Homeland Executive and Leadership Team

Franklin Archer, the President, Chief Executive Officer & Board Member, Hac Inc at Homeland, directs the overarching strategy and operational execution for the HAC, Inc. grocery chain. Archer's leadership guides the expansion and management of 80 grocery stores across Oklahoma, Texas, Kansas, and Georgia, operating under various banners including Homeland, Food World, and Piggly Wiggly. This executive role involves setting the long-term vision for the company, ensuring financial health, and fostering the employee-ownership model that has defined Homeland since 2011. Franklin Archer's responsibilities include driving market share growth, optimizing supply chain logistics, and maintaining strong relationships with stakeholders, all while upholding the company's commitment to community service and value for customers. The strategic direction set by Archer ensures alignment across all operational banners, reinforcing HAC, Inc.'s position as a significant player in the regional grocery market.

John Peeples, the Owner and President at Homeland, directs key operational facets and strategic initiatives for the grocery chain. Peeples' leadership focuses on enhancing the customer experience and operational efficiency across Homeland's 30 locations statewide, making it Oklahoma's largest locally-owned grocery store chain. This executive position involves overseeing day-to-day business activities, ensuring product availability, and maintaining the high standards associated with the Homeland banner. John Peeples also plays a vital role in upholding the company's 100 percent employee-owned structure, fostering a sense of shared purpose and commitment among the staff. By driving initiatives that support local communities and provide value to shoppers, Peeples contributes significantly to Homeland's sustained market presence and reputation within Oklahoma.

Darryl Fitzgerald, the President at Homeland, drives strategic growth and operational excellence for the company's extensive retail network. Fitzgerald's purview encompasses the management and expansion of Homeland's 30 locations throughout Oklahoma, reinforcing its position as the state's largest locally-owned grocery chain. This leadership role involves optimizing store performance, implementing innovative retail strategies, and ensuring seamless integration of company-wide policies. Darryl Fitzgerald is dedicated to enhancing the customer shopping experience and supporting the company's commitment to employee ownership, a model in place since 2011. By focusing on operational efficiencies and market responsiveness, Fitzgerald ensures Homeland remains competitive and continues to serve its communities effectively, contributing to the overall success of HAC, Inc.'s diverse portfolio of grocery banners.

John Stevens, the Chief Human Resources Officer at Homeland, spearheads all human capital initiatives across the HAC, Inc. grocery operations. Stevens oversees the development and implementation of HR strategies that support the company's extensive workforce of over 80 stores in Oklahoma, Texas, Kansas, and Georgia. This critical role involves managing employee relations, talent acquisition, compensation and benefits, and ensuring compliance with labor laws across all operating regions. John Stevens is instrumental in cultivating the company's culture, particularly reinforcing the principles of employee ownership that have been in place since 2011. By focusing on employee development and engagement, Stevens ensures that the workforce is equipped to deliver exceptional customer service and operational efficiency, directly supporting Homeland's status as Oklahoma's largest locally-owned grocery chain.