Mary Kay Executive and Leadership Team

July, 2026

Leadership Overview

Mary Kay has 10 executives leading key functions including technology, finance, transformation, legal, and regional operations.

Driven by a commitment to empowering women, Mary Kay focuses on direct selling of cosmetics worldwide, fostering entrepreneurial opportunities and enhancing beauty.

Leadership Roles at Mary Kay

  • Chief Financial Officer - Sergey Smyshlyaev
  • Chief Transformation Officer & Chief Financial Officer & Mary Kay Inc Board Member - Deborah Gibbins
  • Chief Financial Officer & IST - Jose Leite
  • President, Greater (China) - Paul Mak
  • President - Melanie Pieters
  • President - Luís Rogério
  • President - Josee Blanchard
  • Chief Technology Officer - Cindy Saba
  • Chief Experience Officer - Sheryl Adkins-Green
  • Chief Legal Officer & Corporate Secretary - Allison Levy
  • Sergey Smyshlyaev - Chief Financial Officer

    Sergey Smyshlyaev, the Chief Financial Officer at Mary Kay, oversees the company's financial planning, reporting, and fiscal management. Smyshlyaev's responsibilities encompass managing global financial operations, ensuring compliance with international accounting standards, and driving financial strategies that support Mary Kay's long-term growth objectives. The Chief Financial Officer's expertise is vital in navigating complex financial landscapes and optimizing resource allocation across diverse markets. Smyshlyaev's leadership ensures financial stability and supports the company's mission of empowering women through entrepreneurial opportunities. This role is central to maintaining the fiscal health of the organization.

    Deborah Gibbins - Chief Transformation Officer & Chief Financial Officer & Mary Kay Inc Board Member

    Deborah Gibbins, the Chief Transformation Officer & Chief Financial Officer & Mary Kay Inc Board Member at Mary Kay, spearheads strategic initiatives aimed at modernizing operations and enhancing business performance. Gibbins' dual role as Chief Financial Officer ensures rigorous financial oversight while the Chief Transformation Officer title highlights a dedication to driving significant organizational change and innovation. As a Mary Kay Inc Board Member, Gibbins contributes to high-level strategic decision-making, guiding the company's future direction. This executive's leadership is pivotal in adapting Mary Kay to evolving market demands and ensuring sustainable growth through transformative business practices. Gibbins' comprehensive approach integrates financial acumen with forward-thinking operational strategies.
    Deborah Gibbins

    Jose Leite - Chief Financial Officer & IST

    Jose Leite, the Chief Financial Officer & IST at Mary Kay, manages the financial health of the organization while also overseeing Information Systems and Technology (IST) functions. Leite's dual responsibility ensures that financial strategies are tightly integrated with technological capabilities, driving efficiency and innovation across Mary Kay's global operations. The Chief Financial Officer & IST's role is crucial in aligning fiscal resources with IT infrastructure development and deployment. This leadership ensures that Mary Kay's technological backbone effectively supports its direct selling business model and strategic growth initiatives. Leite's comprehensive oversight contributes significantly to the company's operational resilience and market competitiveness.

    Paul Mak - President, Greater (China)

    Paul Mak, the President, Greater (China) at Mary Kay, leads the company's strategic direction and operational execution within the significant Chinese market. Mak drives business growth and market penetration by adapting Mary Kay's global strategies to local consumer preferences and regulatory environments. This leadership role involves overseeing sales, marketing, and operational functions to ensure alignment with corporate objectives. The President, Greater (China)'s focus is on strengthening Mary Kay's presence and impact in this key region. Paul Mak's leadership is instrumental in navigating the complexities of the Chinese beauty industry and fostering success for independent beauty consultants.

    Melanie Pieters - President

    Melanie Pieters, the President at Mary Kay, directs strategic initiatives and operational oversight for designated regions or business units. Pieters focuses on driving market performance and expanding Mary Kay's reach through effective leadership and strategic planning. This executive's role involves fostering strong relationships with independent beauty consultants and ensuring the successful implementation of company-wide programs. The President's leadership is crucial for translating Mary Kay's mission into tangible results and sustained growth. Melanie Pieters' commitment to empowering entrepreneurs underpins the company's enduring success and its dedication to enhancing lives through beauty and opportunity.

    Luís Rogério - President

    Luís Rogério, the President at Mary Kay, spearheads strategic growth and operational excellence within assigned global markets. Rogério drives business development by implementing innovative strategies tailored to diverse consumer needs and market dynamics. This leadership position involves cultivating a strong network of independent beauty consultants and ensuring seamless execution of Mary Kay's business model. The President's role is vital in expanding the company's footprint and reinforcing its commitment to empowering women entrepreneurs worldwide. Luís Rogério's leadership ensures Mary Kay continues to thrive by adapting to regional opportunities and challenges.

    Josee Blanchard - President

    Josee Blanchard, the President at Mary Kay, leads strategic operations and market development for key international territories. Blanchard focuses on expanding Mary Kay's presence by implementing effective sales and marketing strategies that resonate with local markets. This executive's responsibilities include fostering a supportive environment for independent beauty consultants and driving revenue growth. The President's leadership is essential for navigating global business landscapes and ensuring consistent brand representation. Josee Blanchard's dedication to empowering women entrepreneurs contributes significantly to Mary Kay's mission of enriching lives through beauty and opportunity.

    Cindy Saba - Chief Technology Officer

    Cindy Saba, the Chief Technology Officer at Mary Kay, directs the company's global technology strategy and execution. Overseeing all aspects of information technology, Saba ensures robust infrastructure supports Mary Kay's direct selling model and worldwide operations. This leadership involves driving innovation in digital platforms and data security to enhance the experience for independent beauty consultants and customers. Saba's focus remains on leveraging technology to foster growth and operational efficiency across the organization. The Chief Technology Officer's role is critical in maintaining Mary Kay's competitive edge in the global beauty market through advanced technological solutions.

    Sheryl Adkins-Green - Chief Experience Officer

    Sheryl Adkins-Green, the Chief Experience Officer at Mary Kay, focuses on enhancing the overall customer and independent beauty consultant journey. Adkins-Green directs strategies that foster deeper engagement and loyalty by optimizing every touchpoint within the Mary Kay ecosystem. This leadership role involves understanding and improving the interactions individuals have with the brand, products, and support systems. The Chief Experience Officer's work is essential in translating the company's mission into tangible, positive experiences that resonate globally. Adkins-Green's dedication to exceptional experiences reinforces Mary Kay's commitment to its community and its direct selling partners worldwide.
    Sheryl Adkins-Green
    Allison Levy, the Chief Legal Officer & Corporate Secretary at Mary Kay, provides critical legal counsel and oversees corporate governance. Levy ensures Mary Kay operates in full compliance with all applicable laws and regulations across its international markets. This executive's responsibilities include managing legal affairs, mitigating risks, and advising the board of directors on corporate matters. As Corporate Secretary, Levy plays a key part in board operations and shareholder communications. The Chief Legal Officer's strategic guidance is fundamental to protecting the company's interests and upholding its ethical standards. Allison Levy's expertise is vital for maintaining Mary Kay's integrity and operational integrity.
    Allison Levy

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    Frequently Asked Questions Regarding Mary Kay Top Executives and Leadership Team

    Who leads Mary Kay?
    Mary Kay is led by Sergey Smyshlyaev (Chief Financial Officer), along with executives such as Deborah Gibbins (Chief Transformation Officer & Chief Financial Officer & Mary Kay Inc Board Member) and Jose Leite (Chief Financial Officer & IST).
    Who is part of Mary Kay’s executive team?
    The executive team of Mary Kay includes leaders such as Sergey Smyshlyaev (Chief Financial Officer), Deborah Gibbins (Chief Transformation Officer & Chief Financial Officer & Mary Kay Inc Board Member), Jose Leite (Chief Financial Officer & IST) and other senior executives.
    How many executives does Mary Kay have?
    Mary Kay has 10 executives leading key business areas.
    What roles are included in Mary Kay’s leadership team?
    The leadership team of Mary Kay includes roles such as Chief Financial Officer, Chief Transformation Officer & Chief Financial Officer & Mary Kay Inc Board Member, Chief Financial Officer & IST, President, Greater (China), President.