iHerb Executive and Leadership Team

August, 2026

Leadership Overview

iHerb has 5 executives leading key functions including strategy, financial oversight, operational logistics, technology infrastructure, and organizational management.

Focused on global wellness accessibility, iHerb delivers high-quality nutritional supplements to customers worldwide while maintaining a commitment to exceptional value and a seamless digital shopping experience for every health-conscious consumer.

Leadership Roles at iHerb

  • Chief Executive Officer - Emun Zabihi
  • Chief Financial Officer - Michael Cody
  • Chief Operating Officer - Miriee Chang
  • Chief Technology Officer - Bt Bitarafan
  • Chief of Staff - Marci Cibella
  • Emun Zabihi - Chief Executive Officer

    Emun Zabihi, the Chief Executive Officer at iHerb, directs the overarching corporate strategy and long-term vision for the global health retail platform. By prioritizing the expansion of nutritional product availability, the Chief Executive Officer ensures the company maintains a competitive edge in the international wellness market. Emun Zabihi oversees the alignment of all departmental goals with the core mission of providing superior value to health-conscious consumers. This leadership role involves constant evaluation of market trends to identify new growth opportunities across diverse geographic regions. Through rigorous management of executive priorities, the Chief Executive Officer fosters a culture of innovation and operational excellence. By championing the digital transformation of the shopping experience, Zabihi secures the company's position as a leader in the health supplement industry. Ultimately, Zabihi drives the strategic initiatives that sustain the rapid growth and market influence of the organization.

    Michael Cody - Chief Financial Officer

    Michael Cody, the Chief Financial Officer at iHerb, manages the fiscal health and capital allocation strategies necessary to support the company's international retail operations. Overseeing the financial planning and analysis departments, the Chief Financial Officer ensures the organization maintains robust liquidity while funding global expansion efforts. Michael Cody monitors revenue streams from nutritional supplement sales to optimize profitability across all markets. This leadership role requires close collaboration with the Board to report on financial performance and risk management protocols. By implementing stringent budgetary controls, the Chief Financial Officer protects the company's assets and supports sustainable growth. Cody directs the financial reporting processes to ensure transparency and compliance with international standards. Through precise fiscal oversight, Cody enables the business to scale effectively while delivering consistent value to stakeholders. The Chief Financial Officer remains focused on maintaining the financial stability required for long-term success.

    Miriee Chang - Chief Operating Officer

    Miriee Chang, the Chief Operating Officer at iHerb, architects the complex supply chain and logistics networks required to distribute nutritional products to a global customer base. Overseeing the fulfillment centers and inventory management systems, the Chief Operating Officer ensures the timely delivery of high-quality health items. Miriee Chang drives operational efficiency by streamlining warehouse processes and optimizing international shipping routes. This leadership role involves coordinating with procurement teams to maintain one of the largest selections of health products in the world. By refining the operational framework, the Chief Operating Officer minimizes overhead costs and enhances the overall customer experience. Chang monitors performance metrics across all distribution hubs to ensure consistent service levels. Through the implementation of scalable logistics solutions, Chang supports the company's rapid expansion into new territories. The Chief Operating Officer maintains a focus on operational excellence to uphold the brand's reputation for reliability.

    Bt Bitarafan - Chief Technology Officer

    Bt Bitarafan, the Chief Technology Officer at iHerb, directs the development of the digital infrastructure and e-commerce platforms that facilitate the global sale of nutritional supplements. Overseeing the engineering and data science teams, the Chief Technology Officer ensures the website and mobile applications provide a seamless, secure shopping experience for millions of users. Bt Bitarafan architects scalable cloud solutions to handle high traffic volumes during peak demand periods. This leadership role involves integrating advanced analytics to personalize product recommendations and improve user engagement. By prioritizing cybersecurity and platform stability, the Chief Technology Officer protects sensitive customer data and maintains system uptime. Bitarafan drives the adoption of emerging technologies to keep the company at the forefront of the digital retail space. Through continuous innovation in software development, Bitarafan supports the company's mission to enhance the online shopping journey. The Chief Technology Officer ensures the technological foundation remains robust and adaptable.

    Marci Cibella - Chief of Staff

    Marci Cibella, the Chief of Staff at iHerb, coordinates cross-functional initiatives and facilitates communication between the executive leadership team and the broader organization. Overseeing the execution of strategic projects, the Chief of Staff ensures that all departments remain aligned with the company's core mission of providing healthy products. Marci Cibella manages the flow of information to the CEO, enabling efficient decision-making and rapid response to market changes. This leadership role involves streamlining internal processes to improve organizational productivity and collaboration. By fostering a cohesive work environment, the Chief of Staff supports the company's rapid growth and operational scale. Cibella monitors the progress of key business objectives to ensure accountability across all levels of management. Through the management of high-priority initiatives, Cibella drives the internal alignment necessary for sustained success. The Chief of Staff remains dedicated to optimizing the organizational structure to support the company's long-term goals.

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    Frequently Asked Questions Regarding iHerb Top Executives and Leadership Team

    Who leads iHerb?
    iHerb is led by Emun Zabihi (Chief Executive Officer), along with executives such as Michael Cody (Chief Financial Officer) and Miriee Chang (Chief Operating Officer).
    Who is part of iHerb’s executive team?
    The executive team of iHerb includes leaders such as Emun Zabihi (Chief Executive Officer), Michael Cody (Chief Financial Officer), Miriee Chang (Chief Operating Officer) and other senior executives.
    How many executives does iHerb have?
    iHerb has 5 executives leading key business areas.
    What roles are included in iHerb’s leadership team?
    The leadership team of iHerb includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, Chief Technology Officer, Chief of Staff.