Insomnia Cookies Executive and Leadership Team

October, 2026

Leadership Overview

Insomnia Cookies has 4 executives leading key functions including financial strategy, organizational operations, human capital management, and legal compliance.

Focused on delivering warm treats to customers nationwide, Insomnia Cookies maintains a commitment to late-night service excellence and rapid growth within the competitive food manufacturing and retail sector.

Leadership Roles at Insomnia Cookies

  • Chief Financial Officer - Justin Macione
  • Vice President, Chief of Staff - Lisa Tabers
  • Chief People Officer - Stephanie Boughner
  • Chief Legal Officer - Louis Smookler
  • Justin Macione - Chief Financial Officer

    Justin Macione, the Chief Financial Officer at Insomnia Cookies, directs all fiscal planning and capital allocation strategies. Overseeing the financial health of the bakery chain, the Chief Financial Officer ensures robust revenue growth across North American markets. This leadership role involves managing complex supply chain costs and optimizing the profitability of warm cookie delivery operations. By implementing rigorous budgetary controls, Justin Macione directly impacts the long-term scalability of the business model. Macione monitors market trends to adjust pricing strategies, ensuring the company remains competitive while maintaining high margins. Through precise financial forecasting, the Chief Financial Officer supports the expansion of retail locations and digital ordering platforms. Ultimately, Macione secures the necessary capital to fuel innovation in product development and logistics, ensuring the organization achieves sustainable financial performance while meeting the demands of a growing customer base.

    Lisa Tabers - Vice President, Chief of Staff

    Lisa Tabers, the Vice President, Chief of Staff at Insomnia Cookies, coordinates cross-functional initiatives to streamline internal operations. Overseeing the execution of strategic projects, the Vice President, Chief of Staff ensures alignment between executive leadership and daily bakery functions. This leadership role involves managing high-priority workflows that support the rapid delivery of warm cookies to diverse consumer segments. By facilitating communication across departments, Lisa Tabers drives operational efficiency and organizational agility. Tabers monitors performance metrics to identify bottlenecks in the delivery process, implementing solutions that enhance service speed and quality. Through the management of key corporate programs, the Vice President, Chief of Staff enables the company to scale effectively across regional markets. Ultimately, Tabers maintains the operational rhythm necessary for the business to thrive, ensuring that every strategic objective translates into tangible improvements in customer satisfaction and operational output.

    Stephanie Boughner - Chief People Officer

    Stephanie Boughner, the Chief People Officer at Insomnia Cookies, directs all human capital strategies and talent acquisition efforts. Overseeing the development of a high-performance culture, the Chief People Officer ensures the workforce remains aligned with the mission of providing exceptional late-night service. This leadership role involves designing comprehensive training programs for bakery staff and corporate teams across the United States. By fostering an inclusive environment, Stephanie Boughner drives employee engagement and retention, which are critical for maintaining consistent product quality. Boughner manages organizational design to support rapid expansion, ensuring that staffing levels match the demands of new retail locations. Through the implementation of modern performance management systems, the Chief People Officer optimizes individual and team contributions. Ultimately, Boughner builds the organizational capacity required to sustain growth, ensuring that the company attracts and retains the talent necessary to dominate the warm cookie delivery market.
    Louis Smookler, the Chief Legal Officer at Insomnia Cookies, directs all corporate governance, regulatory compliance, and risk management initiatives. Overseeing the legal framework for the bakery chain, the Chief Legal Officer ensures that all operations adhere to food safety standards and labor regulations across various jurisdictions. This leadership role involves managing complex contract negotiations with suppliers and real estate partners to support the company's physical footprint. By mitigating legal risks, Louis Smookler protects the brand's reputation and intellectual property in a competitive market. Smookler provides strategic counsel to the executive team regarding expansion plans and potential mergers or acquisitions. Through the oversight of corporate policies, the Chief Legal Officer maintains the integrity of the business model while facilitating growth. Ultimately, Smookler ensures that the organization operates within a secure legal environment, allowing the company to focus on delivering high-quality products to customers without disruption.

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    Frequently Asked Questions Regarding Insomnia Cookies Top Executives and Leadership Team

    Who leads Insomnia Cookies?
    Insomnia Cookies is led by Justin Macione (Chief Financial Officer), along with executives such as Lisa Tabers (Vice President, Chief of Staff) and Stephanie Boughner (Chief People Officer).
    Who is part of Insomnia Cookies’s executive team?
    The executive team of Insomnia Cookies includes leaders such as Justin Macione (Chief Financial Officer), Lisa Tabers (Vice President, Chief of Staff), Stephanie Boughner (Chief People Officer) and other senior executives.
    How many executives does Insomnia Cookies have?
    Insomnia Cookies has 4 executives leading key business areas.
    What roles are included in Insomnia Cookies’s leadership team?
    The leadership team of Insomnia Cookies includes roles such as Chief Financial Officer, Vice President, Chief of Staff, Chief People Officer, Chief Legal Officer.