Leadership Overview
Cherry Coatings has 10 executives leading key functions including strategy, human resources, divisional operations, regional management, and city-specific market expansion.
Focused on delivering superior architectural and industrial finishes, Cherry Coatings prioritizes safety, timely project completion, and exceptional workmanship to maintain a leading position within the North Texas construction sector.
Focused on delivering superior architectural and industrial finishes, Cherry Coatings prioritizes safety, timely project completion, and exceptional workmanship to maintain a leading position within the North Texas construction sector.
Leadership Roles at Cherry Coatings
Zack Cherry - Chief Executive Officer
Zack Cherry, the Chief Executive Officer at Cherry Coatings, directs the overarching strategic vision and long-term growth initiatives for the organization. By overseeing the integration of advanced coating techniques across architectural and industrial projects, the Chief Executive Officer ensures that all operational standards align with the company's commitment to safety and value. Zack Cherry manages high-level relationships with key stakeholders and partners to expand the firm's footprint in the North Texas market. This leadership role involves constant evaluation of market trends to maintain a competitive edge in floor and shop coating applications. Through rigorous oversight of corporate governance and resource allocation, the Chief Executive Officer drives the firm toward consistent excellence in project delivery. Ultimately, Cherry secures the financial health and operational integrity of the business while fostering a culture of innovation and professional development across all departments.
Ryan Samsel - Division President
Ryan Samsel, the Division President at Cherry Coatings, manages the operational execution of large-scale industrial and architectural coating projects. Overseeing the daily workflows of the division, the Division President ensures that every project meets strict safety standards and client expectations for timely completion. Ryan Samsel coordinates with project managers and field teams to optimize resource utilization and maintain high-quality output across all job sites. This leadership role involves identifying process improvements to enhance efficiency in shop and floor coating applications. By monitoring project budgets and timelines, the Division President drives profitability and operational excellence within the division. Samsel maintains close alignment with the executive team to ensure that divisional activities support the broader corporate mission. Through proactive problem-solving and technical oversight, the Division President secures the successful delivery of complex construction solutions, reinforcing the reputation of the firm as a reliable industry leader.
Todd Gates - PRESIDENT At VISION -- A Cherry Coatings Company--
Todd Gates, the PRESIDENT At VISION -- A Cherry Coatings Company-- at Cherry Coatings, directs the specialized operations and market strategy for the Vision subsidiary. Overseeing the unique service offerings of this division, the PRESIDENT At VISION -- A Cherry Coatings Company-- ensures that all coating projects align with the high standards of the parent organization. Todd Gates manages the integration of advanced techniques into the division's workflow, focusing on delivering value and precision to clients. This leadership role involves expanding the market reach of the subsidiary through targeted business development and strategic partnerships. By fostering a culture of technical innovation, the PRESIDENT At VISION -- A Cherry Coatings Company-- drives the adoption of new coating technologies that enhance project durability and aesthetic appeal. Gates monitors divisional performance metrics to ensure consistent growth and operational efficiency. Through dedicated leadership, the PRESIDENT At VISION -- A Cherry Coatings Company-- strengthens the overall market impact of the company.
Linda Badger - Regional President, Software
Linda Badger, the Regional President, Software at Cherry Coatings, architects the digital transformation and software integration strategies that modernize traditional coating operations. Overseeing the deployment of proprietary management tools, the Regional President, Software ensures that field teams and administrative staff utilize data-driven insights to improve project accuracy and efficiency. Linda Badger manages the development and maintenance of software platforms that track project progress, safety compliance, and resource allocation. This leadership role involves collaborating with other regional leaders to standardize digital workflows across the organization. By optimizing the technological infrastructure, the Regional President, Software directly impacts the firm's ability to deliver timely and cost-effective solutions to clients. Badger monitors emerging software trends to keep the company at the forefront of construction technology. Through strategic digital oversight, the Regional President, Software drives operational modernization, ensuring that the firm remains competitive in an increasingly digitized construction landscape.
Josh Clements - President, City (Houston)
Josh Clements, the President, City (Houston) at Cherry Coatings, directs all business activities and project execution within the Houston metropolitan area. Overseeing the local team, the President, City (Houston) ensures that architectural and industrial coating projects meet the specific needs of the regional market. Josh Clements manages client relationships and business development efforts to secure new contracts and maintain a strong local presence. This leadership role involves coordinating with corporate headquarters to align local operations with the company's safety and quality standards. By optimizing local supply chains and labor resources, the President, City (Houston) drives operational efficiency and project profitability. Clements monitors regional market trends to adapt service offerings to local demands. Through proactive management and strategic planning, the President, City (Houston) secures the firm's position as a preferred provider of coating services in the Houston region, contributing significantly to the overall success of the company.
Zach Tiner - City President
Zach Tiner, the City President at Cherry Coatings, manages the operational and commercial success of coating projects within the assigned city territory. Overseeing local project delivery, the City President ensures that all work adheres to the company's rigorous safety and quality benchmarks. Zach Tiner coordinates with field supervisors and sales teams to drive business growth and client satisfaction. This leadership role involves managing local budgets and resource allocation to maximize project margins. By fostering strong relationships with local contractors and developers, the City President expands the firm's market share in the area. Tiner monitors project timelines and quality control measures to ensure timely completion of all architectural and industrial assignments. Through effective local leadership, the City President drives operational excellence and supports the broader corporate objectives. Tiner maintains a focus on continuous improvement, ensuring that the city operations remain agile and responsive to the evolving needs of the construction industry.
Zip Drain - Division President
Zip Drain, the Division President at Cherry Coatings, manages the specialized division focused on drainage-related coating and protective services. Overseeing the technical execution of these projects, the Division President ensures that all applications meet the highest standards of durability and safety. Zip Drain coordinates with engineering teams to develop innovative solutions for complex drainage infrastructure challenges. This leadership role involves managing the division's operational budget and ensuring that all projects are completed within specified timeframes. By driving business development efforts, the Division President expands the reach of these specialized services to a broader client base. Drain monitors industry regulations and safety standards to ensure full compliance across all divisional activities. Through strategic oversight and technical expertise, the Division President secures the division's contribution to the company's overall growth. Drain maintains a commitment to quality, ensuring that every project reflects the firm's dedication to excellence in the construction sector.
Greg Lee - President, City (Dallas)
Greg Lee, the President, City (Dallas) at Cherry Coatings, directs all operational and commercial activities within the Dallas market. Overseeing the local team, the President, City (Dallas) ensures that architectural and industrial coating projects are executed with precision and safety. Greg Lee manages client acquisition and retention strategies to maintain a strong competitive position in the region. This leadership role involves coordinating with corporate leadership to align local initiatives with the company's broader mission. By optimizing local resource management and project workflows, the President, City (Dallas) drives efficiency and profitability. Lee monitors regional market dynamics to identify new opportunities for growth and service expansion. Through proactive management and a focus on client satisfaction, the President, City (Dallas) secures the firm's reputation as a leader in the Dallas construction market. Lee ensures that all local operations consistently uphold the high standards of workmanship and value expected by the company's clients.
Josh Langwell - Regional President, Texas (South)
Josh Langwell, the Regional President, Texas (South) at Cherry Coatings, directs the strategic operations and business development across the southern region of Texas. Overseeing multiple city operations, the Regional President, Texas (South) ensures that all architectural and industrial coating projects align with the company's safety and quality standards. Josh Langwell manages regional resource allocation and coordinates with local leadership to drive operational efficiency. This leadership role involves identifying regional market opportunities and expanding the firm's footprint in the southern territory. By fostering strong relationships with key regional stakeholders, the Regional President, Texas (South) secures long-term growth and project stability. Langwell monitors regional performance metrics to ensure that all teams meet their targets for timely completion and client satisfaction. Through strategic oversight and proactive management, the Regional President, Texas (South) drives the firm's success in the southern market, reinforcing the company's reputation for excellence in the construction industry.
Brandon Wiechmann - Chief People Officer
Brandon Wiechmann, the Chief People Officer at Cherry Coatings, architects the human capital strategy necessary to support a high-performance workforce in the construction industry. Overseeing talent acquisition, employee retention, and organizational culture, the Chief People Officer ensures that the company attracts top-tier professionals capable of executing complex architectural and industrial coating projects. Brandon Wiechmann designs comprehensive training programs that emphasize safety protocols and technical proficiency, directly impacting the quality of workmanship delivered to clients. By aligning workforce capabilities with the firm's expansion goals, the Chief People Officer facilitates seamless operations across diverse regional teams. This leadership role involves managing internal communications and performance management systems to maintain high engagement levels. Through strategic workforce planning, Wiechmann strengthens the organizational foundation, ensuring that the company remains a premier employer while consistently meeting the rigorous demands of the North Texas construction market.
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