GMG Executive and Leadership Team

June, 2026

Leadership Overview

GMG has 9 executives leading key functions including strategy, finance, people operations, education, and beauty.

Driven by a commitment to excellence, GMG operates across diverse sectors including sports, consumer goods, healthcare, and education, shaping market dynamics through strategic marketing initiatives.

Leadership Roles at GMG

  • Deputy Chairman and Chief Executive Officer - Mohammad Baker
  • Chief Financial Officer - Joshi Joshi
  • Group Chief Financial Officer - Tanisha Govindarajan
  • Executive Board Member and President of Education - Amira Baker
  • President - Carl Masterman
  • President of Beauty Division - Hamda Baker
  • President, Health & Beauty - Marko Dakovic
  • Chief People Officer - Razan Akrouk
  • Human Rescource Assistant To Chief People Officer. Receptionist Cum Administrative Assistant - Nancy Nilar
  • Mohammad Baker - Deputy Chairman and Chief Executive Officer

    Mohammad Baker, the Deputy Chairman and Chief Executive Officer at GMG, directs the overarching corporate strategy and operational execution across all divisions. This leadership role involves setting the long-term vision for GMG, ensuring alignment with market opportunities in sports, consumer goods, healthcare, and education. Mohammad Baker oversees the integration of diverse business units, driving synergistic growth and maximizing market penetration. The executive's focus extends to fostering innovation and maintaining GMG's competitive edge in the dynamic Middle Eastern market. This position requires extensive oversight of financial performance, strategic partnerships, and the overall brand integrity of the conglomerate. The Deputy Chairman and Chief Executive Officer ensures that all operations adhere to the highest standards of corporate governance and ethical business practices, solidifying GMG's reputation as a leading marketing group.
    Mohammad Baker

    Joshi Joshi - Chief Financial Officer

    Joshi Joshi, the Chief Financial Officer at GMG, manages the financial health and strategic fiscal planning for the entire organization. This role encompasses overseeing all financial operations, including budgeting, forecasting, and capital allocation across GMG's diverse portfolio of sports, consumer, healthcare, and education sectors. Joshi Joshi ensures robust financial controls are in place, mitigating risks and optimizing profitability. The Chief Financial Officer plays a critical part in evaluating investment opportunities and managing relationships with financial institutions. This leadership position involves driving financial efficiency and supporting the strategic growth initiatives of the company. Joshi Joshi's expertise is crucial for maintaining financial stability and enabling sustainable expansion within the United Arab Emirates and beyond. The Chief Financial Officer's guidance supports informed decision-making across all business units.

    Tanisha Govindarajan - Group Chief Financial Officer

    Tanisha Govindarajan, the Group Chief Financial Officer at GMG, directs the comprehensive financial strategy and reporting for the conglomerate. This executive role involves managing the financial architecture across GMG's extensive business segments, including sports, consumer, healthcare, and education. Tanisha Govindarajan oversees the consolidation of financial data, ensuring accuracy and compliance with international accounting standards. The Group Chief Financial Officer is responsible for optimizing financial performance, managing treasury functions, and driving cost-efficiency initiatives throughout the organization. This leadership position requires close collaboration with divisional heads to align financial objectives with operational goals. Tanisha Govindarajan's strategic financial insights are vital for supporting GMG's expansion and market leadership. The Group Chief Financial Officer ensures the financial integrity of all transactions and investments.

    Amira Baker - Executive Board Member and President of Education

    Amira Baker, the Executive Board Member and President of Education at GMG, spearheads the strategic direction and operational management of the education division. This leadership role involves overseeing curriculum development, institutional partnerships, and the overall growth of GMG's educational ventures. Amira Baker ensures that the education sector aligns with the conglomerate's broader mission and contributes significantly to its market presence. The President of Education drives innovation in learning methodologies and expands access to quality educational programs. This position requires close collaboration with the executive board and other divisional leaders to foster cross-sector synergies. Amira Baker's focus is on enhancing the educational offerings and solidifying GMG's impact within the education landscape. The Executive Board Member and President of Education champions academic excellence and student success.

    Carl Masterman - President

    Carl Masterman, the President at GMG, drives strategic initiatives and operational oversight across key business units. This leadership role involves guiding the performance and growth of specific divisions within the conglomerate, ensuring alignment with GMG's overall corporate objectives. Carl Masterman focuses on enhancing market competitiveness and identifying new avenues for expansion within the sports, consumer, and healthcare sectors. The President oversees the execution of business plans and fosters a culture of excellence and accountability. This position requires strong leadership to manage complex operations and drive results. Carl Masterman's strategic vision is instrumental in achieving GMG's growth targets and maintaining its industry leadership. The President ensures operational efficiency and strategic market positioning.
    Carl Masterman

    Hamda Baker - President of Beauty Division

    Hamda Baker, the President of Beauty Division at GMG, leads the strategic development and operational execution for the beauty sector. This executive role involves overseeing all aspects of the beauty business, from product innovation and marketing to sales and distribution across the region. Hamda Baker focuses on expanding market share and enhancing brand presence within the competitive beauty industry. The President of Beauty Division drives initiatives to meet evolving consumer demands and capitalize on emerging trends. This leadership position requires a deep understanding of the beauty market and strong relationships with stakeholders. Hamda Baker's strategic guidance is crucial for the division's profitability and sustained growth. The President of Beauty Division ensures the division's alignment with GMG's overall conglomerate strategy.

    Marko Dakovic - President, Health & Beauty

    Marko Dakovic, the President, Health & Beauty at GMG, directs the strategic vision and operational management for the health and beauty segments. This leadership role involves overseeing product development, market expansion, and revenue generation for these critical divisions. Marko Dakovic ensures that the health and beauty portfolios align with GMG's overarching business objectives and capitalize on market opportunities. The President, Health & Beauty drives innovation and operational excellence to enhance customer engagement and brand loyalty. This position requires a comprehensive understanding of consumer trends and competitive dynamics within the health and beauty sectors. Marko Dakovic's leadership is vital for achieving growth targets and strengthening GMG's market position in these areas. The President, Health & Beauty fosters strategic partnerships and operational efficiencies.
    Marko Dakovic

    Razan Akrouk - Chief People Officer

    Razan Akrouk, the Chief People Officer at GMG, leads the human capital strategy and organizational development initiatives across the group. This executive role focuses on attracting, retaining, and developing talent to support GMG's diverse operations in sports, consumer, healthcare, and education. Razan Akrouk oversees the implementation of comprehensive HR policies, employee engagement programs, and performance management systems. The Chief People Officer ensures a positive and productive work environment, fostering a culture of innovation and collaboration. This leadership position involves strategic workforce planning and talent acquisition to meet the evolving needs of the business. Razan Akrouk's expertise is critical for building a high-performing workforce that drives GMG's continued success and market influence. The Chief People Officer champions employee well-being and professional growth.
    Razan Akrouk

    Nancy Nilar - Human Rescource Assistant To Chief People Officer. Receptionist Cum Administrative Assistant

    Nancy Nilar, the Human Rescource Assistant To Chief People Officer. Receptionist Cum Administrative Assistant at GMG, provides essential administrative and operational support to the People Operations department. This role involves managing reception duties, coordinating administrative tasks, and assisting the Chief People Officer with daily functions. Nancy Nilar ensures the smooth operation of the front office and supports the HR team in maintaining employee records and facilitating communication. The Human Rescource Assistant To Chief People Officer. Receptionist Cum Administrative Assistant plays a key part in creating a welcoming environment for employees and visitors. This position requires meticulous attention to detail and strong organizational skills to manage multiple responsibilities effectively. Nancy Nilar's contributions are vital for the efficient functioning of the HR department and overall office administration.

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    Frequently Asked Questions Regarding GMG Top Executives and Leadership Team

    Who leads GMG?
    GMG is led by Mohammad Baker (Deputy Chairman and Chief Executive Officer), along with executives such as Joshi Joshi (Chief Financial Officer) and Tanisha Govindarajan (Group Chief Financial Officer).
    Who is part of GMG’s executive team?
    The executive team of GMG includes leaders such as Mohammad Baker (Deputy Chairman and Chief Executive Officer), Joshi Joshi (Chief Financial Officer), Tanisha Govindarajan (Group Chief Financial Officer) and other senior executives.
    How many executives does GMG have?
    GMG has 9 executives leading key business areas.
    What roles are included in GMG’s leadership team?
    The leadership team of GMG includes roles such as Deputy Chairman and Chief Executive Officer, Chief Financial Officer, Group Chief Financial Officer, Executive Board Member and President of Education, President.