Coupa Executive and Leadership Team

September, 2026

Leadership Overview

Coupa has 5 executives leading key functions including financial strategy, revenue operations, partner operations, legal compliance, and regional market growth.

Focused on optimizing global business spend, Coupa delivers a comprehensive technology platform that streamlines procurement, accounts payable, and expense management processes for enterprises worldwide.

Leadership Roles at Coupa

  • Chief Financial Officer - Rudi Strydom
  • Chief Operating Officer, Revenue - Julie Robinson
  • Chief Operating Officer & Operations At Coupa Software Partner - Luciano Ravenna
  • Regional President (Americas) - Richard Slipec
  • Chief Legal Officer - Julia Taylor
  • Rudi Strydom - Chief Financial Officer

    Rudi Strydom, the Chief Financial Officer at Coupa, directs all global financial planning, reporting, and capital allocation strategies. Overseeing the fiscal health of the organization, the Chief Financial Officer ensures alignment between budgetary constraints and the aggressive growth targets inherent in the Business Spend Management sector. This leadership role involves managing investor relations and maintaining rigorous internal controls to support the scalability of the software suite. By optimizing capital efficiency, Rudi Strydom directly impacts the long-term financial stability of the company. Strydom manages the complex financial requirements of a global technology platform, ensuring that procurement, accounts payable, and expense management software investments yield maximum returns. Through precise financial forecasting and risk management, the Chief Financial Officer secures the resources necessary for sustained innovation and market expansion across diverse international territories.

    Julie Robinson - Chief Operating Officer, Revenue

    Julie Robinson, the Chief Operating Officer, Revenue at Coupa, architects the global sales strategy and revenue generation frameworks. Overseeing the entire customer acquisition lifecycle, the Chief Operating Officer, Revenue ensures that the Business Spend Management platform reaches target markets with maximum efficiency. This leadership role involves coordinating cross-functional teams to drive adoption of procurement and expense management solutions. By refining the sales funnel and optimizing go-to-market motions, Julie Robinson directly impacts the company's ability to capture market share. Robinson manages the alignment of revenue operations with product development cycles to ensure consistent growth. Through the implementation of data-driven sales methodologies, the Chief Operating Officer, Revenue accelerates the expansion of the platform footprint, ensuring that the organization maintains a competitive edge in the global software landscape while delivering measurable value to enterprise clients.
    Julie Robinson

    Luciano Ravenna - Chief Operating Officer & Operations At Coupa Software Partner

    Luciano Ravenna, the Chief Operating Officer & Operations At Coupa Software Partner at Coupa, directs the strategic integration of partner ecosystems and operational workflows. Overseeing the collaborative efforts between the company and its external network, the Chief Operating Officer & Operations At Coupa Software Partner ensures that third-party integrations enhance the core Business Spend Management suite. This leadership role involves managing complex operational dependencies to streamline procurement and accounts payable services for joint clients. By optimizing partner-led delivery models, Luciano Ravenna directly impacts the scalability of the platform. Ravenna manages the technical and commercial alignment with partners to ensure seamless service delivery. Through the development of robust operational frameworks, the Chief Operating Officer & Operations At Coupa Software Partner facilitates the expansion of the company's reach, ensuring that the software platform remains the industry standard for spend optimization across global markets.
    Luciano Ravenna

    Richard Slipec - Regional President (Americas)

    Richard Slipec, the Regional President (Americas) at Coupa, directs all business operations and market expansion initiatives throughout the North and South American regions. Overseeing the regional sales and customer success teams, the Regional President (Americas) ensures that the Business Spend Management platform meets the specific procurement and expense management needs of the diverse Americas client base. This leadership role involves driving regional growth strategies and fostering deep relationships with key enterprise accounts. By optimizing regional service delivery, Richard Slipec directly impacts the company's market penetration in the Americas. Slipec manages the alignment of regional activities with global corporate objectives to ensure consistent performance. Through the execution of localized market strategies, the Regional President (Americas) strengthens the company's presence, ensuring that the software suite remains the preferred solution for spend optimization across the entire American continent.
    Julia Taylor, the Chief Legal Officer at Coupa, directs all corporate governance, regulatory compliance, and intellectual property protection strategies. Overseeing the legal framework for the Business Spend Management platform, the Chief Legal Officer ensures that all procurement and expense management software operations adhere to international data privacy and financial regulations. This leadership role involves managing complex contractual negotiations and mitigating enterprise risk across global jurisdictions. By establishing robust compliance protocols, Julia Taylor directly impacts the operational integrity of the company. Taylor manages the legal team to support rapid product innovation while maintaining strict adherence to global standards. Through proactive legal oversight, the Chief Legal Officer secures the company's market position, ensuring that the platform remains compliant and secure for enterprise users, thereby fostering trust and long-term stability within the competitive software industry.
    Julia Taylor

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    Frequently Asked Questions Regarding Coupa Top Executives and Leadership Team

    Who leads Coupa?
    Coupa is led by Rudi Strydom (Chief Financial Officer), along with executives such as Julie Robinson (Chief Operating Officer, Revenue) and Luciano Ravenna (Chief Operating Officer & Operations At Coupa Software Partner).
    Who is part of Coupa’s executive team?
    The executive team of Coupa includes leaders such as Rudi Strydom (Chief Financial Officer), Julie Robinson (Chief Operating Officer, Revenue), Luciano Ravenna (Chief Operating Officer & Operations At Coupa Software Partner) and other senior executives.
    How many executives does Coupa have?
    Coupa has 5 executives leading key business areas.
    What roles are included in Coupa’s leadership team?
    The leadership team of Coupa includes roles such as Chief Financial Officer, Chief Operating Officer, Revenue, Chief Operating Officer & Operations At Coupa Software Partner, Regional President (Americas), Chief Legal Officer.