BBDO Worldwide Executive and Leadership Team

Tze Tan, the Chief Executive Officer at BBDO Worldwide, directs the overarching strategic vision and operational execution for the global advertising network. This leadership role involves guiding the company's expansion into new markets and ensuring the delivery of innovative advertising campaigns that resonate with diverse consumer bases. Tan oversees the integration of creative services with client objectives, driving business development initiatives across all regions. The Chief Executive Officer's responsibilities include fostering a culture of collaboration among creative teams and ensuring alignment with the company's core mission of building strong brands. Tze Tan's strategic direction ensures BBDO Worldwide maintains its position as a leader in the advertising industry, adapting to evolving media landscapes and consumer behaviors. This executive's focus remains on maximizing client success through groundbreaking creative strategies and operational efficiency.

Beck You, the Chief Executive Officer, Greater (China) at BBDO Worldwide, spearheads the strategic direction and operational management for the Greater China region. This leadership role involves driving growth and innovation within one of the world's most dynamic markets, ensuring BBDO Worldwide's advertising solutions meet the unique needs of Chinese consumers and businesses. You oversees the development and execution of integrated marketing campaigns, fostering strong client relationships and expanding the agency's footprint across key cities. The Chief Executive Officer, Greater (China) collaborates with global leadership to adapt international strategies to local cultural nuances and market demands. Beck You's focus is on building a high-performing team and delivering exceptional creative work that achieves measurable business outcomes for clients in the region.

Ella Stewart, the Chairman & Chief Executive Officer, BBDO Group at BBDO Worldwide, sets the strategic vision and governance framework for the entire BBDO Group. This paramount leadership position involves steering the organization towards sustained growth and market leadership through innovative advertising strategies and operational excellence. Stewart oversees the group's global operations, ensuring alignment across all regional entities and fostering a unified culture of creativity and client focus. The Chairman & Chief Executive Officer, BBDO Group works closely with the board of directors to define long-term objectives and champion the company's mission. Ella Stewart's influence extends to shaping the future of advertising, driving the adoption of new technologies and methodologies to deliver unparalleled value to clients worldwide.

Suraja Kishore, the Chief Executive Officer, Bbdo & Teamx (Omnicom X Mercedes-Benz, India) at BBDO Worldwide, leads the integrated advertising and marketing efforts for the strategic Omnicom partnership with Mercedes-Benz in India. This executive role involves orchestrating comprehensive campaigns that enhance brand visibility and drive sales for the automotive giant within the Indian market. Kishore oversees the synergy between BBDO's creative expertise and Teamx's specialized services, ensuring a cohesive and impactful brand presence. The Chief Executive Officer, Bbdo & Teamx (Omnicom X Mercedes-Benz, India) focuses on delivering innovative marketing solutions tailored to the specific dynamics of the Indian automotive sector. Suraja Kishore's leadership ensures the successful execution of marketing strategies that resonate with target audiences and achieve Mercedes-Benz's business objectives in India.

Michael Cheung, the Chief Financial Officer at BBDO Worldwide, manages the financial health and strategic fiscal planning for the global advertising network. This executive oversees all financial operations, including budgeting, forecasting, and resource allocation, ensuring the company's sustained profitability and growth. Cheung's role involves developing financial strategies that support the agency's creative endeavors and global expansion efforts. The Chief Financial Officer works closely with other senior leaders to identify investment opportunities and manage financial risks across international markets. Michael Cheung's expertise is critical in optimizing financial performance and maintaining strong relationships with stakeholders. This leadership position requires a deep understanding of global economic trends and their impact on the advertising sector, ensuring financial stability and enabling ambitious client projects.

Dana Perry, the Executive Vice President & Chief Financial Officer, Bbdo Worldwide at BBDO Worldwide, provides critical financial oversight and strategic guidance for the global advertising network. This executive role involves managing complex financial structures and ensuring fiscal discipline across diverse international operations. Perry's responsibilities include optimizing financial performance, driving revenue growth, and implementing robust financial controls to support the company's ambitious expansion plans. The Executive Vice President & Chief Financial Officer works in tandem with the Chief Executive Officer to shape financial strategies that align with market opportunities and client needs. Dana Perry's leadership ensures the financial integrity of BBDO Worldwide, enabling sustained investment in creative talent and cutting-edge marketing technologies.

Lynn Shaw, the Global Chief Financial Officer, Clients at BBDO Worldwide, directs financial strategy and client account profitability across the global network. This executive role focuses on optimizing financial performance for key client partnerships, ensuring robust revenue streams and efficient resource deployment. Shaw's responsibilities include developing financial models that support client growth objectives and enhance the value proposition of BBDO Worldwide's services. The Global Chief Financial Officer, Clients collaborates closely with account management teams and creative leadership to drive financial success for both the agency and its clientele. Lynn Shaw's expertise ensures that financial strategies are seamlessly integrated with client needs, fostering long-term, mutually beneficial relationships and reinforcing BBDO Worldwide's commitment to client satisfaction.

Andy Tabb, the Executive Vice President & Chief Financial Officer at BBDO Worldwide, provides essential financial leadership and strategic planning for the global advertising network. This executive role involves overseeing financial operations, managing budgets, and ensuring fiscal responsibility across diverse international markets. Tabb's responsibilities include developing financial models that support the company's growth objectives and optimizing resource allocation to maximize profitability. The Executive Vice President & Chief Financial Officer works closely with senior management to implement financial controls and drive operational efficiencies. Andy Tabb's expertise is crucial in navigating complex financial landscapes and ensuring the sustained financial health of BBDO Worldwide, enabling continued investment in creative innovation and client services.

Athena Manikas, the President at BBDO Worldwide, directs the strategic operations and client engagement for the global advertising agency. This leadership role involves overseeing the delivery of innovative advertising solutions and fostering strong relationships with key clients across various industries. Manikas's responsibilities include driving business development initiatives and ensuring the agency's creative output consistently meets and exceeds client expectations. The President collaborates with executive teams to refine operational strategies and enhance the agency's competitive positioning in the global market. Athena Manikas's focus is on cultivating a high-performance culture that champions creativity, efficiency, and client success, solidifying BBDO Worldwide's reputation for impactful advertising.

Brandon Cooke, the Global Chief Marketing Officer, International Affiliates Lead at BBDO Worldwide, drives the global marketing strategy and oversees the development of international affiliate networks. This executive role involves shaping the brand's external communications and ensuring consistent messaging across all global markets. Cooke's responsibilities include identifying new partnership opportunities and strengthening relationships with existing affiliates to expand BBDO Worldwide's reach and influence. The Global Chief Marketing Officer, International Affiliates Lead collaborates with regional teams to implement localized marketing initiatives that align with the overarching brand vision. Brandon Cooke's strategic leadership ensures BBDO Worldwide maintains a strong global brand presence and fosters a connected network of affiliated agencies.