Leadership Overview
Jushi has 4 executives leading key functions including operational strategy, revenue growth, human capital management, and real estate risk mitigation.
Focused on advancing cannabis wellness, Jushi delivers consistent consumer experiences through innovative product development and strategic market expansion across diverse regions.
Focused on advancing cannabis wellness, Jushi delivers consistent consumer experiences through innovative product development and strategic market expansion across diverse regions.
Leadership Roles at Jushi
Jon Barack - Founder, President & Chief Revenue Officer
Jon Barack, the Founder, President & Chief Revenue Officer at Jushi, directs all revenue-generating activities and strategic market expansion. Overseeing the commercial trajectory, the Founder, President & Chief Revenue Officer ensures the company captures significant market share through branded consumer experiences. This leadership role involves architecting sales strategies that emphasize wellness and mindfulness across North American markets. By optimizing the revenue funnel, Jon Barack directly impacts the financial stability and growth of the organization. The Founder, President & Chief Revenue Officer collaborates with the board to refine product positioning and brand presence. Through the implementation of data-driven sales initiatives, the Founder, President & Chief Revenue Officer secures long-term profitability. This executive manages complex partnerships to expand the reach of cannabis offerings. Ultimately, the Founder, President & Chief Revenue Officer maintains a focus on building a global wellness community, ensuring that every commercial effort aligns with the core mission of providing safe and consistent cannabis products.
Justin Carey - President, Real Estate & Risk Managementn301 Yamato Road, Suite 3250nboca Raton
Justin Carey, the President, Real Estate & Risk Managementn301 Yamato Road, Suite 3250nboca Raton at Jushi, directs the acquisition, development, and management of all physical assets. Overseeing the real estate portfolio, the President, Real Estate & Risk Managementn301 Yamato Road, Suite 3250nboca Raton ensures that all facilities meet strict regulatory and safety standards. This leadership role involves mitigating operational risks through comprehensive insurance strategies and property oversight across diverse regional markets. By optimizing the physical footprint, Justin Carey supports the company's ability to scale cultivation and retail operations efficiently. The President, Real Estate & Risk Managementn301 Yamato Road, Suite 3250nboca Raton collaborates with legal and financial teams to navigate complex zoning laws and property regulations. Through the strategic management of assets, the President, Real Estate & Risk Managementn301 Yamato Road, Suite 3250nboca Raton protects the company from potential liabilities. This executive ensures that every location reflects the brand's commitment to wellness and consumer engagement. Ultimately, the President, Real Estate & Risk Managementn301 Yamato Road, Suite 3250nboca Raton secures the infrastructure required for long-term growth.
Chris Frerichs - Chief of Staff
Chris Frerichs, the Chief of Staff at Jushi, coordinates cross-functional initiatives to ensure alignment with corporate objectives. Managing internal communications and executive workflows, the Chief of Staff facilitates efficient decision-making processes across the organization. This role involves bridging gaps between departments to maintain focus on high-quality cannabis product development and wellness community building. By streamlining operational procedures, Chris Frerichs enables the leadership team to execute long-term growth strategies effectively. The Chief of Staff monitors performance metrics to ensure consistent progress toward company goals. Through rigorous oversight of administrative functions, the Chief of Staff supports the broader mission of providing reliable cannabis offerings. This position requires constant interaction with senior management to refine internal policies and optimize resource allocation. Ultimately, the Chief of Staff drives organizational agility, ensuring Jushi remains competitive within the rapidly evolving cannabis sector while maintaining a commitment to operational excellence and consumer trust.
Toya Bellamy-Lockhart - Executive VP, Human Resources
Toya Bellamy-Lockhart, the Executive VP, Human Resources at Jushi, directs all talent acquisition, organizational development, and employee engagement initiatives. Overseeing the human capital strategy, the Executive VP, Human Resources ensures the workforce remains aligned with the company's mission of fostering a wellness-focused culture. This leadership role involves designing comprehensive training programs that emphasize product knowledge and consumer safety standards. By cultivating a high-performance environment, Toya Bellamy-Lockhart supports the operational scale required for national expansion. The Executive VP, Human Resources manages complex labor relations and diversity programs to maintain a cohesive corporate identity. Through the implementation of robust performance management systems, the Executive VP, Human Resources drives employee retention and professional growth. This executive collaborates with other leaders to ensure that staffing levels meet the demands of the cultivation and retail sectors. Ultimately, the Executive VP, Human Resources secures the organizational foundation necessary for Jushi to deliver consistent, high-quality cannabis experiences to consumers.
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Frequently Asked Questions Regarding Jushi Top Executives and Leadership Team
