Lower Executive and Leadership Team

November, 2026

Leadership Overview

Lower has 5 executives leading key functions including strategy, operations, organizational alignment, revenue growth, and corporate development.

Focused on democratizing access to property ownership, Lower simplifies the path to building wealth by integrating mortgage, insurance, and savings tools into one seamless digital platform for customers nationwide.

Leadership Roles at Lower

  • Chief Executive Officer - Dan Snyder
  • Chief Operating Officer - Selene Kellam
  • President - Adam Wiener
  • Chief of Staff - Jennifer Hoffer
  • Chief Revenue Officer - Jason Morrison
  • Dan Snyder - Chief Executive Officer

    Dan Snyder, the Chief Executive Officer at Lower, directs the overarching strategic vision for the fintech platform. By prioritizing the simplification of home finance, the Chief Executive Officer aligns product development with the core mission of building wealth through homeownership. Dan Snyder oversees the expansion of the digital one-stop shop, ensuring that mortgage, insurance, and savings products remain accessible to customers across the country. This leadership role involves constant collaboration with the board to maintain the company's status as a top workplace while scaling operations to meet national demand. By fostering a culture of innovation, the Chief Executive Officer drives the firm toward long-term growth targets. Through the integration of advanced financial technology, Snyder secures the company's position as a leader in the mortgage and insurance brokerage sectors, ultimately transforming how individuals navigate the complex journey toward owning a home.

    Selene Kellam - Chief Operating Officer

    Selene Kellam, the Chief Operating Officer at Lower, manages the internal infrastructure and daily execution of the home finance platform. Overseeing the operational efficiency of the mortgage and insurance divisions, the Chief Operating Officer ensures that the company maintains its high standards for customer service and loan processing. Selene Kellam coordinates with internal teams to optimize the digital experience, reducing barriers for users at every stage of the homeownership process. This role involves managing the complex logistics of a FNMA/FHLMC/GNMA seller-servicer to ensure seamless funding and compliance across all national markets. By streamlining workflows and enhancing the platform's technical capabilities, the Chief Operating Officer supports the firm's rapid growth and commitment to excellence. Kellam drives operational stability, allowing the organization to scale effectively while maintaining the five-star service levels that define the brand's reputation in the competitive fintech landscape.

    Adam Wiener - President

    Adam Wiener, the President at Lower, oversees the strategic development and market positioning of the company's diverse financial product offerings. By focusing on the integration of mortgage and insurance services, the President ensures that the platform provides a cohesive experience for users at every stage of the homeownership journey. Adam Wiener manages the firm's broader market reach, driving initiatives that expand the brand's presence across the United States. This leadership role involves collaborating with other C-suite executives to refine the product roadmap and enhance the digital tools that help customers build wealth. By monitoring industry shifts and competitive dynamics, the President guides the organization toward sustainable growth and innovation. Wiener drives the execution of the company's mission, ensuring that the platform remains a reliable, one-stop shop for individuals seeking to navigate the complexities of home finance and insurance with confidence and ease.
    Adam Wiener

    Jennifer Hoffer - Chief of Staff

    Jennifer Hoffer, the Chief of Staff at Lower, coordinates cross-functional initiatives and facilitates communication between the executive leadership team and the broader organization. By managing high-priority projects, the Chief of Staff ensures that the company's strategic goals remain aligned with daily operational output. Jennifer Hoffer oversees the execution of internal programs that support the firm's status as a top workplace, fostering a culture of transparency and high performance. This leadership role involves bridging the gap between different departments to ensure that the mortgage, insurance, and savings teams work in unison toward the mission of wealth creation. By optimizing executive workflows and managing critical business processes, the Chief of Staff enables the leadership team to focus on long-term market impact. Hoffer drives organizational cohesion, ensuring that every team member understands the vision and contributes to the continued success of the platform on a national scale.

    Jason Morrison - Chief Revenue Officer

    Jason Morrison, the Chief Revenue Officer at Lower, directs the growth strategies and sales initiatives that drive the company's financial performance. Overseeing the expansion of the channel partner network, the Chief Revenue Officer connects the platform with local realtors and builders to reach customers across the country. Jason Morrison manages relationships with more than 35 major insurance carriers, ensuring that the product suite remains competitive and comprehensive. This leadership role involves analyzing market trends to identify new opportunities for mortgage and insurance growth, directly impacting the firm's revenue trajectory. By optimizing the sales funnel and enhancing partner engagement, the Chief Revenue Officer ensures that the company meets its ambitious funding targets. Morrison drives the commercial strategy, securing the firm's market position as a premier digital destination for home finance while maintaining the high-quality service standards that attract thousands of positive customer reviews.

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    Frequently Asked Questions Regarding Lower Top Executives and Leadership Team

    Who leads Lower?
    Lower is led by Dan Snyder (Chief Executive Officer), along with executives such as Selene Kellam (Chief Operating Officer) and Adam Wiener (President).
    Who is part of Lower’s executive team?
    The executive team of Lower includes leaders such as Dan Snyder (Chief Executive Officer), Selene Kellam (Chief Operating Officer), Adam Wiener (President) and other senior executives.
    How many executives does Lower have?
    Lower has 5 executives leading key business areas.
    What roles are included in Lower’s leadership team?
    The leadership team of Lower includes roles such as Chief Executive Officer, Chief Operating Officer, President, Chief of Staff, Chief Revenue Officer.