EasyCare Executive and Leadership Team

John Marks, the Chief Financial Officer at EasyCare, directs the financial strategy, capital allocation, and fiscal planning for the organization. Overseeing the financial health of the company, the Chief Financial Officer ensures that resources are effectively deployed to support the expansion of F&I benefits and dealer training initiatives. John Marks manages budgeting, financial reporting, and risk assessment, providing the necessary data to guide executive decision-making. This leadership role involves maintaining the financial stability required to serve over 8.5 million customers while supporting the broader objectives of APCO Holdings. By analyzing market performance and operational costs, the Chief Financial Officer identifies opportunities for sustainable growth and profitability. Through rigorous financial oversight, the Chief Financial Officer ensures that the company remains well-positioned to invest in leading-edge technology and service products, ultimately securing the long-term success of the dealer partners and the organization.

JeanDieudonne Easycare, the Chief Operating Officer at EasyCare, manages the daily execution of service delivery and operational infrastructure. Focusing on the internal processes that support dealer success, the Chief Operating Officer ensures that all F&I benefits and training programs function seamlessly across the nationwide network. JeanDieudonne Easycare oversees the integration of service products, ensuring that every customer touchpoint reflects the company's commitment to an ultimate driving experience. This role involves coordinating with other C-suite leaders to align operational capacity with the strategic goals of APCO Holdings. By optimizing supply chain logistics and service delivery models, the Chief Operating Officer drives efficiency and scalability. Through constant monitoring of service quality and dealer satisfaction metrics, the Chief Operating Officer maintains the high standards expected of a MotorTrend Recommended Best Buy partner, ultimately supporting the company's mission to create passionate employees and customers.

Courtney Hoffman, the President at EasyCare, leads the overarching business strategy and market expansion efforts for the organization. Focusing on the growth of the dealer network, the President ensures that the company's mission to create passionate employees and customers remains central to all business activities. Courtney Hoffman oversees the strategic direction of the brand, ensuring that the service products and training programs consistently meet the needs of franchised dealers. This leadership role involves managing high-level partnerships and driving the company's vision within the broader APCO Holdings portfolio. By fostering a culture of excellence and innovation, the President ensures that the organization maintains its reputation as a MotorTrend Recommended Best Buy provider. Through the execution of long-term growth initiatives, the President secures the company's market position, ensuring that the business continues to deliver outstanding ownership experiences to millions of customers nationwide.

Garrett Ford, the President at EasyCare, directs the operational execution and strategic development of the company's service offerings. Focusing on the internal salesforce and agent network, the President ensures that the company provides the consulting and support necessary for dealers to succeed at every customer touchpoint. Garrett Ford manages the implementation of new service products and training initiatives, ensuring that the organization remains responsive to the evolving needs of the automotive market. This leadership role involves coordinating with the Board and other executives to drive performance and maintain the company's status as a leader in F&I benefits. By optimizing the delivery of the ultimate driving experience, the President supports the company's mission to enhance dealer profitability and customer satisfaction. Through consistent leadership and a focus on operational excellence, the President drives the company's growth and ensures the continued success of the dealer partners.

Rico Carroccio, the Chief of Staff at EasyCare, manages internal strategic initiatives and coordinates cross-functional alignment across the organization. By streamlining communication between executive leadership and departmental heads, the Chief of Staff ensures that corporate objectives remain synchronized with the broader mission of supporting automotive dealers. Rico Carroccio facilitates high-level decision-making processes, allowing the leadership team to focus on scaling service products and training programs. This role involves monitoring operational efficiency and identifying opportunities for process improvement within the nationwide dealer network. Through rigorous oversight of organizational projects, the Chief of Staff maintains the momentum required to deliver MotorTrend Recommended Best Buy products. By fostering collaboration among internal teams, the Chief of Staff drives the operational excellence necessary to sustain the company's market position as a premier provider of F&I benefits and automotive ownership solutions.

Mark Cortez, the Chief Revenue Officer at EasyCare, directs all sales strategies and revenue-generating activities across the nationwide dealership landscape. Overseeing the internal salesforce and the network of independent agents, the Chief of Revenue Officer ensures that dealer partners receive the consulting and service products required to maximize profitability. Mark Cortez analyzes market trends to refine the distribution of F&I benefits, ensuring that the company maintains its status as a MotorTrend Recommended Best Buy provider. This leadership role involves building long-term relationships with franchised dealers to enhance the overall customer ownership experience. By optimizing sales funnels and expanding market reach, the Chief of Revenue Officer directly impacts the financial growth of the organization. Through strategic planning and performance management, the Chief of Revenue Officer secures the company's competitive advantage while delivering value to over 8.5 million customers.

Kumar Kathinokkula, the Chief Technology Officer at EasyCare, architects the digital infrastructure and technological solutions that empower dealer partners. Overseeing the development of proprietary platforms, the Chief Technology Officer ensures that the company provides the advanced tools necessary for dealers to manage F&I benefits and customer interactions efficiently. Kumar Kathinokkula drives innovation in service product delivery, integrating technology to enhance the overall ownership experience for millions of customers. This role involves collaborating with the executive team to align digital transformation efforts with the company's strategic mission. By implementing scalable cloud solutions and data analytics, the Chief Technology Officer improves operational agility and service responsiveness. Through the continuous evolution of the company's technology stack, the Chief Technology Officer ensures that EasyCare remains at the forefront of the automotive insurance and benefits industry, providing dealers with the competitive edge required in a modern market.