Massimo Zanetti Beverage USA Executive and Leadership Team

September, 2026

Leadership Overview

Massimo Zanetti Beverage USA has 4 executives leading key functions including strategy, operations, and commercial growth.

Focused on delivering premium coffee solutions across the United States, Massimo Zanetti Beverage USA maintains a commitment to quality through a fully integrated supply chain that spans from Hawaiian plantations to national distribution networks.

Leadership Roles at Massimo Zanetti Beverage USA

  • Chief Executive Officer - Fx Zane
  • President & Chief Executive Officer - Scott Meader
  • Chief Operating Officer - Pete Kraus
  • President - Matthew Smith
  • Fx Zane - Chief Executive Officer

    Fx Zane, the Chief Executive Officer at Massimo Zanetti Beverage USA, directs the overarching corporate strategy for the entire coffee manufacturing enterprise. By overseeing the integration of roasting facilities in Virginia and New Jersey, the Chief Executive Officer ensures consistent product quality across all home, office, and foodservice channels. Fx Zane drives long-term growth by aligning the national delivery network with evolving consumer demands for premium coffee products. This leadership role involves constant collaboration with the MZB Group to maintain global standards while optimizing domestic market performance. Through rigorous oversight of the supply chain, the Chief Executive Officer mitigates operational risks and enhances profitability. Fx Zane maintains a focus on sustainable growth, ensuring the company remains a leader in the competitive US coffee industry. By fostering innovation in roasting techniques, the Chief Executive Officer secures a distinct market advantage for the organization.

    Scott Meader - President & Chief Executive Officer

    Scott Meader, the President & Chief Executive Officer at Massimo Zanetti Beverage USA, manages the executive vision and daily administrative functions of the organization. Overseeing the strategic direction of the Portsmouth headquarters, the President & Chief Executive Officer ensures that all business units operate with maximum efficiency. Scott Meader drives the expansion of the foodservice division, securing new partnerships that broaden the national footprint of the company. This leadership role requires constant interaction with the Board to report on financial health and operational milestones. By streamlining the distribution hubs across the country, the President & Chief Executive Officer optimizes logistics to reduce overhead costs. Scott Meader maintains a focus on market penetration, ensuring that the brand remains a top choice for coffee consumers. Through decisive management of corporate resources, the President & Chief Executive Officer supports the long-term stability and growth of the entire coffee manufacturing portfolio.

    Pete Kraus - Chief Operating Officer

    Pete Kraus, the Chief Operating Officer at Massimo Zanetti Beverage USA, directs the daily manufacturing and logistics operations across all roasting facilities. Overseeing the complex supply chain from the Hawaiian coffee plantation to the final delivery points, the Chief Operating Officer ensures seamless production cycles. Pete Kraus drives operational excellence by implementing advanced roasting technologies in the Suffolk and Moonachie facilities. This leadership role involves coordinating with regional managers to maintain high throughput and strict quality control standards. By optimizing the national delivery network, the Chief Operating Officer reduces lead times and improves service reliability for office and home customers. Pete Kraus maintains a focus on cost-efficiency, ensuring that manufacturing processes remain lean and scalable. Through the management of internal infrastructure, the Chief Operating Officer supports the broader strategic goals of the company, ensuring that production capacity consistently meets the high demand of the US market.

    Matthew Smith - President

    Matthew Smith, the President at Massimo Zanetti Beverage USA, oversees the commercial execution and market-facing initiatives of the organization. By directing the sales and marketing teams, the President ensures that the company coffee solutions reach diverse consumer segments effectively. Matthew Smith drives the growth of the brand by identifying new opportunities within the foodservice and retail sectors. This leadership role involves close coordination with the Chief Operating Officer to ensure that product availability aligns with sales forecasts. By analyzing market trends, the President develops strategies that strengthen the competitive position of the company in the US. Matthew Smith maintains a focus on customer satisfaction, ensuring that the delivery network meets the specific needs of office and home clients. Through the implementation of targeted sales programs, the President directly impacts revenue growth and brand loyalty, ensuring that the organization remains a dominant force in the coffee industry.
    Matthew Smith

    Explore Leadership Teams in Food & Beverage

    Frequently Asked Questions Regarding Massimo Zanetti Beverage USA Top Executives and Leadership Team

    Who leads Massimo Zanetti Beverage USA?
    Massimo Zanetti Beverage USA is led by Fx Zane (Chief Executive Officer), along with executives such as Scott Meader (President & Chief Executive Officer) and Pete Kraus (Chief Operating Officer).
    Who is part of Massimo Zanetti Beverage USA’s executive team?
    The executive team of Massimo Zanetti Beverage USA includes leaders such as Fx Zane (Chief Executive Officer), Scott Meader (President & Chief Executive Officer), Pete Kraus (Chief Operating Officer) and other senior executives.
    How many executives does Massimo Zanetti Beverage USA have?
    Massimo Zanetti Beverage USA has 4 executives leading key business areas.
    What roles are included in Massimo Zanetti Beverage USA’s leadership team?
    The leadership team of Massimo Zanetti Beverage USA includes roles such as Chief Executive Officer, President & Chief Executive Officer, Chief Operating Officer, President.