Cheil Executive and Leadership Team

May, 2026

Leadership Overview

Cheil has 10 executives leading key functions including strategy, operations, finance, and technology.

Driven by innovation and agility, Cheil redefines brand connections through connected experiences, leveraging its unique Korean heritage to navigate global business changes.

Leadership Roles at Cheil

  • Chief Executive Officer - Byung Park
  • Group Chief Executive Officer & President, Cheil (North, South America) - Euisun Chung
  • Regional Chief Executive Officer & President - Jason Park
  • Chief Executive Officer & Director, Corporate Service - Monica de Paz
  • Chief Financial Officer - Byoungki Kim
  • Chief Financial Officer & Director, Corporate Service - Ally Chae
  • Chief Operating Officer - Ola Khraim
  • Chief Operating Officer Mena - Azmi Yafi
  • Chief Operating Officer, (Operations & Business Development, ) Client Partner - Robin Shelby
  • Chief Technology Officer - Byungsoo Chun
  • Byung Park - Chief Executive Officer

    Byung Park, the Chief Executive Officer at Cheil, directs the overarching corporate strategy and global vision. Park's leadership focuses on embedding innovation and agility across all business units, aligning with Cheil's core mission to redefine brand connections. This executive guides the company's response to evolving market dynamics, ensuring that Cheil's unique Korean heritage informs its approach to creating connected experiences. Byung Park's strategic direction is crucial for navigating the complexities of the global marketing landscape and maintaining the company's competitive edge. The CEO's role involves fostering a culture of continuous adaptation, essential for helping clients successfully manage business transformations. Park's executive decisions shape the company's long-term trajectory and its ability to deliver impactful solutions.

    Euisun Chung - Group Chief Executive Officer & President, Cheil (North, South America)

    Euisun Chung, the Group Chief Executive Officer & President, Cheil (North, South America) at Cheil, spearheads strategic initiatives and operational oversight for the North and South American markets. Chung's leadership drives the implementation of Cheil's global strategy within these key regions, focusing on creating connected experiences that redefine brand engagement. This executive ensures that the company's Korean heritage and innovative spirit are translated into region-specific growth opportunities. Euisun Chung's role involves fostering agility and adapting to local market nuances while maintaining a unified global vision. The Group Chief Executive Officer & President's focus extends to expanding Cheil's network and impact across the Americas, directly contributing to client success in navigating business changes. Chung's executive purview is critical for solidifying Cheil's presence and driving performance in these vital territories.
    Euisun Chung

    Jason Park - Regional Chief Executive Officer & President

    Jason Park, the Regional Chief Executive Officer & President at Cheil, directs regional operations and strategic growth. Park's executive mandate involves translating Cheil's global mission into actionable plans for specific geographic areas, emphasizing innovation and agility. This leader ensures that the company's unique approach to creating connected experiences resonates within diverse markets. Jason Park's responsibilities include overseeing client relationships and driving business development to help businesses navigate industry transformations. The Regional Chief Executive Officer & President's focus is on leveraging Cheil's Korean heritage as a differentiator while adapting strategies to local demands. Park's leadership is essential for expanding market reach and reinforcing Cheil's position as a partner in brand connection and business evolution.

    Monica de Paz - Chief Executive Officer & Director, Corporate Service

    Monica de Paz, the Chief Executive Officer & Director, Corporate Service at Cheil, oversees critical corporate functions and strategic direction. De Paz's executive leadership ensures the seamless integration of services that support Cheil's global operations and client-facing initiatives. This role is pivotal in maintaining the agility and innovative spirit that define Cheil, translating the company's purpose into tangible operational excellence. Monica de Paz's focus includes optimizing internal processes and fostering a culture that supports the creation of connected experiences. The Chief Executive Officer & Director's responsibilities are key to enabling Cheil's network of agencies to effectively help clients navigate market changes. De Paz's strategic oversight is fundamental to the company's sustained growth and its commitment to redefining brand engagement.

    Byoungki Kim - Chief Financial Officer

    Byoungki Kim, the Chief Financial Officer at Cheil, oversees the company's financial strategy, planning, and reporting. Kim's executive responsibilities include managing financial resources to support Cheil's global operations and its mission of creating connected brand experiences. This role is critical for ensuring financial stability and enabling strategic investments in innovation and agility. Byoungki Kim's financial acumen guides the company's approach to market challenges, ensuring robust fiscal management. The Chief Financial Officer's oversight is essential for supporting Cheil's network of agencies and facilitating their ability to help clients navigate business transformations. Kim's leadership ensures that financial discipline underpins Cheil's pursuit of redefining brand engagement and driving sustainable growth.

    Ally Chae - Chief Financial Officer & Director, Corporate Service

    Ally Chae, the Chief Financial Officer & Director, Corporate Service at Cheil, manages the financial health and corporate services that underpin Cheil's global operations. Chae's executive leadership ensures that financial strategies align with the company's commitment to innovation and agility, supporting the creation of connected experiences. This dual role is crucial for optimizing resource allocation and driving operational excellence across the organization. Ally Chae's financial oversight is instrumental in enabling Cheil to effectively assist clients in navigating market shifts and business changes. The Chief Financial Officer & Director's responsibilities include enhancing corporate service delivery to support the broader network. Chae's strategic financial management is key to Cheil's sustained success and its mission to redefine brand connections.

    Ola Khraim - Chief Operating Officer

    Ola Khraim, the Chief Operating Officer at Cheil, directs the operational efficiency and strategic execution across key business functions. Khraim's leadership ensures that Cheil's global network operates with agility, supporting the creation of innovative, connected experiences for clients. This executive's focus is on optimizing workflows and resource allocation to drive business growth and client satisfaction. Ola Khraim plays a vital role in translating Cheil's mission into effective operational strategies, enabling the company to help clients navigate complex market changes. The Chief Operating Officer's responsibilities include overseeing the integration of various agency capabilities and ensuring seamless project delivery. Khraim's operational expertise is fundamental to maintaining Cheil's high standards and expanding its market impact.
    Ola Khraim

    Azmi Yafi - Chief Operating Officer Mena

    Azmi Yafi, the Chief Operating Officer Mena at Cheil, directs operational strategies and business development within the Middle East and North Africa region. Yafi's leadership focuses on implementing Cheil's global vision for creating connected experiences, tailored to the specific dynamics of the Mena market. This executive ensures operational agility and fosters innovation to redefine brand engagement in the region. Azmi Yafi's responsibilities include driving growth and enhancing client services, supporting businesses in navigating local market transformations. The Chief Operating Officer Mena's role is vital in leveraging Cheil's unique heritage and network to deliver impactful solutions. Yafi's operational expertise is critical for expanding Cheil's presence and influence across Mena.

    Robin Shelby - Chief Operating Officer, (Operations & Business Development, ) Client Partner

    Robin Shelby, the Chief Operating Officer, (Operations & Business Development, ) Client Partner at Cheil, spearheads operational strategies and client relationship management. Shelby's executive focus is on driving business development initiatives and ensuring seamless operational execution for key clients. This role is central to translating Cheil's mission of creating connected experiences into tangible results for partners. Robin Shelby's leadership emphasizes agility and innovation, crucial for helping clients navigate evolving market landscapes. The Chief Operating Officer, (Operations & Business Development, ) Client Partner's responsibilities include fostering strong client collaborations and optimizing service delivery. Shelby's strategic approach is vital for expanding Cheil's impact and reinforcing its position as a trusted partner in brand transformation.
    Robin Shelby

    Byungsoo Chun - Chief Technology Officer

    Byungsoo Chun, the Chief Technology Officer at Cheil, architects the company's technological infrastructure and innovation roadmap. Chun's executive mandate involves driving the adoption of cutting-edge technologies that enhance Cheil's ability to create connected experiences for brands. This role is central to maintaining the company's agility and ensuring its technological capabilities align with its mission to redefine client engagement. Byungsoo Chun's focus extends to leveraging technology to help clients navigate digital transformations and evolving market landscapes. The Chief Technology Officer's leadership ensures that Cheil remains at the forefront of digital innovation, supporting its global network of agencies. Chun's strategic vision for technology is integral to delivering impactful, data-driven solutions and maintaining Cheil's competitive advantage.

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    Frequently Asked Questions Regarding Cheil Top Executives and Leadership Team

    Who leads Cheil?
    Cheil is led by Byung Park (Chief Executive Officer), along with executives such as Euisun Chung (Group Chief Executive Officer & President, Cheil (North, South America)) and Jason Park (Regional Chief Executive Officer & President).
    Who is part of Cheil’s executive team?
    The executive team of Cheil includes leaders such as Byung Park (Chief Executive Officer), Euisun Chung (Group Chief Executive Officer & President, Cheil (North, South America)), Jason Park (Regional Chief Executive Officer & President) and other senior executives.
    How many executives does Cheil have?
    Cheil has 10 executives leading key business areas.
    What roles are included in Cheil’s leadership team?
    The leadership team of Cheil includes roles such as Chief Executive Officer, Group Chief Executive Officer & President, Cheil (North, South America), Regional Chief Executive Officer & President, Chief Executive Officer & Director, Corporate Service, Chief Financial Officer.