Cognitus Executive and Leadership Team

May, 2026

Leadership Overview

Cognitus has 4 executives leading key functions including strategy, marketing, technology, and finance.

Driven by innovation, Cognitus is dedicated to transforming businesses through advanced SAP solutions, fostering a culture of expertise and client success across the global market.

Leadership Roles at Cognitus

  • Chief Executive Officer - Jose Angel
  • Cognitus An IBM Company President & Chief Financial Officer - Amit Baid
  • Chief Marketing Officer - Alina Garcia
  • Chief Technology Officer - Robert van der Zande
  • Jose Angel - Chief Executive Officer

    Jose Angel, the Chief Executive Officer at Cognitus, directs the company's overarching strategy and global operations. Angel architects the vision for Cognitus's SAP Gold Partner status, ensuring alignment with market demands for S/4HANA implementations and deployments. This leadership role involves guiding the company's expansion across North America, Asia, Latin America, and Europe, leveraging the Gallop portfolio for S/4HANA assessments and migrations. Jose Angel drives the company's commitment to delivering guided outcomes for business process improvements, solidifying Cognitus's position as a world leader in the S/4HANA Movement. The Chief Executive Officer's focus remains on fostering innovation and client success through expert SAP solutions.

    Amit Baid - Cognitus An IBM Company President & Chief Financial Officer

    Amit Baid, the Cognitus An IBM Company President & Chief Financial Officer at Cognitus, manages the company's financial health and strategic fiscal planning. Baid oversees all financial operations, including budgeting, forecasting, and resource allocation, ensuring robust support for Cognitus's global initiatives across North America, Asia, Latin America, and Europe. This role is critical in maintaining the company's SAP Gold Partner status and its leadership in the S/4HANA Movement, particularly concerning the financial viability of the Gallop portfolio's S/4HANA assessments and migrations. The Cognitus An IBM Company President & Chief Financial Officer ensures profitability and sustainable growth through effective financial management. Amit Baid's leadership drives the financial strategy supporting SAP solution implementations and business process improvements.

    Alina Garcia - Chief Marketing Officer

    Alina Garcia, the Chief Marketing Officer at Cognitus, spearheads all global marketing initiatives and brand strategy. Garcia oversees the development and execution of campaigns designed to elevate Cognitus's profile as an SAP Gold Partner and a leader in S/4HANA solutions. This involves articulating the value proposition of the Gallop portfolio, which includes S/4HANA assessments and factory-delivered migrations, to target markets across North America, Asia, Latin America, and Europe. The Chief Marketing Officer ensures consistent messaging that highlights Cognitus's expertise in SAP implementations, deployments, and support. Alina Garcia drives market engagement, focusing on communicating the company's impact on business process improvements and its leadership in the S/4HANA Movement.

    Robert van der Zande - Chief Technology Officer

    Robert van der Zande, the Chief Technology Officer at Cognitus, directs the company's technological vision and innovation roadmap. Van der Zande oversees the development and enhancement of SAP solutions, ensuring Cognitus maintains its status as an SAP Gold Partner. This leadership involves guiding the technical aspects of S/4HANA implementations and deployments, particularly within the Gallop portfolio's focus on assessments and factory-delivered migrations. The Chief Technology Officer ensures that Cognitus's app development within the SAP ecosystem is cutting-edge, supporting business process improvements across its global network in North America, Asia, Latin America, and Europe. Robert van der Zande champions technological advancements that solidify Cognitus's leadership in the S/4HANA Movement.
    Robert van der Zande

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    Frequently Asked Questions Regarding Cognitus Top Executives and Leadership Team

    Who leads Cognitus?
    Cognitus is led by Jose Angel (Chief Executive Officer), along with executives such as Amit Baid (Cognitus An IBM Company President & Chief Financial Officer) and Alina Garcia (Chief Marketing Officer).
    Who is part of Cognitus’s executive team?
    The executive team of Cognitus includes leaders such as Jose Angel (Chief Executive Officer), Amit Baid (Cognitus An IBM Company President & Chief Financial Officer), Alina Garcia (Chief Marketing Officer) and other senior executives.
    How many executives does Cognitus have?
    Cognitus has 4 executives leading key business areas.
    What roles are included in Cognitus’s leadership team?
    The leadership team of Cognitus includes roles such as Chief Executive Officer, Cognitus An IBM Company President & Chief Financial Officer, Chief Marketing Officer, Chief Technology Officer.