Florida Farm Bureau Executive and Leadership Team

August, 2026

Leadership Overview

Florida Farm Bureau has 8 executives leading key functions including strategy, operations, financial management, and agricultural advocacy.

Dedicated to protecting domestic food production, Florida Farm Bureau empowers farm families through robust educational programs, disaster relief initiatives, and comprehensive membership support across the state.

Leadership Roles at Florida Farm Bureau

  • President & Chief Executive Officer - William Courtney
  • Chief Financial Officer - Bradford Liza
  • Chief Operating Officer - Cody Lyon
  • President - Brian Walden
  • President - Charley Loop
  • President - Johnny Hoblick
  • President, Young Farmers and Ranchers Leadership Group - Kelsey Waters-David
  • President - Jeb Smith
  • William Courtney - President & Chief Executive Officer

    William Courtney, the President & Chief Executive Officer at Florida Farm Bureau, directs the overarching strategic vision for the organization. This leadership role involves managing high-level advocacy efforts to protect domestic food production and natural resources. By coordinating with state and national stakeholders, the President & Chief Executive Officer ensures the agricultural community receives necessary support and resources. William Courtney maintains alignment between organizational goals and the needs of farm families. Overseeing the expansion of membership benefits, the President & Chief Executive Officer drives initiatives that strengthen the influence of farmers and ranchers. This executive position requires constant engagement with policy makers to secure favorable conditions for agricultural operations. Through effective management of internal teams, the President & Chief Executive Officer fosters a culture of service and innovation. Ultimately, Courtney secures the long-term viability of the organization by championing the interests of the agricultural sector across the entire region.

    Bradford Liza - Chief Financial Officer

    Bradford Liza, the Chief Financial Officer at Florida Farm Bureau, oversees the fiscal health and long-term financial planning of the organization. This role involves managing budgets for educational programs, scholarships, and disaster relief efforts to ensure sustainable growth. By analyzing financial data, the Chief Financial Officer provides the strategic insights necessary for the board to make informed decisions regarding resource distribution. Bradford Liza maintains rigorous oversight of all financial reporting and compliance standards. The Chief Financial Officer coordinates with other executive leaders to align funding with the organization's advocacy goals. This leadership position requires balancing immediate operational needs with the long-term financial stability of the bureau. By optimizing investment strategies and cost management, the Chief Financial Officer supports the expansion of membership benefits. Liza ensures that every dollar contributes directly to the mission of protecting domestic food production and supporting the livelihoods of farmers and ranchers across the state.

    Cody Lyon - Chief Operating Officer

    Cody Lyon, the Chief Operating Officer at Florida Farm Bureau, manages the daily execution of organizational programs and operational workflows. This role involves optimizing the delivery of educational resources and networking opportunities for members. By streamlining internal processes, the Chief Operating Officer ensures that disaster relief efforts reach agricultural communities with maximum efficiency. Cody Lyon coordinates with department heads to maintain high standards of service across all membership tiers. The Chief Operating Officer monitors the performance of community programs to ensure alignment with the core mission of supporting farm families. This leadership function requires precise oversight of resource allocation to sustain the organization's operational scale. By implementing scalable solutions, the Chief Operating Officer enhances the overall impact of the bureau's initiatives. Lyon drives operational excellence by fostering collaboration between internal teams and external partners, ensuring that the organization remains a reliable pillar for the agricultural community.
    Cody Lyon

    Brian Walden - President

    Brian Walden, the President at Florida Farm Bureau, leads specific regional advocacy initiatives focused on local agricultural policy. This role involves representing the interests of farm families in legislative discussions to protect natural resources and domestic food production. By facilitating networking opportunities, the President connects local producers with essential industry resources. Brian Walden oversees the implementation of community-based programs that address the unique challenges faced by regional farmers. The President collaborates with other leadership members to ensure that advocacy efforts remain consistent with the broader organizational mission. This leadership function requires active engagement with local stakeholders to drive support for agricultural sustainability. By championing the needs of the farming community, the President strengthens the organization's presence at the grassroots level. Walden ensures that regional concerns receive appropriate attention, thereby enhancing the overall effectiveness of the bureau's advocacy work and fostering a resilient agricultural environment.

    Charley Loop - President

    Charley Loop, the President at Florida Farm Bureau, directs the development and execution of specialized educational programs for the agricultural community. This role involves identifying emerging industry trends and creating resources that help farmers and ranchers adapt to changing market conditions. By managing partnerships with educational institutions, the President expands the reach of scholarship programs and training initiatives. Charley Loop coordinates with internal teams to ensure that these programs provide tangible value to members. The President monitors the impact of educational outreach to refine strategies and improve member engagement. This leadership function requires a deep understanding of the agricultural landscape to effectively address the needs of diverse farming operations. By fostering a culture of continuous learning, the President empowers members to improve their productivity and sustainability. Loop drives the organization's commitment to knowledge sharing, ensuring that the agricultural community remains well-equipped to navigate modern challenges.

    Johnny Hoblick - President

    Johnny Hoblick, the President at Florida Farm Bureau, manages the strategic expansion of disaster relief efforts and emergency support services. This role involves coordinating with state agencies and local organizations to provide rapid assistance to farmers and ranchers affected by environmental challenges. By overseeing the deployment of resources, the President ensures that the agricultural community receives timely aid during crises. Johnny Hoblick maintains strong relationships with key stakeholders to facilitate effective disaster response and recovery operations. The President evaluates the effectiveness of relief programs to improve future preparedness and resilience. This leadership function requires decisive action and careful planning to mitigate the impact of natural disasters on domestic food production. By prioritizing the safety and stability of farm families, the President reinforces the organization's role as a vital support system. Hoblick drives the bureau's commitment to protecting the agricultural sector through proactive disaster management and recovery strategies.

    Kelsey Waters-David - President, Young Farmers and Ranchers Leadership Group

    Kelsey Waters-David, the President, Young Farmers and Ranchers Leadership Group at Florida Farm Bureau, directs the engagement and development of the next generation of agricultural leaders. This role involves creating networking opportunities and professional development programs tailored to young professionals in the industry. By fostering a community of emerging farmers and ranchers, the President, Young Farmers and Ranchers Leadership Group ensures the long-term vitality of the agricultural sector. Kelsey Waters-David coordinates with the broader organization to integrate the perspectives of young members into advocacy and policy discussions. This leadership function requires active mentorship and the promotion of innovative farming practices. By organizing events and workshops, the President, Young Farmers and Ranchers Leadership Group drives member participation and strengthens the organization's future pipeline. Waters-David ensures that young producers have the tools and connections necessary to succeed, thereby securing the future of domestic food production and natural resource stewardship.

    Jeb Smith - President

    Jeb Smith, the President at Florida Farm Bureau, oversees the implementation of membership growth strategies and community outreach programs. This role involves identifying new opportunities to expand the organization's influence and provide value to a broader base of farmers and ranchers. By managing membership benefits and engagement initiatives, the President ensures that the bureau remains a central hub for agricultural networking. Jeb Smith coordinates with regional teams to tailor outreach efforts to the specific needs of diverse agricultural communities. The President monitors member satisfaction and program participation to drive continuous improvement in service delivery. This leadership function requires a focus on building strong relationships and fostering a sense of unity among members. By championing the benefits of membership, the President strengthens the organization's collective voice in advocacy and policy matters. Smith drives the bureau's growth by ensuring that every member feels supported and empowered to contribute to the agricultural mission.

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    Frequently Asked Questions Regarding Florida Farm Bureau Top Executives and Leadership Team

    Who leads Florida Farm Bureau?
    Florida Farm Bureau is led by William Courtney (President & Chief Executive Officer), along with executives such as Bradford Liza (Chief Financial Officer) and Cody Lyon (Chief Operating Officer).
    Who is part of Florida Farm Bureau’s executive team?
    The executive team of Florida Farm Bureau includes leaders such as William Courtney (President & Chief Executive Officer), Bradford Liza (Chief Financial Officer), Cody Lyon (Chief Operating Officer) and other senior executives.
    How many executives does Florida Farm Bureau have?
    Florida Farm Bureau has 8 executives leading key business areas.
    What roles are included in Florida Farm Bureau’s leadership team?
    The leadership team of Florida Farm Bureau includes roles such as President & Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, President, President.