Leadership Overview
Baker Roofing has 5 executives leading key functions including strategy, financial oversight, operational management, and residential exterior services.
Committed to excellence in construction, Baker Roofing delivers superior roofing and exterior solutions while maintaining a century-long legacy of quality workmanship and employee ownership across the eastern United States.
Committed to excellence in construction, Baker Roofing delivers superior roofing and exterior solutions while maintaining a century-long legacy of quality workmanship and employee ownership across the eastern United States.
Leadership Roles at Baker Roofing
Woody Baldwin - Vice President & Chief Executive Officer
Woody Baldwin, the Vice President & Chief Executive Officer at Baker Roofing, directs the overarching strategic vision for this employee-owned enterprise. Overseeing operations across 27 locations, the Chief Executive Officer ensures alignment between commercial roofing projects and residential exterior services. This leadership role involves managing large-scale industrial and institutional contracts while maintaining the high standards established in 1915. By optimizing resource allocation across the eastern United States, Baldwin drives sustainable growth and operational efficiency. The Chief Executive Officer collaborates with the Board to refine long-term business objectives, ensuring the company remains a leader in the construction sector. Through rigorous oversight of safety protocols and project delivery, Woody Baldwin secures the firm's reputation for quality. Ultimately, the Chief Executive Officer fosters a culture of excellence that supports the company's mission to provide durable roofing and waterproofing solutions for diverse clients.
M. Estep - Chief Financial Officer & Treasurer, , Baker Home Exteriors
M. Estep, the Chief Financial Officer & Treasurer, , Baker Home Exteriors at Baker Roofing, manages the fiscal health and capital allocation for the residential division. Overseeing financial reporting and treasury functions, the Chief Financial Officer & Treasurer, , Baker Home Exteriors ensures the Home Exteriors unit maintains profitability while delivering premium siding and window installations. This role involves analyzing market trends to optimize procurement of materials from brands like Pella and James Hardie. By monitoring project margins and operational costs, M. Estep supports the company's commitment to energy efficiency and curb appeal for homeowners. The Chief Financial Officer & Treasurer, , Baker Home Exteriors coordinates with regional managers to streamline budgeting processes across the Carolinas and the broader southeastern market. Through precise financial planning, the Chief Financial Officer & Treasurer, , Baker Home Exteriors strengthens the company's ability to invest in advanced gutter systems and waterproofing technologies, ensuring long-term financial stability for the employee-owned organization.

Keith Gregory - President
Keith Gregory, the President at Baker Roofing, directs the execution of commercial roofing initiatives and large-scale infrastructure projects. Overseeing the industrial and healthcare sectors, the President ensures that complex roofing systems, including sheet metal and membrane applications, meet rigorous quality standards. This leadership role involves coordinating with project managers to deliver emergency storm response and new construction services across the eastern United States. By driving operational excellence in the commercial division, Gregory supports the company's mission to provide reliable protection for multi-national corporations. The President collaborates with other executive leaders to integrate advanced insulation and waterproofing technologies into every project. Through strategic management of field operations, Keith Gregory maintains the company's competitive edge in the construction industry. Ultimately, the President ensures that every commercial installation reflects the founding principles of quality workmanship, fostering trust with institutional clients and securing the firm's position as a premier roofing contractor.
Mark Lee - President
Mark Lee, the President at Baker Roofing, focuses on the expansion and optimization of specialized roofing applications and architectural metal services. Overseeing the technical implementation of cedar shake, copper detailing, and skylight installations, the President ensures that high-end residential and commercial projects achieve superior aesthetic and functional results. This leadership role involves managing the supply chain for premium materials and coordinating with onsite fabrication teams to deliver custom gutter systems. By driving innovation in exterior services, Mark Lee enhances the company's ability to meet the unique demands of diverse architectural projects. The President works closely with regional teams to ensure consistent service delivery from Florida to Pennsylvania. Through the application of advanced construction techniques, the President supports the company's growth in the competitive roofing market. Ultimately, Lee ensures that every project aligns with the firm's commitment to durability and craftsmanship, reinforcing the company's status as a leader in specialized exterior solutions.

Chance Baker - Owner and President
Chance Baker, the Owner and President at Baker Roofing, upholds the foundational legacy and long-term vision of this employee-owned organization. Overseeing the preservation of the company's core values, the Owner and President ensures that every project reflects the commitment to quality workmanship established in 1915. This leadership role involves guiding the strategic direction of the firm while fostering a culture of ownership among all employees. By championing the company's mission to provide comprehensive roofing and exterior services, Chance Baker drives the organization's impact across the eastern United States. The Owner and President collaborates with the executive team to navigate market shifts and identify opportunities for sustainable growth in the construction sector. Through active engagement with the workforce and stakeholders, the Owner and President maintains the integrity of the brand. Ultimately, the Owner and President secures the company's future by balancing traditional craftsmanship with modern innovation, ensuring continued excellence in every commercial and residential endeavor.
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