HomeSmart Executive and Leadership Team

June, 2026

Leadership Overview

HomeSmart has 8 executives leading key functions including strategy, operations, finance, marketing, and real estate.

Driven by innovation, HomeSmart is dedicated to empowering real estate professionals with cutting-edge systems and technologies, fostering efficiency and growth within the industry.

Leadership Roles at HomeSmart

  • Chief Executive Officer - Joel Tabak
  • Chief Financial Officer - Nina Lee
  • Chief Operating Officer - Christopher Borris
  • Excecutive Officer, Chief Operating Officer - Abdala Hamideh
  • President - James Brunen
  • President, Real Estate & Broker & Owner - Christopher Carbone
  • President - Stacey Onnen
  • Chief Industry Officer and Chief Marketing Officer - Todd Sumney
  • Joel Tabak - Chief Executive Officer

    Joel Tabak, the Chief Executive Officer at HomeSmart, directs the overarching corporate strategy and long-term vision. Tabak's leadership focuses on expanding market presence and enhancing the company's technological infrastructure to support its franchise network. Overseeing critical strategic initiatives, Joel Tabak ensures alignment with the company's mission to provide efficiency and innovation in the real estate sector. This executive guides the organization's growth trajectory, focusing on market penetration and the development of advanced systems that benefit real estate professionals. Tabak's role involves fostering a culture of continuous improvement and driving the company's competitive edge in the dynamic real estate market. The Chief Executive Officer's purview includes high-level decision-making that shapes HomeSmart's operational framework and market positioning.

    Nina Lee - Chief Financial Officer

    Nina Lee, the Chief Financial Officer at HomeSmart, oversees all financial operations, including budgeting, forecasting, and financial reporting. Lee's strategic financial management ensures the company's fiscal health and supports its growth initiatives. Managing the company's financial resources, Nina Lee drives fiscal discipline and identifies opportunities for financial optimization. This executive is responsible for maintaining strong relationships with financial institutions and investors, securing capital for expansion. The Chief Financial Officer's role is critical in providing financial insights that inform strategic decision-making and ensure sustainable profitability. Lee's expertise in financial planning and analysis underpins the company's ability to invest in innovation and expand its market reach effectively.

    Christopher Borris - Chief Operating Officer

    Christopher Borris, the Chief Operating Officer at HomeSmart, manages the day-to-day operational functions and ensures seamless execution of business strategies across the organization. Borris's responsibilities encompass optimizing internal processes and enhancing the efficiency of the company's technology platforms. Overseeing operational scaling, Christopher Borris drives the implementation of systems designed to support real estate franchisees. This executive focuses on streamlining workflows and ensuring that the company's technological offerings meet the evolving needs of the industry. By managing operational resources effectively, Borris contributes directly to the company's ability to deliver on its promise of efficiency and innovation. The Chief Operating Officer's impact is evident in the smooth functioning of the franchise network and the consistent delivery of support services.

    Abdala Hamideh - Excecutive Officer, Chief Operating Officer

    Abdala Hamideh, the Excecutive Officer, Chief Operating Officer at HomeSmart, focuses on the operational execution and strategic deployment of resources within the real estate brokerage network. Hamideh's role involves enhancing the operational capabilities of franchisees through the effective use of HomeSmart's proprietary systems and technologies. Overseeing key operational segments, Abdala Hamideh ensures that the company's service delivery model remains efficient and responsive to market demands. This executive drives initiatives aimed at improving operational performance and agent productivity across the franchise system. Hamideh's contribution is vital to maintaining the high standards of service and support that HomeSmart provides to its partners. The Excecutive Officer, Chief Operating Officer's focus is on tangible improvements in operational efficiency and franchise success.
    Abdala Hamideh

    James Brunen - President

    James Brunen, the President at HomeSmart, directs key strategic initiatives and oversees significant operational segments of the company. Brunen's leadership focuses on driving growth and ensuring the effective implementation of corporate objectives across various divisions. Managing critical business units, James Brunen works to enhance the value proposition for franchisees and agents. This executive plays a pivotal role in developing and executing strategies that support the company's expansion and market leadership. The President's responsibilities include fostering cross-functional collaboration and ensuring operational excellence throughout the organization. Brunen's influence is crucial in maintaining HomeSmart's commitment to innovation and efficiency in the real estate sector.

    Christopher Carbone - President, Real Estate & Broker & Owner

    Christopher Carbone, the President, Real Estate & Broker & Owner at HomeSmart, leads critical aspects of the company's real estate operations and broker relations. Carbone's focus is on strengthening the company's position within the real estate market and supporting its network of brokers and owners. Overseeing key real estate functions, Christopher Carbone ensures that the company's systems and technologies effectively serve the needs of its partners. This executive drives initiatives aimed at enhancing agent productivity and client satisfaction. The President, Real Estate & Broker & Owner's role involves fostering strong partnerships and ensuring the seamless integration of HomeSmart's offerings into brokerage operations. Carbone's expertise is vital for maintaining HomeSmart's competitive edge and facilitating growth.
    Christopher Carbone

    Stacey Onnen - President

    Stacey Onnen, the President at HomeSmart, drives strategic growth and operational excellence across key business units. Onnen's leadership emphasizes the enhancement of systems and technologies that support the real estate industry, aligning with the company's core mission. Managing significant operational portfolios, Stacey Onnen ensures the effective deployment of resources and the optimization of business processes. This executive is dedicated to fostering innovation and efficiency within the franchise network, contributing directly to agent success. The President's role involves cultivating strong relationships with stakeholders and championing initiatives that advance HomeSmart's market position. Onnen's strategic oversight is crucial for sustained development and operational integrity.
    Stacey Onnen

    Todd Sumney - Chief Industry Officer and Chief Marketing Officer

    Todd Sumney, the Chief Industry Officer and Chief Marketing Officer at HomeSmart, leads the company's marketing strategies and drives industry engagement. Sumney's dual role ensures that marketing efforts are aligned with current industry trends and the specific needs of real estate professionals. Overseeing brand development and market positioning, Todd Sumney crafts campaigns that highlight HomeSmart's innovative systems and franchise opportunities. This executive is instrumental in shaping the company's public image and expanding its market footprint. The Chief Industry Officer and Chief Marketing Officer's responsibilities include fostering strong relationships within the real estate community and driving lead generation through targeted marketing initiatives. Sumney's strategic vision enhances HomeSmart's competitive advantage and market penetration.

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    Frequently Asked Questions Regarding HomeSmart Top Executives and Leadership Team

    Who leads HomeSmart?
    HomeSmart is led by Joel Tabak (Chief Executive Officer), along with executives such as Nina Lee (Chief Financial Officer) and Christopher Borris (Chief Operating Officer).
    Who is part of HomeSmart’s executive team?
    The executive team of HomeSmart includes leaders such as Joel Tabak (Chief Executive Officer), Nina Lee (Chief Financial Officer), Christopher Borris (Chief Operating Officer) and other senior executives.
    How many executives does HomeSmart have?
    HomeSmart has 8 executives leading key business areas.
    What roles are included in HomeSmart’s leadership team?
    The leadership team of HomeSmart includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, Excecutive Officer, Chief Operating Officer, President.