Leadership Overview
New Day USA has 6 executives leading key functions including financial strategy, revenue generation, operational oversight, administrative management, and home building development.
Focused on providing specialized mortgage solutions for veterans, New Day USA maintains a commitment to financial excellence and service-oriented growth within the national housing market.
Focused on providing specialized mortgage solutions for veterans, New Day USA maintains a commitment to financial excellence and service-oriented growth within the national housing market.
Leadership Roles at New Day USA
Chao Deng - Chief Financial Officer
Chao Deng, the Chief Financial Officer at New Day USA, directs all fiscal planning and capital allocation strategies. Managing the financial health of this veterans affairs mortgage company, the Chief Financial Officer oversees balance sheet optimization and risk assessment protocols. Deng ensures that all lending activities align with long-term profitability goals while maintaining strict regulatory compliance across North American markets. By analyzing market trends and interest rate fluctuations, the Chief Financial Officer provides the necessary data to support sustainable growth initiatives. Chao Deng maintains rigorous oversight of internal audits and financial reporting standards to protect the interests of stakeholders. Through precise management of liquidity and capital reserves, the Chief Financial Officer strengthens the competitive position of the firm. This leadership role requires constant collaboration with other executive leaders to refine the overarching financial roadmap and ensure the continued success of the organization.

Gavin Brady - Chief Financial Officer & Chief Operating Officer
Gavin Brady, the Chief Financial Officer & Chief Operating Officer at New Day USA, integrates fiscal management with operational execution to drive organizational efficiency. Overseeing the intersection of financial planning and daily business processes, the Chief Financial Officer & Chief Operating Officer ensures that resource allocation supports core mortgage operations. Brady architects strategies that balance cost control with the need for rapid service delivery to veterans. By monitoring key performance indicators, the Chief Financial Officer & Chief Operating Officer identifies bottlenecks in the loan lifecycle and implements corrective measures. Gavin Brady collaborates with the executive team to align budgetary constraints with operational goals, ensuring that the company remains agile in a competitive financial landscape. This dual-function role requires a deep understanding of both balance sheet management and workflow optimization. Through this comprehensive oversight, the Chief Financial Officer & Chief Operating Officer sustains the long-term viability and operational excellence of the firm.
Eugene Mizin - Chief Operating Officer, Company NMLS 1043
Eugene Mizin, the Chief Operating Officer, Company NMLS 1043 at New Day USA, manages the daily execution of mortgage processing and operational workflows. Overseeing the internal infrastructure, the Chief Operating Officer, Company NMLS 1043 ensures that all loan origination systems function with maximum efficiency. Mizin directs the implementation of technology solutions that streamline the path from application to closing for veteran clients. By refining operational procedures, the Chief Operating Officer, Company NMLS 1043 reduces processing times and enhances the overall customer experience. Eugene Mizin coordinates with compliance departments to ensure that every transaction adheres to strict NMLS standards and federal regulations. This leadership role focuses on scaling internal capacity to meet fluctuating market demand across the country. Through the continuous improvement of operational protocols, the Chief Operating Officer, Company NMLS 1043 maintains the high standards of service that define the reputation of the firm.

Ken Harthausen - President, NewDay Home's Builder
Ken Harthausen, the President, NewDay Home's Builder at New Day USA, leads the expansion into residential construction and home building services. Overseeing the development of housing projects, the President, NewDay Home's Builder ensures that construction activities align with the broader mission of supporting veterans. Harthausen architects partnerships with contractors and suppliers to deliver high-quality homes that meet the specific needs of the target demographic. By managing the construction lifecycle, the President, NewDay Home's Builder ensures that projects remain on schedule and within budget. Ken Harthausen coordinates with the mortgage division to provide integrated housing and financing solutions for clients. This leadership role focuses on establishing a strong presence in the residential market and driving growth through innovative building practices. Through the strategic management of construction operations, the President, NewDay Home's Builder contributes to the overall value proposition of the firm, creating comprehensive housing opportunities for veterans across the nation.
Franco Greco - Chief Revenue Officer
Franco Greco, the Chief Revenue Officer at New Day USA, drives all sales strategies and market expansion efforts. Overseeing the acquisition of new mortgage clients, the Chief Revenue Officer manages the performance of sales teams dedicated to serving veterans. Greco architects high-impact revenue models that capitalize on the unique position of the company within the mortgage industry. By optimizing the conversion funnel and enhancing client engagement, the Chief Revenue Officer ensures consistent growth in loan volume. Franco Greco monitors regional performance metrics to identify opportunities for scaling operations across the United States. This role involves close coordination with marketing and product development teams to align service offerings with the specific needs of the veteran community. Through the implementation of data-driven sales tactics, the Chief Revenue Officer maximizes market share and secures the financial future of the organization while maintaining a focus on service quality.
Maylene Khieu - Chief Administrative Officer
Maylene Khieu, the Chief Administrative Officer at New Day USA, directs all internal support functions and corporate governance initiatives. Overseeing human resources, facilities management, and organizational culture, the Chief Administrative Officer ensures that the workforce remains aligned with the mission of serving veterans. Khieu architects programs that foster professional development and operational excellence across all departments. By managing the administrative infrastructure, the Chief Administrative Officer provides the foundation necessary for the company to scale its mortgage operations effectively. Maylene Khieu coordinates with other executive leaders to implement policies that enhance productivity and maintain a positive work environment. This role involves managing corporate communications and ensuring that internal processes support the broader strategic objectives of the firm. Through the optimization of administrative workflows, the Chief Administrative Officer strengthens the organizational backbone, allowing the company to focus on delivering high-quality financial services to the veteran community.
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