DAC Executive and Leadership Team

June, 2026

Leadership Overview

DAC has 5 executives leading key functions including strategy, operations, and market development.

Driven by a commitment to client success, DAC is dedicated to advancing digital marketing strategies that deliver measurable growth and impact across diverse media landscapes.

Leadership Roles at DAC

  • President & Chief Executive Officer & Founder & Managing Director - Dave Keeler,
  • Chief Executive Officer & Managing Partner - Norman Hagarty
  • President - Alan Christopher
  • Partner, President - Michelle Mabry
  • President - Richard Desautels
  • Dave Keeler, - President & Chief Executive Officer & Founder & Managing Director

    Dave Keeler, the President & Chief Executive Officer & Founder & Managing Director at DAC, architects the overarching business strategy and operational framework for the global digital marketing agency. Keeler directs all facets of growth, ensuring the company's advertising solutions consistently drive client success across multiple media outlets. This leadership role involves setting the strategic vision for market expansion and innovation, aligning departmental objectives with the core mission of delivering measurable results. The Founder's deep understanding of the digital landscape informs critical decisions regarding service development and client engagement. Keeler's direct oversight ensures that DAC maintains its position as a leader in the industry, fostering a culture of performance and client-centricity. The extensive responsibilities encompass guiding the executive team and steering the company's long-term trajectory, solidifying DAC's impact in the global market.

    Norman Hagarty - Chief Executive Officer & Managing Partner

    Norman Hagarty, the Chief Executive Officer & Managing Partner at DAC, spearheads the strategic direction and operational execution of the global digital marketing agency. Hagarty drives the company's mission to foster client growth through innovative advertising across various media channels. This executive leadership involves optimizing internal processes and external client relationships to ensure maximum impact and return on investment. The Managing Partner's focus extends to cultivating strategic partnerships and expanding market reach, particularly within North America and EMEA regions. Hagarty ensures seamless integration of advertising strategies with client business objectives, thereby enhancing brand visibility and driving revenue. The role demands a keen understanding of market dynamics and a proactive approach to service evolution, positioning DAC at the forefront of digital marketing innovation. Norman Hagarty's leadership ensures the agency's continued success and its commitment to delivering exceptional value.
    Norman Hagarty

    Alan Christopher - President

    Alan Christopher, the President at DAC, directs the strategic initiatives and operational performance of the global digital marketing agency. Christopher's leadership focuses on enhancing the delivery of advertising solutions that propel client growth across diverse media platforms. This role involves overseeing key departments responsible for campaign execution, client account management, and market analysis. The President ensures that DAC's services align with the evolving digital landscape, driving innovation in advertising strategies. Christopher's responsibilities include fostering cross-functional collaboration to achieve synergistic outcomes and maintaining high standards of client satisfaction. The executive's influence extends to shaping the agency's service offerings and ensuring operational efficiency. Alan Christopher's dedication to client success underpins the agency's commitment to delivering measurable results and maintaining its competitive edge in the market.

    Michelle Mabry - Partner, President

    Michelle Mabry, the Partner, President at DAC, drives the strategic vision and operational excellence for the global digital marketing agency. Mabry focuses on expanding DAC's market presence and enhancing its advertising capabilities to deliver significant client growth. This leadership position involves overseeing critical business functions, including client acquisition, strategic planning, and partnership development. The President's role is integral to ensuring that the agency's advertising solutions are innovative and effective across multiple media outlets. Mabry cultivates strong relationships with key stakeholders and guides the executive team in achieving ambitious growth targets. The focus remains on leveraging data-driven insights to optimize campaign performance and client outcomes. Michelle Mabry's strategic leadership ensures DAC continues to provide cutting-edge digital marketing services that meet and exceed client expectations.

    Richard Desautels - President

    Richard Desautels, the President at DAC, leads the strategic direction and operational execution for the global digital marketing agency, focusing on driving client growth through advanced advertising strategies. Desautels oversees the development and implementation of multi-channel advertising campaigns, ensuring alignment with client objectives and market trends. This executive role involves managing key performance indicators, fostering innovation within the marketing teams, and ensuring the highest levels of client service. The President's responsibilities extend to optimizing resource allocation and enhancing operational efficiency across the organization. Richard Desautels' leadership ensures that DAC remains at the forefront of digital marketing, providing impactful solutions that generate measurable results for clients worldwide. The commitment to excellence guides the agency's pursuit of continuous improvement and market leadership.

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    Frequently Asked Questions Regarding DAC Top Executives and Leadership Team

    Who leads DAC?
    DAC is led by Dave Keeler, (President & Chief Executive Officer & Founder & Managing Director), along with executives such as Norman Hagarty (Chief Executive Officer & Managing Partner) and Alan Christopher (President).
    Who is part of DAC’s executive team?
    The executive team of DAC includes leaders such as Dave Keeler, (President & Chief Executive Officer & Founder & Managing Director), Norman Hagarty (Chief Executive Officer & Managing Partner), Alan Christopher (President) and other senior executives.
    How many executives does DAC have?
    DAC has 5 executives leading key business areas.
    What roles are included in DAC’s leadership team?
    The leadership team of DAC includes roles such as President & Chief Executive Officer & Founder & Managing Director, Chief Executive Officer & Managing Partner, President, Partner, President, President.