Leadership Overview
Net at Work has 7 executives leading key functions including revenue generation, financial management, operational efficiency, technology architecture, marketing strategy, fractional technical consulting, and human resources.
Focused on delivering comprehensive IT software solutions, Net at Work empowers businesses through cloud services, ERP integration, and advanced accounting systems to drive digital transformation.
Focused on delivering comprehensive IT software solutions, Net at Work empowers businesses through cloud services, ERP integration, and advanced accounting systems to drive digital transformation.
Leadership Roles at Net at Work
William Cureton - Chief Financial Officer
William Cureton, the Chief Financial Officer at Net at Work, manages all fiscal operations and financial planning for the organization. Overseeing the accounting and financial reporting departments, the Chief Financial Officer ensures strict compliance with industry standards while supporting the company's expansion into new cloud service markets. This leadership role involves capital allocation, risk management, and the development of long-term financial strategies that sustain the business model. By monitoring cash flow and operational expenditures, William Cureton directly impacts the overall profitability of the firm. Ultimately, Cureton provides the financial transparency necessary for the Board to make informed decisions regarding future investments and resource distribution. The Chief Financial Officer coordinates with other C-suite leaders to align departmental budgets with the broader corporate mission. Through meticulous oversight of financial health, Cureton guarantees that Net at Work maintains the necessary liquidity to innovate and scale effectively within the IT software sector.
Gayle Heskiel - Chief Operating Officer
Gayle Heskiel, the Chief Operating Officer at Net at Work, directs internal business processes and operational workflows to maximize service delivery efficiency. Overseeing the implementation of ERP and accounting software solutions, the Chief Operating Officer ensures that client projects meet rigorous quality benchmarks. This leadership role involves streamlining cross-departmental communication and refining the service delivery model to support rapid scaling. By optimizing operational infrastructure, Gayle Heskiel directly impacts the company's ability to provide seamless IT consulting services. Ultimately, Heskiel drives organizational excellence by fostering a culture of accountability and continuous improvement across all service teams. The Chief Operating Officer collaborates with the technology and marketing departments to ensure that operational capacity matches the demand for cloud-based solutions. Through strategic management of internal resources, Heskiel ensures that Net at Work maintains a competitive edge in the complex landscape of modern business software and employer solutions.
Seth Ellertson - Chief Revenue Officer
Seth Ellertson, the Chief Revenue Officer at Net at Work, directs all global sales initiatives and revenue growth strategies. Overseeing the enterprise sales teams, the Chief Revenue Officer ensures alignment with corporate targets for cloud services and ERP software adoption. This leadership role involves expanding market share through targeted digital campaigns and strategic client partnerships. By optimizing the sales funnel, Seth Ellertson directly impacts the company's growth trajectory across North American markets. Ultimately, Ellertson secures long-term financial stability by fostering high-value client relationships and identifying emerging opportunities within the competitive IT consulting landscape. The Chief Revenue Officer maintains constant communication with the Board to report on quarterly performance metrics and revenue forecasting. Through rigorous analysis of market trends, Ellertson refines the sales approach to ensure Net at Work remains a leader in providing sophisticated software solutions to diverse business clients.

Uri Weis - Chief Technology Officer
Uri Weis, the Chief Technology Officer at Net at Work, architects the technical vision and product roadmap for the company's cloud services and software offerings. Overseeing the engineering and development teams, the Chief Technology Officer ensures that all IT solutions remain at the forefront of industry innovation. This leadership role involves evaluating emerging technologies, managing infrastructure security, and integrating complex ERP systems for a diverse client base. By driving technical excellence, Uri Weis directly impacts the reliability and performance of the software services provided to customers. Ultimately, Weis secures the company's position as a premier provider of IT consulting by maintaining a robust and scalable technical environment. The Chief Technology Officer works closely with the executive team to align technical capabilities with evolving market needs. Through constant innovation and rigorous testing protocols, Weis ensures that Net at Work delivers high-performance solutions that solve critical business challenges for clients.
Aleesa Talmadge - Chief Marketing Officer
Aleesa Talmadge, the Chief Marketing Officer at Net at Work, directs all brand strategy, lead generation, and market positioning efforts. Overseeing the marketing department, the Chief Marketing Officer ensures that the company's value proposition for cloud services and ERP solutions reaches the target audience effectively. This leadership role involves managing digital marketing campaigns, content strategy, and public relations to enhance brand visibility. By driving market awareness, Aleesa Talmadge directly impacts the acquisition of new clients and the retention of existing ones. Ultimately, Talmadge strengthens the company's market presence by articulating the benefits of the firm's IT software solutions to a global audience. The Chief Marketing Officer collaborates with the sales and technology teams to ensure that marketing messaging remains consistent with the actual service offerings. Through data-driven analysis of campaign performance, Talmadge optimizes marketing spend to achieve maximum return on investment and support the company's long-term growth objectives.

David Fefer - Chief Technology Officer, Fractional
David Fefer, the Chief Technology Officer, Fractional at Net at Work, provides specialized technical guidance and strategic consulting for high-level client projects. Overseeing the delivery of fractional technical leadership, the Chief Technology Officer, Fractional ensures that clients receive expert advice on cloud architecture and software integration. This leadership role involves assessing client-specific technical requirements and recommending tailored solutions that align with business goals. By providing high-level technical expertise, David Fefer directly impacts the success of complex digital transformation initiatives for the company's clients. Ultimately, Fefer enhances the firm's reputation by offering flexible, high-impact technical support that addresses unique operational challenges. The Chief Technology Officer, Fractional works in tandem with the internal technology team to ensure that fractional services complement the broader suite of IT solutions. Through deep industry knowledge and strategic foresight, Fefer helps clients navigate the complexities of modern software environments while maintaining a focus on long-term scalability.
Steve Dugan - Chief Human Resources Officer
Steve Dugan, the Chief Human Resources Officer at Net at Work, directs all talent acquisition, employee development, and organizational culture initiatives. Overseeing the human resources department, the Chief Human Resources Officer ensures that the company attracts and retains top-tier talent capable of delivering high-quality IT software services. This leadership role involves managing performance reviews, compensation structures, and employee engagement programs that foster a productive work environment. By cultivating a skilled workforce, Steve Dugan directly impacts the company's ability to innovate and provide exceptional service to clients. Ultimately, Dugan supports the firm's growth by aligning human capital strategies with the overall business objectives. The Chief Human Resources Officer collaborates with other executives to ensure that the organizational structure supports the company's operational needs. Through proactive talent management and a focus on professional development, Dugan ensures that Net at Work remains a preferred employer within the competitive technology consulting industry.
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