Leadership Overview
Equinox has 10 executives leading key functions including strategy, operations, finance, human resources, marketing, digital innovation, and technology.
Committed to redefining the luxury fitness landscape, Equinox delivers premium wellness experiences through high-end personal training, signature classes, and exclusive facilities designed for peak physical and mental rejuvenation.
Committed to redefining the luxury fitness landscape, Equinox delivers premium wellness experiences through high-end personal training, signature classes, and exclusive facilities designed for peak physical and mental rejuvenation.
Leadership Roles at Equinox
Jeremy Davis - Chief Executive Officer
Jeremy Davis, the Chief Executive Officer at Equinox, directs the overarching corporate strategy and long-term vision for the luxury fitness brand. Davis oversees the expansion of high-end club locations across North American markets, ensuring that every facility maintains the rigorous standards expected by health-conscious members. By aligning the executive team with the core mission of physical and mental rejuvenation, the Chief Executive Officer drives operational excellence and brand prestige. Jeremy Davis monitors market trends to identify new opportunities for growth within the competitive hospitality and fitness sectors. Through constant evaluation of member feedback and performance metrics, the Chief Executive Officer optimizes the service delivery model. This leadership approach fosters a culture of innovation, allowing the organization to maintain a dominant position in the premium wellness industry while consistently delivering superior value to the diverse clientele.
Lynnette Cabrera - Principal Chief Executive Officer
Lynnette Cabrera, the Principal Chief Executive Officer at Equinox, architects the strategic framework for corporate partnerships and high-level business development initiatives. Cabrera focuses on scaling the brand presence within international markets, ensuring that the luxury fitness experience remains consistent across all global touchpoints. The Principal Chief Executive Officer manages relationships with key stakeholders and investors to secure the financial resources necessary for facility upgrades and technological advancements. By analyzing competitive landscapes, Lynnette Cabrera identifies emerging wellness trends that inform future service offerings. This role involves close collaboration with the board to refine the organizational trajectory and ensure alignment with long-term profitability goals. Through rigorous oversight of corporate governance and strategic planning, the Principal Chief Executive Officer maintains the integrity of the brand, positioning the company as a leader in the global hospitality and fitness ecosystem.
Paul Tizik - Chief Financial Officer
Paul Tizik, the Chief Financial Officer at Equinox, directs the financial planning, budgeting, and capital allocation strategies for the organization. Tizik oversees the fiscal health of the company, ensuring that investments in new facilities and digital platforms align with revenue targets. By managing financial reporting and risk assessment, the Chief Financial Officer provides the data necessary for informed decision-making at the executive level. Paul Tizik monitors cash flow across all regional operations to maintain liquidity and support ongoing expansion efforts. This role involves collaborating with other C-suite leaders to evaluate the return on investment for various wellness programs and corporate membership initiatives. Through precise financial modeling and cost management, the Chief Financial Officer secures the resources required to sustain the premium market position of the brand. Tizik ensures that all fiscal activities support the long-term growth and stability of the business.

Roger Dalgleish - Chief Operating Officer
Roger Dalgleish, the Chief Operating Officer at Equinox, manages the daily functionality of all fitness clubs and wellness amenities. Dalgleish oversees the implementation of operational protocols that ensure high-quality service delivery across every location. By streamlining supply chain logistics for spa products and fitness equipment, the Chief Operating Officer enhances the efficiency of club operations. Roger Dalgleish coordinates with regional managers to maintain consistent standards in personal training and signature class execution. This leadership role requires constant monitoring of facility performance metrics to identify areas for improvement in member experience and operational output. Through the optimization of internal processes, the Chief Operating Officer supports the company mission of providing a seamless, luxurious environment for health-conscious individuals. Dalgleish ensures that all operational activities contribute directly to the overall growth and sustainability of the fitness club network.
Parinda Muley - Senior Vice President Commercial Lead and Chief of Staff To the President
Parinda Muley, the Senior Vice President Commercial Lead and Chief of Staff To the President at Equinox, architects the commercial strategy and facilitates executive communication. Muley oversees the alignment of commercial objectives with the broader corporate mission, ensuring that revenue-generating activities remain consistent with the luxury brand identity. As the Chief of Staff, Parinda Muley manages the flow of information between the President and other department heads to streamline decision-making processes. This role involves analyzing market data to identify commercial opportunities within the fitness and hospitality sectors. By coordinating cross-functional projects, the Senior Vice President Commercial Lead and Chief of Staff To the President ensures that all teams work toward unified growth targets. Muley monitors the execution of strategic initiatives, providing the necessary support to maintain operational momentum. Through this dual focus on commercial performance and executive coordination, the organization achieves greater efficiency and market impact.
Gretchen Koback Pursel - Chief Human Resources Officer
Gretchen Koback Pursel, the Chief Human Resources Officer at Equinox, architects the talent acquisition and organizational development strategies that support the company workforce. Pursel oversees the recruitment of elite personal trainers and wellness professionals who define the luxury experience. By implementing comprehensive training programs, the Chief Human Resources Officer ensures that all staff members embody the brand commitment to excellence and member care. Gretchen Koback Pursel manages employee engagement initiatives to foster a high-performance culture across all club locations. This role involves designing compensation structures and benefits packages that attract top-tier talent in the competitive fitness industry. Through the development of internal leadership pipelines, the Chief Human Resources Officer strengthens the organizational foundation. Pursel aligns human capital strategies with the broader business objectives, ensuring that the workforce remains capable of delivering the high-end services expected by the diverse clientele.
Bindu Shah - Executive Vice President & Chief Marketing Officer & Chief Digital Officer
Bindu Shah, the Executive Vice President & Chief Marketing Officer & Chief Digital Officer at Equinox, directs the brand positioning and digital transformation strategies. Shah oversees the integration of the digital platform with physical club services to create a unified member experience. By executing data-driven marketing campaigns, the Executive Vice President & Chief Marketing Officer & Chief Digital Officer expands the reach of the brand to new health-conscious demographics. Bindu Shah manages the development of digital tools that enhance member engagement and facilitate access to wellness content. This role involves coordinating with technology teams to ensure that the digital infrastructure supports the premium nature of the fitness environment. Through the strategic use of social media and targeted advertising, the Executive Vice President & Chief Marketing Officer & Chief Digital Officer drives membership growth and brand loyalty. Shah ensures that all marketing and digital initiatives reflect the core values of the organization.
Eswar Veluri - Executive Vice President & Chief Technology Officer
Eswar Veluri, the Executive Vice President & Chief Technology Officer at Equinox, directs the technological infrastructure and innovation roadmap for the company. Veluri oversees the development of secure, scalable systems that support both club operations and the digital platform. By implementing advanced data analytics, the Executive Vice President & Chief Technology Officer enables the organization to personalize the member experience and optimize facility performance. Eswar Veluri manages the cybersecurity protocols necessary to protect sensitive member information across all digital touchpoints. This role involves collaborating with marketing and operations teams to integrate new technologies that enhance the luxury fitness environment. Through the continuous evaluation of emerging tech trends, the Executive Vice President & Chief Technology Officer ensures that the company remains at the forefront of the wellness industry. Veluri drives the digital evolution of the brand, supporting the mission of providing seamless, high-end fitness solutions.
Stephanie Musso - Vice President, Chief of Staff
Stephanie Musso, the Vice President, Chief of Staff at Equinox, manages the administrative operations and strategic coordination for the executive office. Musso oversees the prioritization of key initiatives, ensuring that the leadership team remains focused on the most critical business objectives. By facilitating communication across departments, the Vice President, Chief of Staff ensures that all functional areas align with the overarching corporate strategy. Stephanie Musso monitors the progress of major projects, providing the necessary oversight to keep operations on schedule and within budget. This role involves preparing executive briefings and managing the agenda for leadership meetings to maximize efficiency. Through the effective management of internal resources and stakeholder relationships, the Vice President, Chief of Staff supports the organizational mission of delivering a premium fitness experience. Musso ensures that the executive office functions as a cohesive unit, driving the company toward its long-term growth and performance goals.
Gretchen Koback Pursel - Chief People Officer
Gretchen Koback Pursel, the Chief People Officer at Equinox, directs the internal culture and employee experience initiatives that define the workplace environment. Pursel oversees the implementation of wellness programs for staff, ensuring that the internal team embodies the same commitment to health and rejuvenation as the members. By managing performance management systems, the Chief People Officer ensures that all employees receive the feedback and development opportunities necessary for professional growth. Gretchen Koback Pursel coordinates with department heads to align staffing levels with the operational needs of the fitness clubs. This role involves fostering an inclusive and diverse workplace that attracts top talent from the hospitality and fitness sectors. Through the strategic management of human capital, the Chief People Officer strengthens the organizational culture and supports the long-term success of the brand. Pursel ensures that the workforce remains motivated and capable of delivering the high-end service standards expected by the clientele.
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