tasks for funeral and cemetery staff. The Chief Information Officer manages cybersecurity protocols to protect sensitive family information across all national locations. By integrating advanced technology into daily operations, Zislis improves efficiency and enhances the overall client experience. This role involves collaborating with other C-suite leaders to align IT investments with the company's strategic growth objectives. Michael Zislis drives innovation by deploying tools that simplify memorialization planning and service coordination. The Chief Information Officer ensures that the organization remains at the forefront of industry technology, providing reliable support for all business units. Through these technical advancements, Zislis enables the company to maintain its commitment to excellence and compassionate service.

    Tom Reichert - Chief Sales Officer (CSO)

    Tom Reichert, the Chief Sales Officer (CSO) at NorthStar Memorial Group, leads the national sales strategy for pre-need and at-need funeral and cemetery services. Reichert oversees the training and development of sales teams to ensure a compassionate and consultative approach when assisting families. The Chief Sales Officer (CSO) monitors sales performance across all regions to drive revenue growth and market penetration. By implementing effective sales methodologies, Reichert ensures that the company meets its financial targets while maintaining the highest standards of service. This leadership role involves analyzing consumer behavior to tailor sales programs that address the specific needs of diverse communities. Tom Reichert collaborates with operational leaders to ensure seamless transitions from the sales process to service delivery. The Chief Sales Officer (CSO) continuously refines sales tactics to adapt to changing market conditions. Through these efforts, Reichert supports the company's mission by expanding access to quality memorialization services.
    Tom Reichert

    Frequently Asked Questions Regarding NorthStar Memorial Group Top Executives and Leadership Team

    Who leads NorthStar Memorial Group?
    NorthStar Memorial Group is led by William Hamilton (Chief Executive Officer and Chairman of the Board), along with executives such as John Renfro (Chief Operating Officer) and Justin Clark (President).
    Who is part of NorthStar Memorial Group’s executive team?
    The executive team of NorthStar Memorial Group includes leaders such as William Hamilton (Chief Executive Officer and Chairman of the Board), John Renfro (Chief Operating Officer), Justin Clark (President) and other senior executives.
    How many executives does NorthStar Memorial Group have?
    NorthStar Memorial Group has 6 executives leading key business areas.
    What roles are included in NorthStar Memorial Group’s leadership team?
    The leadership team of NorthStar Memorial Group includes roles such as Chief Executive Officer and Chairman of the Board, Chief Operating Officer, President, Chief Marketing Officer, Chief Information Officer.